Everything Market...
Follow
Find tag "GooglePlus"
9.4K views | +0 today
Everything Marketing You Can Think Of
Everything marketing including, but not limited to: marketing; branding; social media; social media marketing; advertising
Curated by Jeffrey Lapin
Your new post is loading...
Your new post is loading...
Scooped by Jeffrey Lapin
Scoop.it!

The Effect of G+ On Search for Lawyers | Attorney Rankings

The Effect of G+ On Search for Lawyers | Attorney Rankings | Everything Marketing You Can Think Of | Scoop.it
Jeffrey Lapin's insight:

Great analysis of a difficult topic, the effect of Google+ on search engine rankings and results, by Chris Dreyer of Attorney Rankings.

 

His conclusion is very good: "By growing your network on G+ and having those people connected to you search for content relevant to what you have been sharing, the more exposure you get for your website and your brand."

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

Explore the Benefits of Google+ Ripples

Explore the Benefits of Google+ Ripples | Everything Marketing You Can Think Of | Scoop.it
We will review how to access Google+ Ripples, as well as explore some impressive ways to use Ripples to benefit your business.
Jeffrey Lapin's insight:

Very informative article by Mike Allton (The Social Media Hat) about Google+ Ripples including explaining how to view as well as how a business can use the information.

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

How To Create The Perfect Pinterest, Google+, Facebook & Twitter Posts [Infographic]

How To Create The Perfect Pinterest, Google+, Facebook & Twitter Posts [Infographic] | Everything Marketing You Can Think Of | Scoop.it
Jeffrey Lapin's insight:

How To Create The Perfect Pinterest, Google+, Facebook & Twitter Posts [Infographic]

 

By: mycleveragency

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

Complete Guide to Google Plus Circle Management and Communities

This is the third video in a series of five, covering everything you need to know about Google+ ***Want more AWESOME hints, tips and tricks?*** Check out my ...
Jeffrey Lapin's insight:

Great YouTube video by Martin Shervington about Google Plus Circle Management and Communities.

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

Cleaning Up Your Google+ Communities

Cleaning Up Your Google+ Communities | Everything Marketing You Can Think Of | Scoop.it
Just as with our Circles, in order to get the most out of Google+, we should, from time to time, take a moment to clean up and adjust our Google+ Communities. I will walk you through how.
Jeffrey Lapin's insight:

Great tips about cleaning up your GooglePlus Communities by Mike Alton (The Social Media Hat). He even updated the article to include GooglePlus' May 2013 layout changes.

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

Optimizing Google+ Posts For Offsite SEO | The Blog Herald

Optimizing Google+ Posts For Offsite SEO | The Blog Herald | Everything Marketing You Can Think Of | Scoop.it
Jeffrey Lapin's insight:

Good tips for optimizing your GooglePlus Posts by Angus Shaw via The Blog Herald. His basic tips are: 

1. Use Your Keywords

2. Link To Your Actual URL, Not A URL Shortener

3. Get Added To Google+ Circles

4. Tag People and Brands

5. Make the Post Public

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

The Ultimate List of Google+ Tips - Blogging with Amy

The Ultimate List of Google+ Tips - Blogging with Amy | Everything Marketing You Can Think Of | Scoop.it
This massive list of Google+ tips will help you rock the second most active social media platform. It will also help you take advantage of Author Rank.
Jeffrey Lapin's insight:

Very thorough list of Google+ Tips by Amy Lynn Andrews with good explanations and additional links.

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

Infographic - How To Build The Perfect Google Plus Profile Blueprint - MarketingThink by Gerry Moran | Social Media & Marketing Coaching Blog

Infographic - How To Build The Perfect Google Plus Profile Blueprint - MarketingThink by Gerry Moran | Social Media & Marketing Coaching Blog | Everything Marketing You Can Think Of | Scoop.it
Gerry Moran explains how to create a Google Plus profile that will will help your search ranking, authorship authentication and overall social branding. Use this blueprint infographic to get started today!
Jeffrey Lapin's insight:

Good infographic by Gerry Moran via Think Marketing about building a good Google+ profile. As Google, partially through Google Authorship, is using GooglePlus more in search engine results, your G+ profile and usage becomes more important.

 

#googleplus #infographic #socialmedia #smm #googleplusprofile #SEO #SERP #google

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

Grow Your Google Plus Circles - Lawyers Who Share Great Content | Attorney Rankings

Grow Your Google Plus Circles - Lawyers Who Share Great Content | Attorney Rankings | Everything Marketing You Can Think Of | Scoop.it
Jeffrey Lapin's insight:

Very good post by Chris Dreyer of Attorney Rankings about how to grow you Google Plus Circles. He uses actual people on Google Plus to demonstrate what and how they share information.

