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Marketers already flocking to App Store vanity URLs

Marketers already flocking to App Store vanity URLs | Event Social Media & Technology | Scoop.it
Marketers and developers are expected to quickly jump on the new App Store vanity URLs from Apple as they look to drive downloads for their mobile applications.
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Get your next event ready with a vanity URL...

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Event Social Media & Technology
How to Use Social Media & Event Technology in Trade Shows, Events and Meetings
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Beacons Guide the Way for Event Organizers and Attendees | TSNN Trade Show News

Beacons Guide the Way for Event Organizers and Attendees | TSNN Trade Show News | Event Social Media & Technology | Scoop.it

...There is no need to guess what attendees are doing at your event. Through the use of Bluetooth beacons, real-time data now is available to trade show and expo organizers. Bluetooth beacons are transmitters that use Bluetooth Low Energy 4.0 to broadcast signals that can be heard by compatible or smart devices.

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Great info!  Worth Reading...

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Event Tech Live returning to Old Truman Brewery for 2015 - Event Industry News

Event Tech Live returning to Old Truman Brewery for 2015 - Event Industry News | Event Social Media & Technology | Scoop.it
EVENT TECH LIVE, Europe’s only dedicated show for event technology solutions and innovations, will return in 2015. Organiser A.M.P.
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Mark your calendars...

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9 B2B Social Media Marketing Tips for Social Media Managers

9 B2B Social Media Marketing Tips for Social Media Managers | Event Social Media & Technology | Scoop.it
B2B marketers can benefit from social media for building relationships and sales leads. Here are 9 B2B social media marketing tips for B2B social media managers.
Suzanne Axt's insight:

Think about using these tips in your Event Social Media strategy.

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donhornsby's curator insight, February 13, 4:34 PM

Great tips to add to your Event Social Media strategy!

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33 Ways Your Social Media Plan Will Make You More Successful | Convince and Convert: Social Media Strategy and Content Marketing Strategy

33 Ways Your Social Media Plan Will Make You More Successful | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Event Social Media & Technology | Scoop.it
You already know a social media plan can help get your content seen and shared. Now it's time to create one of your own.
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Good Reading!...

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The Essential Guide to Second Screen Technology for Events

The Essential Guide to Second Screen Technology for Events | Event Social Media & Technology | Scoop.it
One of the industry's hottest trends is second screen technology for events. Discover the newest tools and learn how to maximize your technology's ROI.

Via Event Tech Live
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Social Media Tools Marketers Can Be Thankful For

Social Media Tools Marketers Can Be Thankful For | Event Social Media & Technology | Scoop.it

Many marketers may be giving thanks for social media tools...The right tool(s) can be true time-savers.

Suzanne Axt's insight:

Like the "Shiny Object Syndrome" reference...

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How to Boost Your Social Media Marketing Traffic

How to Boost Your Social Media Marketing Traffic | Event Social Media & Technology | Scoop.it
How to Boost Your Social Media Marketing Traffic :Social media is one of the greatest boons of this internet age. If used rightly, social media can be
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AT&T's Interactive Display Lights Up Its Twitter Following

AT&T's Interactive Display Lights Up Its Twitter Following | Event Social Media & Technology | Scoop.it

AT&T this holiday season set out to increase visibility as a gift-giving destination with a tech-infused interactive display at its flagship store on...

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Very creative idea...

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Budweiser says Super Bowl digital strategy as important as ad buy - Mobile Marketer - Advertising

Budweiser says Super Bowl digital strategy as important as ad buy - Mobile Marketer - Advertising | Event Social Media & Technology | Scoop.it
Anheuser-Busch, maker of the Budweiser and Bud Light beer brands, is stepping up its social outreach for Super Bowl XLIX, including an Instagram fan-video contest, to win over a new, younger generation of beer drinkers.
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4 Social Media Highlights from Oregon and Ohio's College Football National Championship - PR News

4 Social Media Highlights from Oregon and Ohio's College Football National Championship - PR News | Event Social Media & Technology | Scoop.it
The College Football Playoff National Championship game set social media off, with hashtags #NationalChampions and #OREvsOSU dominating through the night and into this morning.
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Great ideas...

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How to Integrate Social Media into Your Trade Show Presentation -

  Social Media presence is huge in marketing your business, so why not use these tools to get your brand and solutions noticed before the trade show or business fair you plan on attending?
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91% of B2B Marketers Use Social Media During Events - AllTwitter

91% of B2B Marketers Use Social Media During Events - AllTwitter | Event Social Media & Technology | Scoop.it
91% of B2B Marketers Use Social Media During Events
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Checklist: 8 Ways to Manage Social Media During an Event

Checklist: 8 Ways to Manage Social Media During an Event | Event Social Media & Technology | Scoop.it
It’s crucial to devote time and manpower to managing your social media presence in real time during an event. While most groups do have a presence on social media, it’s crucial to devote time and manpower to managing that digital brand image in real time during an event.
Suzanne Axt's insight:

Good Info from Biz Bash on Event Social Media...

