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It's No Longer True That Android App Developers Are Starving For Revenue, Here's The Evidence

It's No Longer True That Android App Developers Are Starving For Revenue, Here's The Evidence | Export Pod News | Scoop.it
It finally pays to be an Android app.
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Roee: Interesting to see whether gambling LTVs are catching up as well

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Portugal to open online gambling market, but will it learn from Spain’s mistakes?

Portugal to open online gambling market, but will it learn from Spain’s mistakes? | Export Pod News | Scoop.it
Will Portugal learn from Spain's online mistakes?
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Yuval - Legal online gambling is coming to Portugal, the country’s government announced on Thursday, Oct. 3.

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Google Launches 'Estimated Cross-Device Conversions' In AdWords, First Stage Of New 'Estimated Total Conversions'

Google Launches 'Estimated Cross-Device Conversions' In AdWords, First Stage Of New 'Estimated Total Conversions' | Export Pod News | Scoop.it
Today, Google launched estimated cross-device conversions in AdWords. It’s the company’s first step in providing advertisers with conversion insights that reflect the real-world impact of their campaigns.
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Facebook Starts Up Its Mobile Ad Network Again, Focuses On Improved Targeting | TechCrunch

Facebook Starts Up Its Mobile Ad Network Again, Focuses On Improved Targeting | TechCrunch | Export Pod News | Scoop.it
After a nine-month pause, Facebook is taking its mobile ad network out for another spin. "We're running a second test to show Facebook ads off Facebook in mobile ads and on mobile sites. Our goal is to improve the relevancy of the ads people see.
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Export Pod's comment, October 3, 2013 2:49 AM
Hanan
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Advertising’s Logged-In User Revolution Is Brewing | TechCrunch

Advertising’s Logged-In User Revolution Is Brewing | TechCrunch | Export Pod News | Scoop.it
Native advertising may be the buzzword stealing the attention of the advertising technology landscape, though a much quieter revolution is brewing around the space: the fight for the logged-in user overtaking cookie-based advertising.
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Social Gambling Not Gaming

Social Gambling Not Gaming | Export Pod News | Scoop.it
I am loathed to start an article with such a hackneyed statement, but I really can’t help but smile when I consider that the average American can purchase enough firepower to down a mighty beast (and even act that fantasy out), and yet they find it...
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Roee - Interesting outlook to some expected figures

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How Sports Fans Engage With Social Media [INFOGRAPHIC]

How Sports Fans Engage With Social Media [INFOGRAPHIC] | Export Pod News | Scoop.it
Social media plays a larger role than ever in the lives of sports fans around the world. YouTube is an endless source of video highlights and bloopers. Twitter is a gigantic new...
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Zohar - Not good for YouTube selling, but interesting

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Google Is Far From Losing the War Over Social | TIME.com

Google Is Far From Losing the War Over Social | TIME.com | Export Pod News | Scoop.it
Google’s social network, Google+, is more popular than Twitter. Every month, nearly 390 million people worldwide use the service to post messages, make video calls and endorse search results by clicking on a so-called +1 button.
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Yahoo To Acquire Sports-Centric Mobile Developer Hitpost | TechCrunch

Yahoo To Acquire Sports-Centric Mobile Developer Hitpost | TechCrunch | Export Pod News | Scoop.it
Yahoo is set to acquire Hitpost, the maker of a handful of sports-centric mobile apps, to beef up its own sports offerings on iOS and Android, say sources familiar with the deal. The company's team of seven or so is heading over to join Yahoo...
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How have Ladbrokes Overpromised? - Gambling Industry MODQs

How have Ladbrokes Overpromised? - Gambling Industry MODQs | Export Pod News | Scoop.it
Last week’s Ladbrokes September Trading Update held a warning that we’ve become accustomed to hearing from the Harrow-based bookmaker.
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Digital Ads Will Be 22% Of All U.S. Ad Spend In 2013, Mobile Ads 3.7%; Total Global Ad Spend In 2013 $503B | TechCrunch

Digital Ads Will Be 22% Of All U.S. Ad Spend In 2013, Mobile Ads 3.7%; Total Global Ad Spend In 2013 $503B | TechCrunch | Export Pod News | Scoop.it
Global ad spend in 2013 will see steady growth of 3.5% to reach $503 billion by the end of the year, and the amount going into internet advertising will continue to get larger, according to figures out today from Publicis-owned ad agency...
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Export Pod's comment, October 2, 2013 3:06 AM
Yuval - You can add your comments, and insights in the comments section