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Why GM and Others Fail With Facebook Ads

Why GM and Others Fail With Facebook Ads | Everything Facebook | Scoop.it
Facebook got a black eye last week when General Motors announced it would cease advertising on the platform, yanking $10 million in annual ad spending away from Mark Zuckerberg just days before the company’s IPO. The move caused some to wonder if...
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takio's comment, June 6, 2012 10:37 AM
Wonder why?
Everything Facebook
Everybody loves Facebook...right?? Everything you need to know about the biggest Social Media Platform in the world!
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Everything You Need to Know About Facebook Sponsored Stories

Everything You Need to Know About Facebook Sponsored Stories | Everything Facebook | Scoop.it
There are more than 10 different types of Facebook Sponsored Stories. They are easy and efficient to create. Here's the what, why and how...
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JM - Axioma WebLab's curator insight, June 14, 2013 10:13 AM

A lot to learn... but your clients will be happy !

Maria Velarde Valdivia's curator insight, June 23, 2013 5:47 PM

Esta una forma de publidad muy efectiva

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Facebook Page Negative Feedback: Does it Matter?

Facebook Page Negative Feedback: Does it Matter? | Everything Facebook | Scoop.it
Does Facebook Page negative feedback matter, and if so how much? I dug into three months of Facebook Insights to solve this riddle.
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Should You Leave Facebook? EdgeRank Confusion, Promoted Posts, and Why Small Business Owners Are Exceedingly Frustrated

Should You Leave Facebook? EdgeRank Confusion, Promoted Posts, and Why Small Business Owners Are Exceedingly Frustrated | Everything Facebook | Scoop.it
Image via CrunchBase Facebook’s proprietary algorithm, known as EdgeRank, determines how or if a post on your business page appears in your fans’ timelines.
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The Guide To Creating A Successful Facebook Contest App [Infographic]

The Guide To Creating A Successful Facebook Contest App [Infographic] | Everything Facebook | Scoop.it
If you are considering running a Facebook contest, this infographic about the essential components in a Facebook contest app will definitely come in handy.
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Facebook Home Now Live On Google Play, A Free App For HTC One X And X+, Samsung Galaxy S III and Note II | TechCrunch

Facebook Home Now Live On Google Play, A Free App For HTC One X And X+, Samsung Galaxy S III and Note II | TechCrunch | Everything Facebook | Scoop.it
Facebook Home, the new Android-based launcher that puts the social network and its messaging, photo and other services front and center on a user's mobile device, is now available for download on Google Play for a limited selection of Android...
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Create Budget Friendly Facebook Contest and Custom Tabs | VA Simple Services

Create Budget Friendly Facebook Contest and Custom Tabs | VA Simple Services | Everything Facebook | Scoop.it
Here's a list of Apps you can use to create Contest and Custom Tabs for your Facebook Business Page which will not break the bank.
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malek's curator insight, March 26, 2013 10:00 AM

Since Facebook removed the option to choose where visitors could land on your Page when they launched the new Timeline, it’s much harder to get traffic to visit custom tabs unless you have a worthwhile incentive or a catchy app icon.


Tabfoundry's comment, April 2, 2013 4:31 AM
it's true that it became a lot harder to get people to go to your tabs, however it's understandable because a lot of people felt tricked into going there. If you can get people to your tabs now, you know that they are committed to exploring it.
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Ultimate List of Facebook News Feed Redesign Posts

Ultimate List of Facebook News Feed Redesign Posts | Everything Facebook | Scoop.it
Blog post at How-to Social Media Graphics: Make Your Own Graphics! : Read about the Facebook news feed redesign?

If you're looking for more, here's the Ultimate List of Facebook News Feed Redesign posts!
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Facebook Insights Individual Post Metrics Explained! | VA Simple Services

Facebook Insights Individual Post Metrics Explained! | VA Simple Services | Everything Facebook | Scoop.it
Understanding how your Facebook Page is performing is a crucial part of your Facebook marketing. Here's an overlook of Facebook individual Posts Metrics.
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Facebook EdgeRank Tell-All

Facebook EdgeRank Tell-All | Everything Facebook | Scoop.it
Chad Wittman of EdgeRank Checker stops by to explain everything you need to know about the inner workings of Facebook EdgeRank.
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Debra Askanase's curator insight, February 26, 2013 8:32 PM

The real insight here is how negative feedback (people hiding your posts) can affect EdgeRank overall.

