When it comes to online business, gamification has been key for many. Many people associate the word “gamification” as manipulation but in this case that’s not true. For example: everytime you check in somewhere using Foursquare, you get a badge.
The smart application of gamification into business innovation will provide a boost to your outcomes.
Analyst Brian Burke recently reformulated Gartner's definition of gamification. His objective was to sharpen the firm's focus for gamification, with "digital" and "motivation" as key elements.
Burke's announcement shines a spotlight on the continued expansion of gamification in many aspects of life. While Gartner looks at gamification from a horizontal perspective, I wanted to go deeper on gamification for business innovation. In this post, a framework is established for applying gamification to enhance innovation program outcomes.
By Jayson Saba, VP of Market Research & Industry Relations, Ceridian Earlier this year, our CEO David Ossip wrote an article for CEO Magazine about how Ceridian was able to improve engagement during a transformation that required a careful and...
Via Alexis Assimacopoulos
Ron McIntyre's insight:
While identification is important, change to meet those issues is critical.
Increased productivity, the real business case for gamification CIOL With the productivity difference between the best workers and those that are least motivated being reported as high as 90 per cent, engaging staff has a huge impact on whether...
By Don Smith “You keep using that word, I do not think it means what you think it means.” Inigo Montoya’s famous line from The Princess Bride instinctively pops into my head (sometimes muttered under my breath) when I read yet another article on the thin, worn topic of “innovation”. In its often misunderstood overuse,…
Hi Dan, Greetings from Ireland. I hope this message finds you well. Can I begin with flattery…(genuine) by saying that your leadership narratives and comments are amazing and always ‘get me thinking’! Thank you so much for sharing. I hope you don’t mind me posing a question about giving feedback…giving/receiving feedback is a culture in…
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