Everything connects to marketing: thought leadership in a marketing world
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The 5 Worst Charities In The United States

The 5 Worst Charities In The United States | Everything connects to marketing: thought leadership in a marketing world | Scoop.it

Anything that can be done to name and shame charities that exploit and 

MTD's insight:

Charity isn't easy. It takes guts, incredibly strong models and a ferocious commitment to make people give up their cash to help others. The charity sector is undermined by exploiters, however, who are essentially criminals hiding in plain sight. 

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Google Aims to Abolish Child Porn Pics With New Database

Google Aims to Abolish Child Porn Pics With New Database | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
Google announced its work on a new image-sharing database, which will collect flagged photos of child pornography, and wipe them from the web.
MTD's insight:

power and technology being applied in the best possible way - to limit the ability of people to abuse others through the internet.

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WATCH: Australia's army chief demonstrates how you address sex abuse

WATCH: Australia's army chief demonstrates how you address sex abuse | Everything connects to marketing: thought leadership in a marketing world | Scoop.it

We want to know why it's taken an Australian army general to put the argument against ALL discrimination that should be articulated, with this level of commitment, by all. 

MTD's insight:

The culture of any organisation stems from leadership. The leadership of the Australian army just took a stand against sexism and abuse of power that has gone viral for a reason - it's a pure, genuine rallying cry against hatred and discrimination, and a statement that this shall stop, now. 

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People, Planet, Profit: Introducing the B Team

People, Planet, Profit: Introducing the B Team | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
If you are one of the many of people who believe that Plan A of the way business is managed -- aka the status quo -- is not working, this is a good day for you. Because I'm happy to announce the
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11 dark trends killing Millennials ' dreams - MarketWatch

11 dark trends killing Millennials ' dreams - MarketWatch | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
MarketWatch
11 dark trends killing Millennials ' dreams
MarketWatch
Yes, Doomsday Capitalism is killing America. Years ago we began defining these 10 self-destructive trends driving the authorities running America.
MTD's insight:

Milliennials don't have it all their own way. Certain trends are emerging which mean their future may be even more uncertain. Most of those trends have their roots in the structure of our society and economy. 

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The World's Most Bizarre Aircraft Graveyards

The World's Most Bizarre Aircraft Graveyards | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
Where do aircraft go to rust away after death? Often, their final resting places are more emotionally evocative than human cemeteries.
MTD's insight:

Final rusting place. When aircraft are decommissioned they are laid to rest (rust, ha ha) in beautiful arrays. A lesson in alignment and waste. 

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A Brand is Not a Logo: a brand is how people think of you.

I have been invited to talk at this year's food blogger's conference in London in July. As excited as I am about the opportunity, I am also terrified of public speaking and thus wondering how I wil...
MTD's insight:

Interesting think piece on the difference between brand and logo, or rather, simply a reminder (who needed it? scary that some might) that a logo does not a brand make. However, the visual at the end reveals that the author is still - naturally enough from a design-trained mind - coming at things from a design < brand perspective rather than a design+vision+ideas+products > brand = business equation. This shift is vital for businesses and organisations everywhere and needs to be driven more energetically by leadership, by CMOs, and by marketing organisations. 

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Infographic: The Worst Jobs Throughout History

Infographic: The Worst Jobs Throughout History | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
It’s all too easy to take a boring desk job for granted. I mean, fluorescent lights, no fresh air, staring at a 15-inch display all day--we weren’t meant to live like this!
MTD's insight:

Fun, interesting look at how to break up a sea of unstructured data into qualities to make sense and debate out of them. Here, a sea of horrible information as we try to compare being an alewife in early Norman England to being a Factory worker in 2010 China. What's worse? You decide. 

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Insane growth? Or the impetus for real change? Megacity explosion mapped

Insane growth? Or the impetus for real change? Megacity explosion mapped | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
Faced with the incomprehensible scale of worldwide mega-urbanization, observers have alternately fallen back on sheer numbers or city comparisons to drive home the speed at which cities in the developing world are growing.
MTD's insight:

Astonishing growth of cities in India and China could force qualitative, not just quantitative change in the way we make and develop urban settings. 

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Noam Chomsky on the link between education (or lack of it) and democracy

Noam Chomsky on the link between education (or lack of it) and democracy | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
In a wide-ranging consideration of 21st century education, Noam Chomsky argues that much of what passes for education reform is 'a way of turning the population into a bunch of imbeciles.'

Via Nik Peachey
MTD's insight:

What does education mean? What do we want it to achieve? The debate is relatively recent because it's pretty recent that education, as an idea, has actually existed (for the masses, anyway). 

 

Do we fill people's heads with information, knowledge, ideas, in order to make them more effective people, better homemakers, or better workers for the economy, or more fitting citizens for a civilisation or a state? The answer shifts dramatically from historical point to point, from place and region to region. To those of us who see all of these things as connected, the better the education, the better the longterm health of the nation (or whatever). This seems inarguable. But what if leadership values things that are totally different from the mass? What if the point is to train brains to think in very particular directions - perhaps for utterly vaild reasons - rather than open up minds? 

