The nature of work and the ways it gets done is evolving rapidly. Public policies and the business sector need to be ahead of change, and provide more targeted support to workers transitioning from employment to freelancing and back, writes Marco Torregrossa.
By Dan Rothschild. Across the nation, so-called “peer production businesses” have become a common feature of the urban landscape, and cities are scrambling to figure out how to tax and regulate them. From the short-term housing provided through services such as Airbnb and Breather to Lyft and Sidecar’s “ridesharing” services, new companies founded on elegant new business models ...
With the proliferation of new technology shared economies have gained traction and offer people lucrative opportunities.
Marco Torregrossa's insight:
In 2013, the shared-economy was estimated to be worth approximately 26 billion dollars and is the latest example of how the Internet in particular and technology in general is providing value to consumers. This is a sign of immense potential and could very well lead to even further disruptions in the future.
Often seen as an anti-crisis solution, collaborative consumption also is an alternative to traditional consumption patterns. Driven by the potential of the Internet, many players have entered this market over the past few years, particularly in the tourism sector.
Every day, more and more travellers seek authentic and out-of-the-box experiences that they can share with locals. These new actors offer numerous possibilities: savings on holiday budgets, getting to know locals and other travellers, living new experiences… Whether for lodging, dining, traveling or visiting… you can now organize a 100% collaborative holiday. While some are well known to the public (Couchsurfing, Airbnb, Blablacar…) others are just emerging all over the world.
Crowdsourcing is growing quickly in Europe and the number of organisations tapping into the crowd to create scalable solutions continues to raise steadily. Crowdsourcing is impacting various sectors from transportation to finance, to education and manufacturing. The Sharing Economy, the Maker Movement, the Peer to Peer sector and Collaborative Consumption marketplaces are all using some
“Besides the latest apps, venture investors, start-up techies and law makers, which seem to attract most of the attention on the mainstream media, there is a major and silent force behind the collaborative economy. These are the people or micro-entrepreneurs providing the goods and services on collaborative marketplaces to supplement their incomes. We have now entered the age whereby access to talent is more important than ownership of talent” – Marco Torregrossa, OuiShare EU Connector, Founder of Euro Freelancers and the European Sharing Economy Coalition
It is a notion of the past that freelancers are only hinging to their professional sector. Nowadays, also because of the changing economic climate, freelancers are more adaptable, therefore suitable actors to thrive in the collaborative economy.
Despite the massive growth of freelancing, European policy makers still focus on “job” creation rather than “work” creation, an area where independent professionals actively contribute. Targeted regulations that address freelancers in the collaborative economy are often missing, as well as platforms to supply a rotation of providers into different marketplaces. European policy makers, above all at city level, have a great opportunity to correct that, not only by designing policies for people and policies for businesses, but also policies for “people as businesses”.
To discover more on this theme, on May 6 at 3.30pm Marco Toregrossa, together with Albert Canigueral, will moderate the panel on Policies for Shareable Cities, including Carlien Roodink from the City of Amsterdam (Amsterdam Economic Board); Stéphane Mahon from City of Bordeaux (Happy Curious); Filip Watteuw from the City of Ghent (Alderman of mobility and public space) and Téo Benjamin from the City of Rio de Janeiro (Rio+ is a collaborative platform for creative urban solutions).
Right afterwards, at 4.30pm, Marco and April Rinne (Sharing Economy Advisor for the City of Soeul, South Korea) will lead a panel and co-creation workshop on Case Studies on Cities in the Collaborative Economy, featuring Pieter Van De Glind (Global Curator, Collaborative Consumption - ShareNL) Angelo Meuleman (Taxistop, President of the Sustainable Mobility Network and member of Flemish advisory board for Mobility), Grégoire Des Pins (CEO, Sharette), Hugues Pouillot (CTO, Sharette), and Kathleen Stokes (Senior Researcher, Nesta).
On the next day, May 7 at 2pm, Marco and Albert will further answer to question about EU Funded projects, helped by other experts such as Francesca Bria (Nesta) and Fabrizio Sestini (Scientific Officier, European Commission) in a dedicated Q&A Session.
TURN UP THE VOLUME! Sign the Freelancers Manifesto today and make your voice heard!
Marco Torregrossa's insight:
We at www.euro-freelancers.eu believe the next EU Parliament should take bold steps to enhance independent working as a vibrant part of Europe’s economic landscape. Sign our Freelancers Manifesto and support independent professionals to raise our voice in the EU: http://lnkd.in/dBWPcY8
This is a huge era of opportunity. It is now possible for us to work together on a scale never known before to design and create a truly inclusive world. Our shared hope in this working on this piece together is that if we can see this picture, we can seize it.
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