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Quality: Do You Have It, or Just Think You Have It?

Quality: Do You Have It, or Just Think You Have It? | Everything Marketing You Can Think Of | Scoop.it
Most websites feel they produce quality content. Some even have internal processes in place to review, rate, edit and revise content prior to publication...
Jeffrey Lapin's insight:

Bing Webmaster Blog post indicates that Bing's search ranking algorithms do consider poor grammar, typos and bad writing are a part of their ranking factors.

 

Quotes: 

"The 'how you write' matters as much as the 'what you write.'"

"This might all seem a bit 'down in the weeds', but just as you’re judging others’ writing, so the engines judge yours. If you struggle to get past typos, why would an engine show a page of content with errors higher in the rankings when other pages of error free content exist to serve the searcher? Like it or not, we’re judged by the quality of the results we show. So we are constantly watching the quality of the content we see." 

 

My Takeaways: Typos and poor grammar will effect your rankings on Bing. It is not clear how much these items have an effect to Google as the last time Matt Cutts addressed the issue, back in 2011, he said there was a "correlation" between them. Cutts recently said that most typos in comments on your posts will not hurt you. It is not clear whether Bing will be ranking sites lower for typos in comment.

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Getting a grip on good grammar | Visual.ly

Getting a grip on good grammar | Visual.ly | Everything Marketing You Can Think Of | Scoop.it
We’ve all done it — misplaced an apostrophe, confused “their” with “there” or “they’re,” mismatched subject and pronoun, or left a p
Jeffrey Lapin's insight:

Getting A Grip On Good Grammar [Infographic]

 

By: University of Phoenix via Visual.ly (Writer: Stevie Ann Rinehart; Designer: Naureen Saira)

 

#grammar #writing #infographic

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Vicki Kersey's curator insight, April 25, 2013 2:48 AM

Easy to read reference to some of the common mistakes people make.

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20 Basic Grammar Rules for Business Owners

20 Basic Grammar Rules for Business Owners | Everything Marketing You Can Think Of | Scoop.it
You don’t want to make a negative impression with poor grammar. Use these 20 grammar rules for writing online and for use in business.
Jeffrey Lapin's insight:
Good grammar tips by Amie Marse via Small Business Trends
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Peter Leslie's curator insight, February 27, 7:49 AM

This is a generally excellent article but you will need to read the comments following the article. Words often have more than one meaning or subtle differences of meaning when used in different ways. If you are unsure, Google can help. For example, if you want to know more about the meaning and usage of the word "compliment", enter define:compliment in a Google search.