 

Chomsky's argument is powerful as ever. But we must remember that most governments (at least unless we subscribe to massive conspiracies) are actually making decisions that they see as important - underlining the importance of technical or IT skills, perhaps, in order to boost growth - rather than removing funding from one area, giving it to another, in order to 'create imbeciles' as he argues. The point is to raise the debate to a proper level, try to show the connection from 'open mindedness' and 'questioning and analysing' directly to 'success, growth and profits' - and continuing to make this relevant in some way to all. 

 

And, sadly, it's also about realising - as people, nations, etc - that not everyone can achieve everything they want all the time. 

 

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Mita Jordan's curator insight, June 4, 2013 1:20 AM

A really must read.

Cindy Kroeker's curator insight, June 4, 2013 5:55 AM

Noam does it again!

Dennis Richards's comment, June 4, 2013 10:14 AM
A very powerful statement. Learning that too few students experience. I find myself wondering...if we could change schools to be more engaging for students, what would the future be like? Push passion for learning.
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Disruptive technologies: Advances that will transform life, business, and the global economy | McKinsey & Company

Disruptive technologies: Advances that will transform life, business, and the global economy | McKinsey & Company | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
Twelve emerging technologies—including the mobile Internet, autonomous vehicles, and advanced genomics—have the potential to truly reshape the world in which we live and work.
MTD's insight:

Authoritative look at the ways technology is going to act upon - and interact with - business and all our lives in the next ten years. Great chart in here. 

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Watch These Glowing Time-Lapse Videos Of How People Use Public Transit

Watch These Glowing Time-Lapse Videos Of How People Use Public Transit | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
As more and more cities embrace the trend of open data--allowing app developers, planners, nonprofits, and other interested parties to curate, collect, and innovate on municipal data sets--data visualization has the unique power to help render that...
MTD's insight:

Beautiful visualisations here. A great way to see how people use a system, the stresses upon it - and the ways it can be not only changed but used as a sales tool. 

 

 

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$2 Trillion 2013 Sustainable Economy: The megatrends that make it work

$2 Trillion 2013 Sustainable Economy: The megatrends that make it work | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
Will 2013 see the global sale of more sustainable goods and services reach $2 trillion?
MTD's insight:

As the things we have to do to make the world more liveable and the things we have to do to become more effective businesses merge, who will ride the sustainability wave to profit? And how will they do it? For many, it means a fundamental reshaping of business as usual. For others, only a course correction. 

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Does IT belong in the boardroom?

Does IT belong in the boardroom? | Everything connects to marketing: thought leadership in a marketing world | Scoop.it

All businesses are essentially powered by technology and ideas. IT is core to everything your organisation does now. Your CTO should therefore be fundamental to your business. 


Via Richard Twumasi
MTD's insight:

This is true but of course it's twofold - technology and ideas. This puts the CMO and others in prime position to understand and translate the needs of the business so that technology can work FOR the business' goals and strategy, not just be technology for technology's sake. 

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Tom @ HStarr's comment, June 17, 2013 8:34 AM
It is far too common place seeing technology being implemented without a full understanding of how it can help the business but equally there are many examples of technology not being utilised at all.
Tom @ HStarr's comment, June 17, 2013 8:35 AM
Boards must strike a balance in order to maximise their returns. This is why it helps to have someone with a technical background sitting in the boardroom and helping to drive the decision making.
Anna May's curator insight, June 17, 2013 8:46 AM

The debate continues on the importance of IT infiltrating the senior areas of the business and how it can impact or aid businesses.

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Memes With Meaning: Why We Create And Share Cat Videos And Why It Matters To People And Brands

Memes With Meaning: Why We Create And Share Cat Videos And Why It Matters To People And Brands | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
“This is what the Internet is all about, people.
MTD's insight:

Cats. GIFs. Pictures of dinosaurs amusingly lecturing us on their lives. All this has meaning and we ignore it at our peril. In a maelstrom of chaotic information these things - memes - enable us to take meaning out of too much data. They create tension and act as buoys in the water, showing us where to swim to. 

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The demographic science behind the 92,901 reported killings in Syria

The demographic science behind the 92,901 reported killings in Syria | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
Today the UN released a chilling and very specific number of people who have died in Syria since violence broke out there in March 2011. 92,901 people are dead as a result of the Assad government crackdown on rebels.
MTD's insight:

Horrifically accurate - or at least precise - data here to specify the number of dead in Syria. 

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Operation: Integrate all the things!

Operation: Integrate all the things! | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
A few nights ago, I was sitting on my couch about to get down with a bottle of wine and some Netflix. I grabbed my phone and opened the XBox SmartGlass app, which basically works like a virtual game-slash-remote controller.
MTD's insight:

When we talk about to M2M, we're talking about the ultimate connection. Of everything. To everything. Daunting. But it's happening anyway. 

