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When You Have Difficult Customers ... | What's the best thing to do?

When You Have Difficult Customers ... | What's the best thing to do? | exoCRM | Scoop.it
Every business has them - difficult customers. They can demand your unlimited attention and then once you've put in all that hard work and effort to reach their expectations, they take ages to pay you ...
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Microsoft and Salesforce are over 60% of all Gartner CRM Inquiries - Forbes

Microsoft and Salesforce are over 60% of all Gartner CRM Inquiries - Forbes | exoCRM | Scoop.it
Every year Gartner receives an average 100,000 inquiries from their valued end-user clients on a wide variety of IT topics.
Yulia's insight:

MS CRM is still attracting a lot of attention but i would like to see more growth in the next year.

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Customers Really Matter - 20 Most Popular CRM Software - Capterra

Customers Really Matter - 20 Most Popular CRM Software - Capterra | exoCRM | Scoop.it

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marketingIO's curator insight, February 27, 2013 9:29 AM

Tremendous market summary of CRM systems with breakdown. You'll want to click through to see the raw data.


  • See the article at www.capterra.com
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  • iNeoMarketing merges marketing automation with content marketing for a powerful lead management solution, configured and managed by our knowledgeable, experienced staff.  Contact us
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salesforce.com, inc. (CRM): This Company Is Going Mobile, Just in Time - Insider Monkey (blog)

salesforce.com, inc. (CRM): This Company Is Going Mobile, Just in Time - Insider Monkey (blog) | exoCRM | Scoop.it
salesforce.com, inc. (CRM): This Company Is Going Mobile, Just in Time
Insider Monkey (blog)
If timing is everything, the unveiling of salesforce.com, inc. (NYSE:CRM)'s mobile services application development platform April 9 was spot-on.
Yulia's insight:

Now I'm waiting for MS to answer with the improvement of their current mobile platform.

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10 Reasons to use CRM | CRM Systems

10 Reasons to use CRM | CRM Systems | exoCRM | Scoop.it
CRM software the best tool to enhance long term relationship with the customers. (10 Reasons to use CRM | CRM Systems http://t.co/vCcObMLS3a)
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Why the Data will Dictate CRM and Automation Success in 2013 - 1to1 Media

Why the Data will Dictate CRM and Automation Success in 2013 - 1to1 Media | exoCRM | Scoop.it
Data cleanliness is of paramount importance to these marketers today. In a world of process orientation, moving the needle a few percentage points at each stage of the funnel can have significant benefits.

 

"Bad data" comes in several common forms:

Duplicate records include two or more of the same contact, causing activity tracked on a lead to be diluted, resulting in missed MQLsObsolete contacts are no longer in the position or at the company where they are listed as workingIncomplete contacts are missing fields such as job title, phone number, industry, or email addressIncorrect contacts contain a non-working phone number, old job title, or undeliverable email address
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marketingIO's curator insight, March 12, 2013 3:47 PM

We can't overemphasize the importance of working with clean data, from avoiding the above (and delivering nonsense to Sales) to the impact on your email marketing scores. Dedupe, consolidate, append and clean. Rinse and repeat.


  • See the article at www.1to1media.com
  • Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected).
  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing merges marketing automation with content marketing for a powerful lead management solution, configured and managed by our knowledgeable, experienced staff.  Contact us.
Matt Casagrande's comment, April 28, 2013 7:19 PM
2013 marketers will have to look through more consumers data because the large amount of information that is coming in from social media site generated information and so for that they have created marketing automation