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Event Social Media & Technology
How to Use Social Media & Event Technology in Trade Shows, Events and Meetings
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4 Ways to Use Social Media to Generate Leads | Social Media Examiner

4 Ways to Use Social Media to Generate Leads | Social Media Examiner | Event Social Media & Technology | Scoop.it
Learn how social media for lead generation works and how you can activate your social audiences to generate leads that can affect your bottom line.
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Excellent information for your Event Marketing Strategy.

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Google Your Own Show | ExpoWeb.com

Doing more than the basic market research—or, how many of you Google your shows? by Stephanie Selesnick, CEM 

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Good Suggestions! 

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Event Planning - conference management - The Meeting of the Future

The Meeting of the Future - When it comes to predicting what meetings will be like in the future, it's a good bet that technology will be involved.
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App Data Is a Missed Opportunity | ExpoWeb.com

James Capo, vice president of business development for Access Intelligence and a speaker at the ExpoNext Conference, discusses how you can turn your mobile app into a yearlong marketing and data-gathering tool.
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Good Reading...

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Social Media Is Not a Megaphone: A Q&A With Peter Tatara | ExpoWeb.com

Social Media Is Not a Megaphone: A Q&A With Peter Tatara | ExpoWeb.com | Event Social Media & Technology | Scoop.it
Peter Tatara, ReedPOP’s international director of content and marketing and a speaker at ExpoNext, discusses how to get creative with social media, how to target your messages and how to measure the results.
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Great Message! 

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Twitter Tips for Event Managers | face2face

How event managers can use Twitter to raise awareness of and interest in their events.
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Tweet Away My Friends, Tweet Away!

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IMeeting - Comprehensive guide to technology trends in the meeting industry

IMeeting - Comprehensive guide to technology trends in the meeting industry | Event Social Media & Technology | Scoop.it

...technological progress has fundamentally altered every global industry, including that of meetings and hospitality.Who would have thought, 25 years ago, that planners could beam in a 3-D hologram of their CEO, update their schedule in real time on a handheld computer system and have their luggage organized by a robot?

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Some Really Cool Technology!

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7 tips for building a mobile presence to maximize ROI - Mobile Marketer - Columns

7 tips for building a mobile presence to maximize ROI - Mobile Marketer - Columns | Event Social Media & Technology | Scoop.it
By Brendon ScheneckerIt is easy to forget that mobile marketing is still in its first stages of development and that many of its components – banners, pop-ups, SMS and push notifications – have yet to be perfected.
Suzanne Axt's insight:

Great info on building your Event Social Media with a Mobile presence.

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Are QR codes losing their magnetism? - Mobile Marketer - Software and technology

Are QR codes losing their magnetism? - Mobile Marketer - Software and technology | Event Social Media & Technology | Scoop.it
Even though QR codes still represent the majority of print-to-mobile activations in print and retail, brands and publishers are not clamoring to use the technology like they once did.
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Augmented reality drives 10pc of print magazine mobile activations: report - Mobile Marketer - Research

Augmented reality drives 10pc of print magazine mobile activations: report - Mobile Marketer - Research | Event Social Media & Technology | Scoop.it
The use of mobile devices to engage with print content and ads in magazines continues to grow, with augmented reality comprising almost 10 percent of all mobile activation points last year, according to a new report from Nellymoser.
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Great ideas for planning Event Social Media...

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Social Media Marketing Success Story: The North Face | Social Media Today

Social Media Marketing Success Story: The North Face | Social Media Today | Event Social Media & Technology | Scoop.it
North Face has been recognized by Outdoor USA Magazine for their social media excellence. This comes as no surprise, as they have been at the forefront of social marketing innovation for years.
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Great Advice...Good Reading.

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How Inbound Marketing Can Help With Promoting Your Event

How Inbound Marketing Can Help With Promoting Your Event | Event Social Media & Technology | Scoop.it
Inbound marketing can help with promoting your event. As you plan, you want attendees to know how things are rolling out as the event date draws closer.
Suzanne Axt's insight:

Great ideas to keep attendees interested...

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Hashtag targeting comes of age, driving mobile marketing opportunities: report - Mobile Marketer - Research

Hashtag targeting comes of age, driving mobile marketing opportunities: report - Mobile Marketer - Research | Event Social Media & Technology | Scoop.it
The use of hashtags is popular with social media users, many of whom are engaging with the content categorization tool via their mobile devices and are open to marketing campaigns built around hashtags, according to a new report from RadiumOne.
Suzanne Axt's insight:

Use hashtags in your event social media campaign for maximum results.