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Cities With A Future: Most Competitive Global Markets for 2025

Cities With A Future: Most Competitive Global Markets for 2025 | Everything connects to marketing: thought leadership in a marketing world | Scoop.it

When you’re starting a business — or trying to grow one — it helps if your city is a fertile environment for growth. An interesting new report conducted for global bank Citi projects which cities will be the most competitive in 2025.

 

The survey ranks the cities for a number of factors, including war odds, infrastructure, crime, natural disaster risk, and education levels. These are weighted to determine which cities have the magical combination that best attracts entrepreneurs and encourages business growth.


Via The Learning Factor
MTD's insight:

Where are the growth areas? Where are the cities with the structure, services, technology and markets to succeed in the next phase of growth? A good survey here. 

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The Learning Factor's curator insight, June 6, 2013 7:02 PM

Where will businesses most readily thrive in 2025? A new study charts the markets that will rise in global competitiveness in the next 12 years.

Mr Branson's curator insight, June 6, 2013 9:18 PM

I am wondering will Singapore Internet Laws http://www.infogurushop.com harm its Startup popularity? 

The Learning Factor's comment, June 10, 2013 9:59 PM
Glad you found the survey useful
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How Technology Inspires Creativity In The Classroom - Edudemic

How Technology Inspires Creativity In The Classroom - Edudemic | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
Are you ready to make technology and creativity a big part of your classroom? Technology inspires creativity like little else and it's time to take a close look at what technology really means for your classroom.

Via John Evans
MTD's insight:

Creativity, productivity and growth are the same thing. Technology drives them together. And in the classroom that becomes inspiration, long term societal improvement and robust economic improvement. If you keep at it!

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Craig Crossley's curator insight, June 6, 2013 6:22 PM

Tech in the clasroom...

Padmanabhan Jaikumar's comment, June 7, 2013 2:34 AM
Moder Technology is best and inspires creativity in education
Ivon Prefontaine's curator insight, June 7, 2013 10:07 AM

Technology, as a well-used tool, can be helpful. I rarely see it used that way.

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2013 Internet Trends from Mary Meeker

2013 Internet Trends from Mary Meeker | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
Partnering with great entrepreneurs to build the next big thing.
MTD's insight:

A timely and astonishing look at the way the Internet is growing, shaping and influencing every aspect of how we work, buy, behave and share. Some amazing, amazing stats, figures, trends and insights here. If you can't find something relevant to you, your business, your audiences and your consumers, you're not reading it. 

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'Cross Innovation' in Birmingham: making innovation industrial

'Cross Innovation' in Birmingham: making innovation industrial | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
The Cross Innovation project is holding a workshop tomorrow in Birmingham to look at how we can use our real strengths in the creative and digital sectors to push start innovation in Birmingham's w...
MTD's insight:

Birmingham's history of industry and a need for the creative sector to get more organised naturally coincide. Exciting homegrown strategy for directing innovation. 

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How Governments Are Rolling Up Their Sleeves on Big Data

How Governments Are Rolling Up Their Sleeves on Big Data | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
By Jeffrey Rhoda Governments have always been great at collecting data.
MTD's insight:

Real time data structuring and extraction is vital for any modern government. In cities, it enables governance, involvement, sustainability and any of a vast kaleidescope of aims to be achieved, in real time. And these days, real time is the only time that's relevant. Governments are at last realising that this applies to them - which is part of a general change from service provision to governments, to serving people and governments together. 

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#Manhattanhenge (with images, tweets) · gabriellenyc

Twice a year the sun perfectly lines up with the streets of New York, creating a phenomenon known as Manhattanhenge
MTD's insight:

This solar phenomenon is fascinating because of what it tells us about the way people seek meaning and create it out of nowhere - also, because it tells us how deeply alignment affects us as individuals and groups. 

 

 

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5 Mentor Archetypes I’ve Met – And How to Spot Them

5 Mentor Archetypes I&rsquo;ve Met &ndash; And How to Spot Them | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
Ask any career development expert how to succeed in the workplace, and they’ll probably tell you to find a mentor. I couldn’t agree more – I’ve been fortunate enough to have
MTD's insight:

Really good breakdown of the kind of people that act as mentors, their different approaches and how these different philosophies work (or not). The key question is - what works for you? 

 

Also - great use of Lego!

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Eric Schmidt to Kim Jung Un: If you want North Korea to grow, give your people the internet

Eric Schmidt to Kim Jung Un: If you want North Korea to grow, give your people the internet | Everything connects to marketing: thought leadership in a marketing world | Scoop.it
As you might expect, North Korea's "Internet" mirrors North Korea itself: Sad, secluded, and limited to just a handful of propagandistic sites. There's a country-wide intranet, and the content consists of state news and message boards.
MTD's insight:

Perhaps Eric's feathering his own nest a little here. The need for an internet is all very well, but an absolute dictatorship is very hard to pull off in an information-rich (thus demand rich, expectation rich, divergence oriented) nation. 

 

Growth, might have deeper needs in NK. Food, say. Or the ability to produce things people want. 

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