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Stop Sabotaging Your Business Success

Stop Sabotaging Your Business Success | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Spotlight on Success Show – Episode #28 Did you know that you could be actively sabotaging your business success with your thoughts? Do you tend to approach your work day from a proactive or reac... (Stop Sabotaging Your #Business #Success!

Via Barry Deutsch
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What we think, we become.

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5 Ways to Earn Trust - TalentCulture

5 Ways to Earn Trust - TalentCulture | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
If you are looking for the ultimate competitive advantage that will propel you past competition, earning trust is the answer. Here are 5 ways to earn trust.

Via Anne Leong
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Sell Your Brand to Millennials with Responsible Business Practices

Sell Your Brand to Millennials with Responsible Business Practices | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Here are a number of responsible practices fledgling businesses can adopt in order to create and communicate a sustainable brand.

Via Ivan P Widjaya
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Ivan P Widjaya's curator insight, April 19, 4:36 PM
Responsible business practices attract millennials.
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3 Tips on How to Recruit Your First Remote Team - Bplans Blog

3 Tips on How to Recruit Your First Remote Team - Bplans Blog | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Considering a remote team? You might be unsure of how to proceed—or even how to find qualified candidates. Here, we'll walk you through the process.

Via Ivan P Widjaya
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Ivan P Widjaya's curator insight, April 26, 4:12 AM
Tips for recuriting a remote team
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Signs That Your Marketing Promos Are Not Working - Write Money Incorporated

Signs That Your Marketing Promos Are Not Working - Write Money Incorporated | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
It’s easy to find companies that offer marketing promos. By marketing promos, I mean written content marketing, videos, social media posts and podcast

Via Denise Turney
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3 Steps to Creating a Social Media Contest That Drives Sales

3 Steps to Creating a Social Media Contest That Drives Sales | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Social media is still the arena where the largest number of prospective customers are hanging out. You just need to have a complete strategy to actually turn Fans into customers, using contests.

Via Mike Allton
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Mike Allton's curator insight, March 6, 10:05 AM
Share your insight
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How Businesses Can Use Highly Visual Online Brochures and Magazines to Convert

How Businesses Can Use Highly Visual Online Brochures and Magazines to Convert | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
While some bloggers and businesses are familiar with repurposing their content to places like SlideShare, few are leveraging the dramatic appeal of digital magazines. Here's how!

Via Mike Allton
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Mike Allton's curator insight, March 28, 10:42 AM
Whether we're talking about a blog post, article, email or video, the basic responses from our audience remain: yes, no, and WOW! The question then becomes, how do we go about raising the quality and impact of our design and content so that whomever sees it says, "WOW!"?
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How To Broadcast Facebook Live Video to Profiles, Pages, Groups

How To Broadcast Facebook Live Video to Profiles, Pages, Groups | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Learn how to take advantage of Facebook Live Video and broadcast to your personal profile, business page, or Facebook Group.

Via Mike Allton
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Mike Allton's curator insight, April 11, 9:17 AM
Want to reach the widest possible audience? With Facebook Live, you can now broadcast video to your personal profile connections, Facebook Page fans, and even into your Facebook Groups! From both mobile and desktop. Today's post walks you through how to do them all. What will you broadcast about today?
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Why Every Solopreneur Should Succeed (And Why Most Don't)

Why Every Solopreneur Should Succeed (And Why Most Don't) | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
In what could be considered the ultimate solopreneur handbook, Ken Evoy of SBI! breaks down exactly why every solopreneur should succeed but most don't.

Via Mike Allton
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Google is updating its search to demote fake news

Google is updating its search to demote fake news | Exceptional Transcription & Business Solutions, Inc. | Scoop.it

Google is demoting misleading and offensive content in its search by updating algorithms and offering users new ways to report bad results.


The change follows increased attention to flaws in top search results, including the promotion of fake news — and deliberately misleading or false information formatted to look like news — during the 2016 presidential election.


Google said it has updated its algorithms to better prioritize “authoritative” content. Content may be deemed authoritative based on signals such as affiliation of a site with a university or verified news source, how often other sites link to the site in question and the quality of the sites that link.


“We’ve adjusted our signals to help surface more authoritative pages and demote low-quality content, so that issues similar to the Holocaust denial results that we saw back in December are less likely to appear,” writes Ben Gomes, Google’s executive in charge of search, in a blog post published today....


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Jeff Domansky's curator insight, April 26, 10:58 AM

Google will try to manage fake news better and the changes include new options for reporting bad content.

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A Comprehensive Guide to Online Presence, What website do I really need? | Colm McGill

A Comprehensive Guide to Online Presence, What website do I really need? | Colm McGill | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
A Comprehensive Guide to Online Presence, What website do I really need?, Dimmy goes deep giving you the information you need to create an online presence.

Via Colm Mcgill
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Colm Mcgill's curator insight, December 12, 2015 4:29 AM

A Comprehensive Guide to Online Presence, What website do I really need?, Dimmy goes deep giving you the information you need to create an online presence.