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Does Your Content Play By Facebook’s New 20 Percent Rule?

Does Your Content Play By Facebook’s New 20 Percent Rule? | Everything Facebook | Scoop.it
In late December, Facebook clarified an existing policy on how much text was permitted on cover images and promoted images.
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Ken Morrison's comment, January 31, 2013 9:25 PM
Wow. This is interesting and scary. I'm glad that the blog also offers a solution. Thanks for sharing! Ken
Ken Morrison's curator insight, January 31, 2013 9:28 PM

Did you know that Facebook has strict new guidelines on how much text you can have in photos?  They will punish your brand page if you break this rule. This article explains the new rules and offers a nifty tool to help protect yourself

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Facebook launches free calling for all iPhone users in the US

Facebook launches free calling for all iPhone users in the US | Everything Facebook | Scoop.it
In early January, Facebook began testing free calling over Wi-Fi and cellular data for all Messenger for iPhone users in Canada, and said that a US launch could be coming soon. Apparently, the test...
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How to Beat Facebook EdgeRank and Never Miss Your Favorite Updates

How to Beat Facebook EdgeRank and Never Miss Your Favorite Updates | Everything Facebook | Scoop.it
Blog post at Kikolani : By now, you've all heard about Facebook EdgeRank. For those who haven't, it is Facebook's algorithm to determine what status updates are dis[..]
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Robin Deans's curator insight, December 16, 2012 3:59 AM

This can be so frustrating!

Jon Turino's curator insight, January 21, 2013 4:48 PM

Good info here.

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10 Steps to Setting Up a Killer Facebook Ad Campaign | Slideshow

10 Steps to Setting Up a Killer Facebook Ad Campaign | Slideshow | Everything Facebook | Scoop.it
A step-by-step look at how to start advertising on the big social network.
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Should You Leave Facebook for Google Plus? | VA Simple Services

Should You Leave Facebook for Google Plus? | VA Simple Services | Everything Facebook | Scoop.it
For business owners who are usually short in resources, focusing their efforts in the right place is crucial. Should your business be on Facebook or Google Plus?
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JM - Axioma WebLab's curator insight, June 4, 2013 6:09 PM

I'll stay in both platforms !

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5 Facebook Advertising Tips that Will Save You Money

5 Facebook Advertising Tips that Will Save You Money | Everything Facebook | Scoop.it
Blog post at iBlogzone - Online Business Resources : A couple of months ago I created a video on how to Create a Targeted Facebook Ad on a Budget (refer to the video below). I can appreciate th[..]
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JM - Axioma WebLab's curator insight, June 4, 2013 6:25 PM

Great tips !

Maria Velarde Valdivia's curator insight, June 23, 2013 6:40 PM

Esta información ha hecho volar mi cabeza.Muy bueno

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5 Things You Should Never Do on Facebook

5 Things You Should Never Do on Facebook | Everything Facebook | Scoop.it
Not enough folks liking you on Facebook? Here's how you are driving your fans away.
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Lisa Norman's curator insight, September 7, 2013 10:12 PM

Helpful insites on what not to do on facebook when marketing 

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Facebook Fatigue Among Teens Should Freak Out Marketers

Facebook Fatigue Among Teens Should Freak Out Marketers | Everything Facebook | Scoop.it
Teenagers snubbing Facebook could mark a dramatic, and troublesome, marketing shift for youth brands
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Tomas Jansma | FlexMind's comment, April 13, 2013 5:43 AM
I wrote to Marck to make a 160 degree turn but he didn't answer. http://www.flexmind.nl/FlexMind-Blog/?p=766
mcgrawmarketing's curator insight, April 13, 2013 7:28 AM

I've been seeing this happen over the past few years...a slow migration off Facebook to places unknown. Well those unknown places are identified in this article and I have to admit that Twitter is a huge surprise.  (Sure, it's like texting but it's not!)

