As artists we're often told that a comprehensive, in-house mailing list is the greatest asset we can have to sell our art. Unfortunately, actually adding people to a mailing list seems to be one of the most difficult things for artists to accomplish.
Washington Times Mountains of art, and culture, in Switzerland Washington Times SWITZERLAND , March 9, 2013 – When most travelers consider the great European centers of art, they usually think of Florence , Rome , Paris or Madrid among others.
Coordinating a Twitter campaign with a live event SUMMARY: A prominent, well-publicized and often repeated Twitter hashtag is an essential companion to live-event marketing, writes Dayna Rothman. Use a tool such as HootSuite to monitor Twitter chatter before, during and after the event, and incorporate live tweets during the event itself, using it almost like a news feed. "Twitter users love stats and quotes, so try to include them as they appear in presentations or are quoted by the speakers," Rothman writes.
Catalogue Rero Titre: Marketing de l'art et de la culture : spectacle vivant, patrimoine et industries culturelles / Coordonné par Dominique Bourgeon-Renault ; préface de Yves Evrard et Marc FilserAutre auteur: Bourgeon-Renault, Dominique ; Evrard, Yves ; Filser, MarcÉditeur: Paris : Dunod, 2009 Collation: 262 p. : ill. ; 24 cm Sujet: culture -- marketing ; art -- marketing ; activités culturelles -- marketing ; marketing -- spectacle et divertissementISBN: 9782100505821 No RERO: R005051536