Globalement, les Community Manager français gèrent peu de communautés (63% en gèrent 3 ou moins), et surtout des communautés BtoC (dans 85% des cas). En terme de présences, Facebook arrive naturellement en tête (95% des cas), devant Twitter (91%). À noter que les réseaux professionnels de type LinkedIn ou Viadeo sont utilisés dans 52% des cas, alors que la cible n’est BtoB que dans… 51% des cas. Ce n’est qu’un petit point d’écart, certes, mais cela a le mérite de me surprendre.
BERTRAND RUSSELL, the English philosopher, was not a fan of work. In his 1932 essay, “In Praise of Idleness”, he reckoned that if society were better managed the average person would only need to work four hours a day. Such a small working day would “entitle a man to the necessities and elementary comforts of life.” The rest of the day could be devoted to the pursuit of science, painting and writing.
The Greeks are some of the most hardworking in the OECD, putting in over 2,000 hours a year on average. Germans, on the other hand, are comparative slackers, working about 1,400 hours each year. But German productivity is about 70% higher.
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