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14 Must-Do Social Media Tips For Authors

14 Must-Do Social Media Tips For Authors | Event Social Media & Technology | Scoop.it
1. Each platform is different. Facebook is a great relationship and website-hits builder. Twitter reaches new readers quickly. Instagram and Pinterest are good for brand building. Google+ is important for SEO.
Suzanne Axt's insight:

Good tips for your event social media strategy...

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18 Proven Tactics to Become an Event Social Media Superhero

18 Proven Tactics to Become an Event Social Media Superhero | Event Social Media & Technology | Scoop.it
A quick fire list for how to be a social media superhero for your organisation and events inspired by the Social Media for Events eBook.

Via IMEX
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Good Reading...

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6 Ways to Use Short Video for Social Marketing |

6 Ways to Use Short Video for Social Marketing | | Event Social Media & Technology | Scoop.it
Have you considered sharing short video content as a social marketing tactic? Here are six ways you can use short video to grab attention. .
Suzanne Axt's insight:

Great option in showcasing your next event or trade show...

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ATIV Software Launches New Features in EventPilot Mobile Conference App

ATIV Software, publishers of the leading mobile conference app, EventPilot, announced today the availability of a new expo and mapping experience in its EventPilot conference app. These new features g...
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Buzz-ness As Usual—Leave it to attendees to enhance your program’s presence on social media.

Buzz-ness As Usual—Leave it to attendees to enhance your program’s presence on social media. | Event Social Media & Technology | Scoop.it
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Met, Guggenheim museums test beacon technology to enhance exhibitions - Mobile Marketer - Software and

Met, Guggenheim museums test beacon technology to enhance exhibitions - Mobile Marketer - Software and | Event Social Media & Technology | Scoop.it
As beacons continue to gain traction in a variety of retail sectors, museums are the latest marketers to explore the technology’s potential, with efforts focused on assisting in analyzing traffic flow and supporting virtual tour guides for art fans.
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This would be interesting at tradeshows...

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Data Overload: A Problem in the Event Industry « Smart Meetings

Data Overload: A Problem in the Event Industry « Smart Meetings | Event Social Media & Technology | Scoop.it

Like all big data, availability is not the problem; it’s consolidating, qualifying and understanding it that can lead to opportunity and innovation. The event industry is in the early stages of understanding data gathered from mobile apps, beacons and other technologies...

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Creating Fun Engagement at North American International Auto Show | TSNN Trade Show News

Creating Fun Engagement at North American International Auto Show | TSNN Trade Show News | Event Social Media & Technology | Scoop.it
At last week’s North American International Auto Show Charity Preview in Detroit’s Cobo Center, at which more than 14,000 attendees dressed in tuxes and evening gowns took part, an interesting thing happened on the showfloor. Several of the exhibitors, which were the largest car manufacturers from around the world, had really fun, interactive and engaging things to do that not only showed off their products, but also created buzz.
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Very cool...

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Wearable Technology Going to the Cats and Dogs

Wearable Technology Going to the Cats and Dogs | Event Social Media & Technology | Scoop.it
Yokohama-based Anicall Corp. has revealed a wearable device and smartphone application for your pet that the company says can help you monitor its physical condition and even measure its emotional state.
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Okay, this is just really cool...

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7 Trends That Will Dominate Social Media Marketing for Events in 2015

7 Trends That Will Dominate Social Media Marketing for Events in 2015 | Event Social Media & Technology | Scoop.it
Julius Solaris revealed in his excellent report that over 83% of all event planners use social media at their events. And more than half of them include soc
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Good Reading...

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A Productive Day in the Lives of Busy Mobile Attendees | techcorner.tsnn.com

A Productive Day in the Lives of Busy Mobile Attendees | techcorner.tsnn.com | Event Social Media & Technology | Scoop.it

An important high-tech industry exposition and conference is taking place in Dallas, Texas this week.  We have taken a snapshot of three busy attendees and their use of the event’s mobile app.

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3 Reasons For Automating Social Media For Your Organization - Regpack BlogRegpack Blog

3 Reasons For Automating Social Media For Your Organization - Regpack BlogRegpack Blog | Event Social Media & Technology | Scoop.it
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Good info...worth reading...

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