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Rescooped by eZangaInc from Email Marketing Tips
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Answers to 10 Email Marketing Questions You Were Too Afraid to Ask

Answers to 10 Email Marketing Questions You Were Too Afraid to Ask | Online Marketing | Scoop.it
Don't be ashamed -- We've all wanted to know the answers to these basic email marketing questions.

Via Peg Corwin
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Peg Corwin's curator insight, March 1, 2014 2:54 PM

Interesting answer to the question of email newsletter vs email marketing:


 " Most people think they need an email newsletter, but often your email marketing program will be more effective for building your business if you send really specific content tailored to your marketing funnel. Consider spending more time segmenting your lists and sending emails that feature just one piece of content that has the goal of getting recipients to progress further down the marketing funnel instead of rounding up a lot of content to share in a newsletter."


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Rescooped by eZangaInc from Digital-News on Scoop.it today
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Go Beyond Blogging: How to Become a Great Storyteller

Go Beyond Blogging: How to Become a Great Storyteller | Online Marketing | Scoop.it
Learn how to become a storyteller -- not just a blogger, marketer, or generic content creator.

Via Hannah Kramer, Martin (Marty) Smith, Thomas Faltin
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Martin (Marty) Smith's curator insight, October 15, 2013 9:09 PM

I'm more thankful for my southern gothic storytelling roots every day. Great post here about how to turn your blog into an adventure full of engagement and social shares.