 

Now we can expect to see lots of blog posts and articles on "Developing an effective strategy for SnapChat."

Urban Book Editor's curator insight, April 13, 2013 9:27 AM

It does seem my younger kids aren't as interested in Facebook as their older sister and her friends were (and still are) although I'm not sure I see Facebook going the way of MySpace anytime soon.

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10 Facebook Page Tips to Avoid Looking Like a Fool! | VA Simple Services

10 Facebook Page Tips to Avoid Looking Like a Fool! | VA Simple Services | Everything Facebook | Scoop.it
Here's what every Facebook Page owners should know to avoid looking like a fool.
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jaynalocke's curator insight, April 7, 2013 11:39 AM

Excellent post about social media marketing mistakes, by social media expert Genevieve LaChance.

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STUDY: If A Facebook Post Hasn’t Gone Viral In Three Hours, It Probably Won’t - AllFacebook

STUDY: If A Facebook Post Hasn’t Gone Viral In Three Hours, It Probably Won’t - AllFacebook | Everything Facebook | Scoop.it
Give it three hours, and then move on to the next one: That advice comes from Facebook analytics and advertising company Optimal, in reference to how long it should take for page administrators to determine if their content has gone viral.
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Jody MacPherson's curator insight, March 22, 2013 10:00 AM

It's all just voodoo really...

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A Guide to Facebook's Privacy Options

A Guide to Facebook's Privacy Options | Everything Facebook | Scoop.it
The choices can get pretty confusing, if you don't know what you're looking for.
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Stephen Dale's curator insight, March 12, 2013 3:54 AM

A useful and compact visual guide to the various Facebook privacy options and what they do. 

Jennifer Perry's comment, March 17, 2013 8:48 AM
It isn't just the settings. All the information in your profile can show up in a graph search so delete anything you don't want a criminal or stalker to see
Jennifer Perry's curator insight, March 17, 2013 8:50 AM

Today, 12:48 PM

It isn't just the settings. All the information in your profile can show up in a graph search so delete anything you don't want a criminal or stalker to see
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Beyond Contests: How Facebook Apps Can Boost Your Brand's Visibility — Danny Brown

Beyond Contests: How Facebook Apps Can Boost Your Brand's Visibility — Danny Brown | Everything Facebook | Scoop.it
Custom Facebook apps can be used for so much more than just giveaways and contests. Jim Belosic of ShortStack shares tips for custom Facebook apps.
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The Power Of Facebook Promoted Posts

The Power Of Facebook Promoted Posts | Everything Facebook | Scoop.it
With a desire to get more users paying to reach their customers, Facebook created Promoted Posts last year as an “easy button” advertising solution to overc ...
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Getting The Most Out Of Facebook’s Social Search - AllFacebook

Getting The Most Out Of Facebook’s Social Search - AllFacebook | Everything Facebook | Scoop.it
When it comes to social, the challenge for marketing departments in 2013 will be to monetize and measure their social investments by understanding the value of the data, insights and conversions that these social channels create. Marketers will now...
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How Facebook Is Hunting Down And Deleting Fake Accounts

How Facebook Is Hunting Down And Deleting Fake Accounts | Everything Facebook | Scoop.it

Watch out, "bad actors." What we are looking for is people who have widespread fake user ID accounts to make sure we take them out of the system. It turns out that Facebook is hunting down accounts and users on an individual basis, rather than en masse via some sort of algorithm.

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Pedro Barbosa's curator insight, January 3, 2013 4:14 AM

Facebook faske accounts deleting is important, to mantain the network with the reputation it needs

 

Pedro Barbosa | www.pbarbosa.com | www.harvardtrends.com

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How to Triple Your YouTube Video Views With Facebook | Social Media Examiner

How to Triple Your YouTube Video Views With Facebook  | Social Media Examiner | Everything Facebook | Scoop.it
How to use the Facebook Like Button Plugin to automatically attach videos to the updates shared on Facebook when someone 'likes' your content.
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Lisa Norman's curator insight, September 7, 2013 10:15 PM

Some helpful marketing tips on how to tripple your YouTube Views with Facebook