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Go Beyond Blogging: How to Become a Great Storyteller

Go Beyond Blogging: How to Become a Great Storyteller | Online Marketing | Scoop.it
Learn how to become a storyteller -- not just a blogger, marketer, or generic content creator.

Via Martin (Marty) Smith, Thomas Faltin
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Martin (Marty) Smith's curator insight, October 15, 2013 9:09 PM

I'm more thankful for my southern gothic storytelling roots every day. Great post here about how to turn your blog into an adventure full of engagement and social shares. 

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Social Sharing, How to Inspire Fans to Share Your Stories | Social Media Examiner

Social Sharing, How to Inspire Fans to Share Your Stories | Social Media Examiner | Online Marketing | Scoop.it

Dazzling data for digital marketing mavens...Did you know that 25% of Americans only use a mobile device to access the internet? Or that 47% of marketers have generated leads from Facebook, 35% from LinkedIn and 34% from Twitter? If those statistics are of interest to you, then you won’t want to miss today’s post which includes 36 other amazing facts just like those.Ready to dive in? Check these out...


Via Jeff Domansky
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Jeff Domansky's curator insight, September 22, 2013 12:08 PM

Michael Stelzner shares very valuable insight on storytelling, content marketing in the importance of fans in an interview with Simon Mainwaring.

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Why Your Small Business Marketing Is Failing

Why Your Small Business Marketing Is Failing | Online Marketing | Scoop.it

Takeaway. It’s not about marketing your small business. It’s about marketing your story.

 

You have a business you love and you want to tell the world about it so they love it too. Seems simple enough, right? Well, small business marketing isn’t as simple as it seems because it is more than just telling the world about your business, it’s about telling your story along with your business story. It’s about developing relationships not just making connections. It’s about creating valuable content not just spreading a message.

 

Marketing is something everyone thinks they can do and it can be overwhelming, especially if marketing isn’t your area of expertise. I get the need to tighten the purse strings. I get that you have no budget and you are a one-man or -woman show. It is doable and you can do it! You just need to be armed with the right kind of information and expectations....


Via Jeff Domansky
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Jeff Domansky's curator insight, October 10, 2013 2:02 AM

Your marketing could be failing if you're not telling the story of your business.

odysseas spyroglou's curator insight, October 10, 2013 7:00 AM

Marketing in SMEs is always tricky.

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The 5 Things Every (Great) Marketing Story Needs

The 5 Things Every (Great) Marketing Story Needs | Online Marketing | Scoop.it

Here on Copyblogger, you've seen us talk many times about how to tell a terrific marketing story. Why? Because stories are fundamental to how we communicate...Stories are memorable and shareable — and those are two of the most important aspects of the very best content.

 

So we can all agree that stories matter … but how do you tell them  What, specifically, makes for a good marketing story?


Today I want to share five critical components with you, and talk about how they fit into your marketing and your business. We’ll start, as every good story does, with the hero …


Via Jeff Domansky
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Jeff Domansky's curator insight, September 19, 2013 3:15 AM

Five really good tips for better storytelling.