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5 Ways You Pay More for Google Clicks

5 Ways You Pay More for Google Clicks | Event Social Media & Technology | Scoop.it
The transition to Google Enhanced Campaigns — where you'll be bidding for tablet clicks combined with desktop/laptop clicks — will result in inflationary trends in billed CPCs f...
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Somthing to consider in your next event social media campaign...

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Event Social Media & Technology
How to Use Social Media & Event Technology in Trade Shows, Events and Meetings
Curated by Suzanne Axt
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3 Staggering Statistics That Show Why You Need To Get Ready For Periscope

3 Staggering Statistics That Show Why You Need To Get Ready For Periscope | Event Social Media & Technology | Scoop.it
When you see these numbers, you’ll want to make sure your meeting is prepared for Periscope and the live-streaming revolution.
Suzanne Axt's insight:

Are you using Periscope?

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14 Social Media Marketing Tools Recommended by the Pros

14 Social Media Marketing Tools Recommended by the Pros | Event Social Media & Technology | Scoop.it
Discover hot social media marketing tools from the pros that will help simplify your social media marketing and save you time.
Suzanne Axt's insight:

Not all apply to Event Social Media marketing, but still worth reading...

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donhornsby's curator insight, August 17, 9:32 AM

Using the right tools can help you manage your time effectively and get better results from your social media marketing.

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4 Live-Streaming Systems With New and Useful Features

4 Live-Streaming Systems With New and Useful Features | Event Social Media & Technology | Scoop.it
Find out about recent updates that provide more options for planners who want to share their events online Live streaming has gone mainstream, as the debut of apps such as Periscope and Meerkat earlier this year now make it possible for anyone, anywhere to broadcast live audio and video. But for professional-quality productions planners turn to full-service live-streaming companies, many of which have been around for years and have perfected their craft.
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The Five Event Technology Fears

The Five Event Technology Fears | Event Social Media & Technology | Scoop.it
When it comes to making changes in our events barriers are easy to see. Fears are often hidden. When looking to implement event technology it can be easy to identify who has to be won over. It may ...
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Love this article!

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7 Aspects of Your Event’s Social Media Activity That Really Matter

7 Aspects of Your Event’s Social Media Activity That Really Matter | Event Social Media & Technology | Scoop.it
Find out how to go beyond just counting "likes" and "followers" to understand the true value of an event’s social media strategy.
Suzanne Axt's insight:

Good Read on using social media with your next event!

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7 ways to use Instagram to your advantage at a tradeshow - Exhibit City News

7 ways to use Instagram to your advantage at a tradeshow - Exhibit City News | Event Social Media & Technology | Scoop.it
If you think about it, tradeshows are visually stimulating. There are thousands of people walking about, big signs, fancy brochures, bright lights and beautiful tradeshow booths scattered throughout a very large room. Trying to differentiate your business can be a…Read more ›
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13 ways social media can open your charity event to all

13 ways social media can open your charity event to all | Event Social Media & Technology | Scoop.it
No matter how hard you try, there will always be some people who can’t make it to your charity conference.
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Social-Media Machine

Social-Media Machine | Event Social Media & Technology | Scoop.it
By appealing to its target market's affinity for selfies and rewarding every engagement with branded goods, Scion's in-booth experience was picture perfect.
Suzanne Axt's insight:

Great use of social media at an event / tradeshow!

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Ann Windham's curator insight, July 24, 10:21 AM

www.magicmomentsevents.com has these interactive social media machines- rent for events and trade shows

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Iris Scanners Can Now Identify Us From 40 Feet Away

Iris Scanners Can Now Identify Us From 40 Feet Away | Event Social Media & Technology | Scoop.it
Biometric technologies are on the rise. By electronically recording data about individual’s physical attributes such as fingerprints or iris patterns, security and law enforcement services can quickly identify people with a high degree of accuracy.
Suzanne Axt's insight:

Creepy or Cool?

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Cvent Buys SignUp4 for $22.4 Million | Event Management content from MeetingsNet

Cvent Buys SignUp4 for $22.4 Million | Event Management content from MeetingsNet | Event Social Media & Technology | Scoop.it
Cloud-based enterprise event management company Cvent expects that the acquisition of SignUp4 will bring in $1.5 million in revenues this year.
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Ray-Ban keeps its coolness factor with comedic social media campaign - Mobile Marketer - Social Networks

Ray-Ban keeps its coolness factor with comedic social media campaign - Mobile Marketer - Social Networks | Event Social Media & Technology | Scoop.it
Sunglasses maker Ray-Ban is spinning a new take on the traditional campaign for change by appealing to the humorous side of consumers through social media.
Suzanne Axt's insight:

Great usage of hashtags!  How would you incorporate this into your next event marketing strategy?

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13 Social Media Tips from Brilliant Founders and Growth Marketers

13 Social Media Tips from Brilliant Founders and Growth Marketers | Event Social Media & Technology | Scoop.it
Here are 13 lessons for how you can stand out in a crowded landscape and uncover opportunities that are ideal for you.
Suzanne Axt's insight:

Incorporate these great tips into your event marketing strategy!