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9 Creative Ways to Use Social Media to Launch a Product | Social Media Examiner

9 Creative Ways to Use Social Media to Launch a Product | Social Media Examiner | Event Social Media & Technology | Scoop.it
A social media launch: Here's how we used social media to launch a new website. You'll discover unique ways to launch your next product or service.
Suzanne Axt's insight:

No reason Not to use these methods for your next #Event or #TradeShow!

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Conference News - Presentation Solutions - Turning Technologies Releases Updated Polling Software - Successful Meetings

Turning Technologies Releases Updated Polling Software - Audience response company Turning Technologies has released a new version of its flagship polling product, TurningPoint.
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Cool.

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HIMSS Goes High Tech for 2014 Space Draw | techcorner.tsnn.com

HIMSS Goes High Tech for 2014 Space Draw | techcorner.tsnn.com | Event Social Media & Technology | Scoop.it
At the Healthcare Information and Management Systems Society’s Annual Conference and Exhibition, held March 3-7 in New Orleans, show organizers used several high-tech tools that allowed their onsite space draw to not only book more space, but also...
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ECEF Report: Turn Events Into Communities | ExpoWeb.com

ECEF Report: Turn Events Into Communities | ExpoWeb.com | Event Social Media & Technology | Scoop.it
About 200 tradeshow industry executives learned that every event could and should become the central meeting place of an entire community.
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Why You Should Not Ignore Pinterest in Your Social Media Strategy - Search Engine Journal

Why You Should Not Ignore Pinterest in Your Social Media Strategy - Search Engine Journal | Event Social Media & Technology | Scoop.it
Social media is has become an integral part of Internet marketing. However, most businesses are not using social media to its full potential.
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Incorporate Pinterest in Your Event Social Media...

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What's behind pricing of high-speed Internet access for events | Tech News/Trends content from Meetings Net

Understanding how to procure and pay for high-speed Internet access at events is confusing at best. You might be able to get free Wi-Fi. But do you want it?

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Some Interesting Tips...

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Event Planning - conference management - Secure Lines: Protecting Your Meeting Content - Successful Meetings

Secure Lines: Protecting Your Meeting Content - Risk assessment isn't just about atttendee safety, meeting content needs protection, too.
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Your event planning needs to take this into consideration.

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53pc of affluent consumers own two or more mobile devices: study

53pc of affluent consumers own two or more mobile devices: study | Event Social Media & Technology | Scoop.it

Eighty percent of affluent consumers own at least one type of mobile device and more than 53 percent own two or more, according to a new study by the American Affluence Research Center.

Suzanne Axt's insight:

Time to update your Event Social Media efforts...

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Mobile social advertising makes quantum leap forward - Mobile Marketer - Social networks

Mobile social advertising makes quantum leap forward - Mobile Marketer - Social networks | Event Social Media & Technology | Scoop.it
Facebook is not the only social media site moving aggressively to improve its mobile advertising offerings.
Suzanne Axt's insight:

Excellent Reading...

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Google exec: Mobile is biggest revolution in computing since emergence of Internet - Mobile Marketer - Advertising

Google exec: Mobile is biggest revolution in computing since emergence of Internet - Mobile Marketer - Advertising | Event Social Media & Technology | Scoop.it
SAN FRANCISCO – A Google executive who keynoted the ad:tech San Francisco 2013 conference said that mobile is a critical piece in revolutionizing the advertising industry and the company is constantly rethinking everything it does because of the...
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Incorporate into your Event Social Media...

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Implementing Twitter at Conferences, for the Non-Twitter User - What to Teach Your Delegates -

Implementing Twitter at Conferences, for the Non-Twitter User - What to Teach Your Delegates - | Event Social Media & Technology | Scoop.it
Not only is this your first time with Twitter, but now you are creating a Twitter educational session for your delegates.
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Top metrics for measuring mobile Web usability - Mobile Marketer - Strategy

Top metrics for measuring mobile Web usability - Mobile Marketer - Strategy | Event Social Media & Technology | Scoop.it
While gains have been made in the past year when it comes to tracking metrics for mobile sites, marketers still face many challenges including measuring cross-channel use and device fragmentation.
Suzanne Axt's insight:

Consider your Mobile Marketing when planning your Event Strategy...

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