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LinkedIn Tutorial: 4 LinkedIn Tools to Help Generate Sales

LinkedIn Tutorial: 4 LinkedIn Tools to Help Generate Sales | Online Marketing | Scoop.it

LinkedIn is a rapidly growing platform and a goldmine of opportunity for businesses.In October this year LinkedIn had 259 million registered users and is on track for $1.5 billion revenue this year. So I don’t think LinkedIn has the same revenue issues that Twitter has!Are you and your employees taking advantage of what LinkedIn has to offer?In this article we’ve taken a look at some tools that will help you get more out of LinkedIn....


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Jeff Domansky's curator insight, December 19, 2013 3:12 AM

Struggling to get results from LinkedIn? Iavn Cleary shows four tools that can help you get a better ROI.

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Common Pay-Per-Click Mistakes

Common Pay-Per-Click Mistakes | Online Marketing | Scoop.it
Pay-Per-Click optimization is tough, and the amount of mistakes are adding up in your account. Here are 10 of the most common mistakes and how to fix them. (10 common PPC advertising mistakes and how to stop making them.
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Mad Men or Mad Math? The Rebirth of Online Advertising -

Mad Men or Mad Math? The Rebirth of Online Advertising - | Online Marketing | Scoop.it
Polisetti Mad Men or Mad Math? The Rebirth of Online Advertising By Satish Polisetti As more sites like Facebook, Twitter, and Buzzfeed blend (Mad Men or Mad Math?
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How Facebook Can Generate More Ad Revenue At Higher Prices

How Facebook Can Generate More Ad Revenue At Higher Prices | Online Marketing | Scoop.it
As advertising dollars move online, Facebook continues to take share away from traditional methods. And as Facebook gets bigger, it could generate more revenue at higher prices. (Advertising dollars are moving online.
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How to Become an Affiliate Marketing Superhero [Infographic] - eZanga Articles

How to Become an Affiliate Marketing Superhero [Infographic] - eZanga Articles | Online Marketing | Scoop.it
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9 Mistakes Killing the Success of Your Pay-Per-Click Advertising

9 Mistakes Killing the Success of Your Pay-Per-Click Advertising | Online Marketing | Scoop.it
Think pay-per-click advertising is dead? Think again. This advertising approach continues to make waves, and if you want stay on top, avoid these nine mistakes.
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Ecommerce sites: Why You Can't Ignore AdWords Shopping Campaigns

Ecommerce sites: Why You Can't Ignore AdWords Shopping Campaigns | Online Marketing | Scoop.it
Regular PLA campaigns are retiring, being replaced by Shopping campaigns. Ecommerce businesses can no longer afford to ignore AdWords Shopping campaigns.
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5 PPC Copywriting Tips for a CTR Boost - eZanga Articles

5 PPC Copywriting Tips for a CTR Boost - eZanga Articles | Online Marketing | Scoop.it

Even the best keywords and targeting options can't make up for a boring ad.  Improve your ad copy with these five tips.

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The Dos and Don'ts of Retargeting Campaigns - eZanga Articles

The Dos and Don'ts of Retargeting Campaigns - eZanga Articles | Online Marketing | Scoop.it
#Retargeting relies heavily on good content, so only boost the best http://t.co/cZtbT9P7jw
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How Co-Marketing and Third-Party APIs Can Boost Your Digital Impact - eZanga Articles

How Co-Marketing and Third-Party APIs Can Boost Your Digital Impact - eZanga Articles | Online Marketing | Scoop.it

Co-marketing can connect your brand with new audiences you may never otherwise reach - look at how Uber's strategic API launch.

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Product Listing Ads Guide

Product Listing Ads Guide | Online Marketing | Scoop.it
This is a full step by step guide to AdWords Product Listing Ads (PLAs). Learn how to create them, optimise them and make them work for your ecommerce site!
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Effectiveness Of Online Advertising #infographic

Effectiveness Of Online Advertising #infographic | Online Marketing | Scoop.it

When people talk about advertising, 9 out of 10 they’re probably referring to online advertising. Online advertising has proven to be extremely profitable both for small and large businesses. Reports indicate that around 95% of Google’s revenue comes from online advertising. That’s saying something! The average person is served over 1,700 banner ads per month but only half of them are ever viewed. 


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Why Retailers Should Start Their Pay-Per-Click Christmas Campaigns Now

With Christmas less than 20 weeks away, retailers need to start thinking about their Christmas pay-per-click (PPC) campaigns now.
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Mobile PPC Advertising When You Don't Have A Mo...

Mobile PPC Advertising When You Don't Have A Mo... | Online Marketing | Scoop.it
AdWords allows you to simply remove the option for users to click to your website from mobile pay per click ads, and enable only one option: to call.
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How the IAB Plans to Stamp Out Online Ad Fraud - Wall Street Journal (blog)

How the IAB Plans to Stamp Out Online Ad Fraud Wall Street Journal (blog) The Interactive Advertising Bureau says it plans to help stamp out the online ad industry's fraud problem by launching a cross-industry accountability program, which it...
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Google AdWords Callout Extensions: Why & How to Use Callouts | WordStream

Google AdWords Callout Extensions: Why & How to Use Callouts | WordStream | Online Marketing | Scoop.it
Google is rolling out a new ad extension called Callouts that enables you to add more text to your ad to spotlight free shipping, discounts, and more. (Why should you use Google's Callout extensions?
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10 Most Useful Chrome Plugins for Social Media Marketers - Bad Rhino Rumblings

10 Most Useful Chrome Plugins for Social Media Marketers - Bad Rhino Rumblings | Online Marketing | Scoop.it
10 timely plugins for making social marketing easier!
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30 Little-Known Features of Facebook, Twitter, and More

30 Little-Known Features of Facebook, Twitter, and More | Online Marketing | Scoop.it
The hidden and little-known features of all six major social media sites: Facebook, Twitter, Google+, LinkedIn, Pinterest, and Instagram. (I bet you didn't know your newsfeed could do THAT!
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Does online advertising have an image problem? - Media Week (registration)

Does online advertising have an image problem? - Media Week (registration) | Online Marketing | Scoop.it
Does online advertising have an image problem?
Media Week (registration)
Ad effectiveness online varies with the quality of the campaign, just as it does on any other channels.
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Gauging Results of Your Online Marketing Efforts

Gauging Results of Your Online Marketing Efforts | Online Marketing | Scoop.it
Starting an online marketing campaign is only the first step in the process.
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Two of The Best Pay-Per-Click Advertising Hacks

Two of The Best Pay-Per-Click Advertising Hacks | Online Marketing | Scoop.it
The pay-per-click advertising landscape is constantly changing and is becoming more important for businesses to understand than ever. Learn two of the best PPC hacks.
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PPC - The Ultimate Guide to Pay-Per-Click Marketing | PPC Hero®

PPC - The Ultimate Guide to Pay-Per-Click Marketing | PPC Hero® | Online Marketing | Scoop.it
This in-depth guide to pay-per-click (PPC) marketing covers the complete PPC scope.
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