Dazzling data for digital marketing mavens...Did you know that 25% of Americans only use a mobile device to access the internet? Or that 47% of marketers have generated leads from Facebook, 35% from LinkedIn and 34% from Twitter? If those statistics are of interest to you, then you won’t want to miss today’s post which includes 36 other amazing facts just like those.Ready to dive in? Check these out...
Takeaway. It’s not about marketing your small business. It’s about marketing your story.
You have a business you love and you want to tell the world about it so they love it too. Seems simple enough, right? Well, small business marketing isn’t as simple as it seems because it is more than just telling the world about your business, it’s about telling your story along with your business story. It’s about developing relationships not just making connections. It’s about creating valuable content not just spreading a message.
Marketing is something everyone thinks they can do and it can be overwhelming, especially if marketing isn’t your area of expertise. I get the need to tighten the purse strings. I get that you have no budget and you are a one-man or -woman show. It is doable and you can do it! You just need to be armed with the right kind of information and expectations....
Here on Copyblogger, you've seen us talk many times about how to tell a terrific marketing story. Why? Because stories are fundamental to how we communicate...Stories are memorable and shareable — and those are two of the most important aspects of the very best content.
So we can all agree that stories matter … but how do you tell them What, specifically, makes for a good marketing story?
Today I want to share five critical components with you, and talk about how they fit into your marketing and your business. We’ll start, as every good story does, with the hero …
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Creating engaging newsletters with your curated content is really easy.