#marketing #digitalmarketing

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7 Social Media Marketing Tactics That Work

7 Social Media Marketing Tactics That Work | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Over 50 million businesses use Facebook Business Pages, and 2 million of those businesses also benefit from using Facebook as their main advertising platform. Many of them have successfully found new…

Via Colm Mcgill
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Colm Mcgill's curator insight, April 6, 11:18 AM
This is a must read on how to utilize social media marketing. 7 tactics from  Caitlin Johnson
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4 Simple Steps to Starting a Blog in the Next 10 Minutes [Infographic]

4 Simple Steps to Starting a Blog in the Next 10 Minutes [Infographic] | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Blogging is one of the fastest and easiest ways to get online with a website of your own. Thanks to the power of WordPress, there is no longer any need for programming, graphic or web design skills.…

Via Stefano Principato
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4 Tools for Busy Bloggers

4 Tools for Busy Bloggers | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Great Tools for Busy Bloggers Today I have some resources to help bloggers improve their reach and productivity. Keeping up with regular content ideas and publishing can become a full-time job in its…

Via Stefano Principato
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Why effective leaders must manage up, down, and sideways

Mobilizing your boss: Focus on strategic issues and demonstrate financial results

When we asked CMOs about their primary role, some responded that they “ran the marketing organization” or “led their companies’ advertising and brand campaigns.” We believe many other functional leaders would provide similar departmentally focused responses. By contrast, the most effective and successful leaders in our study were more likely to describe their primary role as increasing company growth or better outreach to customers to improve performance. We found that a key determinant of success was taking on the big issues, those in sync with the CEO’s agenda and contributing to the company’s overall performance. Aligning with the CEO’s strategy explained 10 percent of CMO business impact and 10 percent of career success.

But are functional leaders well aligned with the CEO’s agenda? Seventy-six percent of our CMOs said yes—but just 46 percent of the bosses in our 360-degree database believed their marketers knew where the organization was going. Many functional leaders, it seems, could and should better align with the top.

Via Don Dea
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How to Accept Criticism Gracefully – and Be a Better Leader

How to Accept Criticism Gracefully – and Be a Better Leader | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Although learning to accept criticism gracefully is important for anyone, it is especially important for leaders. So, how to accept criticism gracefully?

Via Ivan P Widjaya
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Ivan P Widjaya's curator insight, April 25, 3:34 PM
Want to be a better leader? Deal with criticism - gracefully
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The Top 3 Boring Companies Who Kick Butt on Social

The Top 3 Boring Companies Who Kick Butt on Social | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
You are only boring to those who are not in your target market. Learn from these three "boring" companies on how to do social.

Via Ivan P Widjaya
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Ivan P Widjaya's curator insight, April 25, 3:57 PM
boring companies CAN dominate social media
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There Are Good Marketing Shortcuts, And Bad Ones

There Are Good Marketing Shortcuts, And Bad Ones | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
In marketing, as in life, when something seems like it's too good to be true, it probably is. Learn to recognize the shortcuts that are too good to be true.

Via Mike Allton
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How to Grow Your Instagram 300% in 5 Months and Begin Selling

How to Grow Your Instagram 300% in 5 Months and Begin Selling | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
So how do you get from 0 to 1 in a highly environment like social media and Instagram? How do we jump the branding chasm with an inexpensive marketing budget? Here's how.

Via Mike Allton
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How to use HootSuite to Manage Twitter Chats

How to use HootSuite to Manage Twitter Chats | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Learn how to use Hootsuite to participate in Twitter Chats, as well as how Twitter Chats work in general!

Via Mike Allton
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Two Kitchen Table Entrepreneurs Turn Porches into an Income Powerhouse

Two Kitchen Table Entrepreneurs Turn Porches into an Income Powerhouse | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
No alarm clocks, no commutes, no bosses. Business meetings on the porch. This solopreneur couple shows how to do it.

Via Mike Allton
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Boost Your Organic Reach on Facebook

Boost Your Organic Reach on Facebook | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Audience targeting on Facebook doesn't directly increase organic reach but it can increase engagement. And more engagement results in greater organic reach over time. A win-win!

Via Mike Allton
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Mike Allton's curator insight, April 24, 11:36 AM
Did you know you can target your regular Facebook posts to specific members of your audience, and that this can have a dramatic effect on engagement and organic reach?
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8 Tips for Better Live Video Broadcasts | Social Media Coach | Prepare1 — Prepare 1

8 Tips for Better Live Video Broadcasts | Social Media Coach | Prepare1 — Prepare 1 | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
8 Tips for Better Live Video Broadcasts. The rise of Live Video is taking social media marketing to a new level. Tips to improve Live Video.

Via BlairEvanBall
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BlairEvanBall's curator insight, April 13, 12:01 PM
Thinking of going LIVE on Facebook?
Wondering how to get the most out of your Facebook Live broadcast? With Facebook Live, you can show your expertise in real time, take people behind the scenes, and much more.

THE RISE OF LIVE VIDEO A common denominator that unites all platforms is the goal of total audience engagement. For as long as they exist, Facebook, Snap (previously Snapchat), YouTube and even Twitter will be locked in an arms race over engagement, because without user engagement each platform risks irrelevancy.
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Why Does My Small Business Need Google AdWords? [Ultimate Guide]

Why Does My Small Business Need Google AdWords? [Ultimate Guide] | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Online marketing and Google AdWords. The two go hand in hand. When a customer is looking for a product, service, promotion, or anything from anywhere in t

Via Colm Mcgill
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Colm Mcgill's curator insight, January 28, 2016 5:53 AM

This is a great article on why you the small business owner should be thinking about Google adwords for local services....Please contact me on info@colmmcgill.com if you need help or have any questions

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How to Create Content Like an Inbound Marketing Agency

How to Create Content Like an Inbound Marketing Agency | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Most modern business owners recognize how powerful content can be during each stage of the inbound marketing process. From attracting your target audience and converting these visitors into leads to…

Via Stefano Principato
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How to Build the Right Content Strategy for your Mobile App

How to Build the Right Content Strategy for your Mobile App | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
In today’s web world ‘Content is King’ and building right content strategy for a mobile app is the secret key to success. This post aims to

Via Os Ishmael, massimo facchinetti, Stefano Principato
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