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Do Social Media Reviews Really Lead to More Sales? | Mobile Marketing Watch

Do Social Media Reviews Really Lead to More Sales? | Mobile Marketing Watch | Event Social Media & Technology | Scoop.it
Suzanne Axt's insight:

Yes, and the trick is to get a seasoned professional to handle the social media for your event marketing...

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FCC fines Smart City $750k for illegal Wi-Fi jamming - Exhibit City News

FCC fines Smart City $750k for illegal Wi-Fi jamming - Exhibit City News | Event Social Media & Technology | Scoop.it
The Federal Communications Commission’s Enforcement Bureau today announced a $750,000 settlement with Smart City Holdings LLC for blocking consumers’ Wi-Fi at various convention centers around the U.S. Smart City, an Internet and telecommunications provider for conventions, meeting centers and hotels,…Read more ›
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How to Protect Your Meeting from Cyber Threats

How to Protect Your Meeting from Cyber Threats | Event Social Media & Technology | Scoop.it
Hacking is quick, easy, and lucrative, says cyber threat analyst Michael Robinson. Here are six best practices for protecting your critical organizational data—and that of your attendees—at meetings.
Suzanne Axt's insight:

Worth reading...

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New Research: The Best Time to Tweet for Clicks, Retweets, and Replies

New Research: The Best Time to Tweet for Clicks, Retweets, and Replies | Event Social Media & Technology | Scoop.it
We looked at 4.8 million tweets sent through Buffer to determine the most popular times to tweet and the best times for clicks, retweets, and more.

Via Jennifer Beever
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Jennifer Beever's curator insight, June 25, 2:19 PM

Check out the study results that show best times to Tweet for clicks and engagement around the world. The results will surprise you! 2-3 AM is best for Los Angeles; 11 PM - 12 AM best for New York.

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This Is Twitter's Top Secret Project Lightning

This Is Twitter's Top Secret Project Lightning | Event Social Media & Technology | Scoop.it
The new tool will give the company a way to show the best of Twitter to both logged-in and logged-out users on a variety of platforms. It will have instantly loading videos and rich images, and wil...
Suzanne Axt's insight:

Now, this sounds really cool for events!

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Using mobile apps to promote sustainable meetings - Exhibit City News

Using mobile apps to promote sustainable meetings - Exhibit City News | Event Social Media & Technology | Scoop.it
QuickMobile, the global leader in mobile enterprise meeting and event apps, secured a three-year contract to provide the mobile event app for the Green Meeting Industry Council’s (GMIC) annual Sustainable Meetings Conference (SMC). This event brings together hospitality professionals and…Read more ›
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Good Stuff!

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Could This New Technology Reduce The Stress Of Meeting Planning?

Could This New Technology Reduce The Stress Of Meeting Planning? | Event Social Media & Technology | Scoop.it
Being a meeting planner can feel synonymous with being stressed. Will this new wearable technology help solve the problem?
Suzanne Axt's insight:

This might be fun to wear while managing an event!

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Limefy Introduces LiGo Wearable Technology | Smart Meetings

Limefy Introduces LiGo Wearable Technology | Smart Meetings | Event Social Media & Technology | Scoop.it
Limefy will be launching LiGo, a wearable device and event app. Wearable technology can improve events in a number of significant ways.
Suzanne Axt's insight:

Would you use these at your next event?

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30 Incredible Ways Technology Will Change Education By 2028

30 Incredible Ways Technology Will Change Education By 2028 | Event Social Media & Technology | Scoop.it
30 Incredible Ways Technology Will Change Education By 2028
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So cool...

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2016 CES - start getting ready...

2016 CES - start getting ready... | Event Social Media & Technology | Scoop.it
The International CES is a global consumer electronics and consumer technology tradeshow that takes place every January in Las Vegas, Nevada.
Suzanne Axt's insight:

Its never too early to start planning for the 2016 CES show...

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Hotels Send Clear Signal that Tech is Important | Smartmeetings.com Event Planning Magazine 05 2015

Hotels Send Clear Signal that Tech is Important | Smartmeetings.com Event Planning Magazine 05 2015 | Event Social Media & Technology | Scoop.it
Hotels Send Clear Signal that Tech is Important- Event Planning Magazine 05 2015 at SmartMeetings.com...
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Coachella makes mobile headline act of 2015 festival marketing - Mobile Marketer - Social Networks

Coachella makes mobile headline act of 2015 festival marketing - Mobile Marketer - Social Networks | Event Social Media & Technology | Scoop.it
Music and art festival Coachella leveraged numerous mobile possibilities for the opening weekend of this year’s event, including using social media to report live on location, streaming live shows on YouTube and creating an all-around integrated experience.
Suzanne Axt's insight:

Very cool stuff happening here...

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For Success In Social Media, Conversation Is Not Enough--You Need Narrative

For Success In Social Media, Conversation Is Not Enough--You Need Narrative | Event Social Media & Technology | Scoop.it
Cognitive anthropologist Bob Deutsch argues that brands seeking connections with people should be looking to enter their narratives, not their...
Suzanne Axt's insight:

I love this article!  Worth reading...

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