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Seven Ways Corporate Events and Tradeshows Are Evolving

Seven Ways Corporate Events and Tradeshows Are Evolving | Events innovations | Scoop.it
General Management - Corporate events and tradeshows aren't new, but the way they are being orchestrated has changed significantly in the past decade.

Via Maria Cristina Terenzio
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Le hall Mercedes-Benz des Champs Elysées se mue en « Féérique Gallery » avec Zélia | Communiqué de presse

Le hall Mercedes-Benz des Champs Elysées se mue en « Féérique Gallery » avec Zélia | Communiqué de presse | Events innovations | Scoop.it
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Innovation: l'avènement du cyber-magasin - L'Expansion

Innovation: l'avènement du cyber-magasin - L'Expansion | Events innovations | Scoop.it
Innovation: l'avènement du cyber-magasin
L'Expansion
Innovation: l'avènement du cyber-magasin. Par Charles-Henri Fondras - publié le 16/04/2013 à 11:16. Le client du troisième millénaire a inversé les rapports de force avec les points de vente.
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BMW i TOUR: UBI BENE ET ALAIN PASSARD CRÉENT UN POTAGER SUR LE TOIT DU PALAIS DE TOKYO. | ubi bene

BMW i TOUR: UBI BENE ET ALAIN PASSARD CRÉENT UN POTAGER SUR LE TOIT DU PALAIS DE TOKYO. | ubi bene | Events innovations | Scoop.it
Agence de communication par l'idée.
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5 Corporate Event Trends for 2013 | Social Media Today

5 Corporate Event Trends for 2013 | Social Media Today | Events innovations | Scoop.it
Now that we have survived the Mayan apocolypse, i think it's safe to start with some predictions for the year to come.

Via Maria Cristina Terenzio
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Mobile Social Networking Improving the Attendee Experience

Mobile Social Networking Improving the Attendee Experience | Events innovations | Scoop.it

One good contact made at an event can often pay for the whole trip! Yet, until recently, the way most events managed this very important component did not get much thought.


For decades, the name badge was the principal networking tool.

By chance, attendees would notice a name badge, strike up a conversation, and make a contact. Although this works, there is much to be desired in this haphazard approach.


Fortunately, with the combination of social media and mobile technologies, there is a plethora of possibilities to improve the networking process. Meetings were the original social media and mobile social tools are a natural to path of development. And the good news is that many of them are free or very low cost!


Continue reading: http://www.conferenceiq.com/blog/mobile-social-networking-improving-the-attendee-experience/


Via Maria Cristina Terenzio
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Influencia - Marketing Progress - « App », le second screen qui porte bien son nom

Influencia - Marketing Progress - « App », le second screen qui porte bien son nom | Events innovations | Scoop.it
Coincée entre le contenu participatif et enrichi, l’application Second Screen, du long métrage néerlandais « App », confirme que le cinéma peut utiliser les atouts du smartphone... pour faire d’un film une expérience interactive.
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The Hashtag Revolution

The Hashtag Revolution | Events innovations | Scoop.it
#Hashtag means Event on social networks. This post is a tribute to the hashtag, featuring some little known facts, a good dose of news and some predictions of what role hashtags will play on social media in the upcoming future.

Via Maria Cristina Terenzio
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Bordeaux : le village de l'innovation de la semaine digitale - France 3

Bordeaux : le village de l'innovation de la semaine digitale - France 3 | Events innovations | Scoop.it
France 3
Bordeaux : le village de l'innovation de la semaine digitale
France 3
Clic de départ pour 3eme édition de la semaine Digitale, plus de 50 événements sont programmés jusqu'au 31 mars.
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Influencia - Marketing Progress - Displair : l’écran à air qui veut changer le marché de l’affichage

Influencia - Marketing Progress - Displair : l’écran à air qui veut changer le marché de l’affichage | Events innovations | Scoop.it
Arrivé début mai sur le marché nord-américain, Displair est en passe de réussir son pari commercial ! INfluencia a gratté sous la carapace du premier écran à air interactif et à contrôle multi touch.
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Une affiche que seuls les enfants peuvent lire !!

Une affiche que seuls les enfants peuvent lire !! | Events innovations | Scoop.it
Une affiche que seuls les enfants peuvent lire !! Une opération originale de communication de la Fondation ANAR (Une affiche uniquement lisible par les enfants !!
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Tendances de la communication digitale 2013 (slideshare Jeremy Dumont)

Ce document sera presente a l’échangeur de la chambre de commerce le 24 avril a 18h =) contact@psst.fr PLAN Quelle strategie pour maîtriser l’expérie

Via Gilles Raillard
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High Co accentue sa migration sur le digital

High Co accentue sa migration sur le digital | Events innovations | Scoop.it
FRANCE. Le groupe de communication veut exploiter toutes les potentialités des smartphones, des tablettes, des réseaux sociaux pour accompagner le développement des enseignes et des marques. (High Co accentue sa migration sur le digital: FRANCE.
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4 Ways to Maximize the Social Media Presence at Your Next Event

4 Ways to Maximize the Social Media Presence at Your Next Event | Events innovations | Scoop.it
Event marketing with social media: learn how to maximize the social media presence at your next event.

Via Maria Cristina Terenzio
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Cultural Events and Social Media: A Powerful Match

Cultural Events and Social Media: A Powerful Match | Events innovations | Scoop.it
A new study reinforces what we suspected quite a while ago: Social Media has a very positive impact on cultural events. I am discussing a report by Pew Research Center’s Internet & American Life Project for the U.S.
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4 euros: c'est le prix à payer si vous sortez du magasin sans rien acheter

4 euros: c'est le prix à payer si vous sortez du magasin sans rien acheter | Events innovations | Scoop.it
Un magasin australien fait payer les clients qui ne font que jeter un oeil attentif aux prix de certains produits.

Via Astrid de Bérail
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Meeting Professionals See Improvement In Economy, Technology

Meeting Professionals See Improvement In Economy, Technology | Events innovations | Scoop.it
Technology continues to rise in importance for meeting professionals, as sentiment about the economy improves, according to the latest Business Barometer from Meeting Professionals International (MPI).

Via Suzanne Axt
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Le Louvre-Lens Orange L’innovation “Tablette tactile 3D” - Pour mieux comprendre et ressentir les œuvres

Le Louvre-Lens Orange L’innovation “Tablette tactile 3D” - Pour mieux comprendre et ressentir les œuvres | Events innovations | Scoop.it
Au Louvre-Lens, une tablette 3D permet d’appréhender les Ĺ“uvres comme si on pouvait les toucher et les créer. (RT @Culturemobile: [Le #LouvreLens et #Orange] L'innovation "Tablette tactile 3D" expérimentée au @MuseeLouvreLens.
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