Coaching is a very powerful way of gaining insights and changing behaviors, increasingly based on psychology and neuroscience. Articles in this section will help you to understand and change (if necessary) your behaviors.
What is creativity? How would you define it if someone asked you to? Steve Jobs once said: “Creativity is just connecting things.” The great French chef Jacques Maximin is quoted as having proclaimed:...
Kasia Hein-Peters's insight:
Can we use these insights from neuroscience to become more creative as marketers?
Giving your opinion can be a frightening thing. This is especially true when your opinion is likely to be in contrast with the majority. If you are expressing disagreement with a superior, things can be downright terrifying. In spite of all of this, there are many benefits to voicing your opinion. So much so, that […]
The human brain is capable of 1016 processes per second, which makes it far more powerful than any computer currently in existence. But that doesn't mean our brains don't have major limitations. The lowly calculator can do math thousands of times better than we can, and our memories are often less than useless — plus, we're subject to cognitive biases, those annoying glitches in our thinking that cause us to make questionable decisions and reach erroneous conclusions. Here are a dozen of the mos
You're not at your best when you're stressed. In fact, your brain has evolved over millennia to release cortisol in stressful situations, inhibiting rational, logical thinking but potentially helping you survive, say, being attacked by a lion. Neuroscientist Daniel Levitin thinks there's a way to avoid making critical mistakes in stressful situations, when your thinking becomes clouded -- the pre-mortem. "We all are going to fail now and then," he says. "The idea is to think ahead to what those
Can we, as adults, grow new neurons? Neuroscientist Sandrine Thuret says that we can, and she offers research and practical advice on how we can help our brains better perform neurogenesis—improving mood, increasing memory formation and preventing the decline associated with aging along the way.
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