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

The Ultimate Cheat Sheet for Creating Social Media Buttons

The Ultimate Cheat Sheet for Creating Social Media Buttons | Everything Marketing You Can Think Of | Scoop.it
Learn how to create social media sharing and follow buttons for the top 5 social networks.
Jeffrey Lapin's insight:

Very good post about social media buttons for your website or blog by Pamela Vaughan (HubSpot). She explains the difference between "follow" and "share" buttons. She also includes how to add social media buttons, without the use of a plugin, to your site or blog for the following social networks: Twitter; Facebook; LinkedIn; Google+; and Pinterest.

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

How to Add Google+ Comments in WordPress

How to Add Google+ Comments in WordPress | Everything Marketing You Can Think Of | Scoop.it
Do you want to add Google+ comments in WordPress? Well here is a step by step guide on how to add Google+ comments in WordPress.
Jeffrey Lapin's insight:

Good article from WPBeginner discussing the pros and cons of adding Google+ Comments to your WordPress site as well as information about a plugin (Google+ Comments for WordPress) that will permit G+ Comments.

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

Unified Google+ Dashboard Lets Businesses Manage Presence In Search, Social, Maps, AdWords | TechCrunch

Unified Google+ Dashboard Lets Businesses Manage Presence In Search, Social, Maps, AdWords | TechCrunch | Everything Marketing You Can Think Of | Scoop.it
Google today launched a new dashboard for businesses and Google+ page owners that will provide them with a single dashboard to manage many of their daily activities around Google's tools.
Jeffrey Lapin's insight:

Google+ updated its Pages Dashboard with the overall purpose of making "it easier to manage your online presence – all across Google.” Some of the new features include:

1) The ability to update your info (like website URLs, store hours and phone numbers) across Maps, Search and Google+ - all from the Overview tab.

2) One place to monitor your Google+ notifications, assign page managers, share photos and videos - even start a Hangout with followers.

Local businesses will also enjoy:

3) At-a-glance access to their AdWords Express and Offers campaigns.

4) Insights that include top searches for their business, top locations requesting driving directions, and performance data for their Google+ posts.

 

Post by: Frederic Larinois (TechCrunch)

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

How to schedule Google+ Posts

How to schedule Google+ Posts | Everything Marketing You Can Think Of | Scoop.it
To make sure that your Google+ personal and business profiles have regular activity, and that your followers get to see your older articles, I recommend checking out Do Share.
Jeffrey Lapin's insight:

Good article and tips by Mike Allton (via The Social Media Hat) about scheduling Google+ Posts using the "Do Share' Chrome Extension.

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

Google+ Interactive Posts - Intro, Tutorial, & Tool | SwellPath

Google+ Interactive Posts - Intro, Tutorial, & Tool | SwellPath | Everything Marketing You Can Think Of | Scoop.it
Google+ Interactive Posts revolutionize how you use the G+! Learn how to get started with Interactive Posts and download our free Command Center tool.
Jeffrey Lapin's insight:

Good tutorial about GooglePlus Interactive Posts by Mike Arnesen via SwellPath. G+ Interactive Posts allow you to enhance your sharing by embedding a clickable Call to Action (CTA) in your post. Google has a list of the type of CTA's you can include: https://developers.google.com/+/features/call-to-action-labels

 

#GooglePlus #GooglePlusInteractivePosts #CallToAction #CTA #marketing #smm

more...
No comment yet.
Scooped by Jeffrey Lapin
Scoop.it!

14 Ways to Establish Brand Personality on Social Media | Business 2 Community

14 Ways to Establish Brand Personality on Social Media | Business 2 Community | Everything Marketing You Can Think Of | Scoop.it
I love social media. I love everything about it. I love that I’m able to keep up with friends and family. I love that I’m able to read excellent content
Jeffrey Lapin's insight:

Very good post by Robert Coles via Business 2 Community about helping establish your brand personality on the "3" big social networks:

 

Facebook
1. Memes
2. Make ‘em laugh
3. Splash Pages
4. Ask Questions
5. Showcase your talents


Twitter
6. Creative Backgrounds
7. Informative and Searchable Headings
8. Share User-Generated Content
9. Be Funny


Google+
10. Header Photos which Reflect Your Brand
11. Promote Events
12. Take Advantage of Long-Form Posts
13. +1-ing
14. Developing Business Culture


#branding #socialmedia #smm #marketing #facebook #twitter #googleplus

more...
No comment yet.