EuroHealthNet
585 views | +0 today
Follow
 
Rescooped by EuroHealthNet from Pharma Communication & Social Media
onto EuroHealthNet
Scoop.it!

IMS: Half of Android health apps have fewer than 500 downloads | mobihealthnews

IMS: Half of Android health apps have fewer than 500 downloads | mobihealthnews | EuroHealthNet | Scoop.it

There are more than 43,000 healthcare apps available from the US iTunes store, but only about 16,275 of those are patient-facing apps with “genuine” health content, according to a new study from IMS Health. Furthermore, in an analysis of the Google Play Store, IMS found that 50 percent of health apps are downloaded fewer than 500 times and just five apps account for 15 person of all health app downloads.


Via Dinesh Chindarkar
EuroHealthNet's insight:

With the rise in mobile health applications, comes the rise in questions about these apps.

How do we know the content is 'genuine'?

Which of these apps are truly useful?

How often are they used and how effective are they at managing diseases and chronic conditions?

more...
Sven Awege's curator insight, October 31, 2013 5:35 AM

Staggering figures reiterating the huge need for Pharma marketers to do their homework first. These things don't (that) come cheap to Pharma, taken all the hoops we have to jump through. My article from 2012 still stands:

http://pharmastrategic.com/2012/10/11/to-pharma-app-or-not-to-pharma-app-then-theres-the-it-question/

 

Your new post is loading...
Your new post is loading...
Scooped by EuroHealthNet
Scoop.it!

How Apple Is Invading Our Bodies

"The Apple Watch represents a redrawing of the map that locates technology in one place and our bodies in another." (A fascinating read @TIME!
more...
No comment yet.
Rescooped by EuroHealthNet from Healthcare and Technology news
Scoop.it!

Cerner’s $1.3 billion acquisition of Siemens’ health IT business completed - Philadelphia Business Journal

Cerner’s $1.3 billion acquisition of Siemens’ health IT business completed - Philadelphia Business Journal | EuroHealthNet | Scoop.it
Cerner Corp. has officially acquired Siemens Health Services.

Via Technical Dr. Inc.
more...
No comment yet.
Rescooped by EuroHealthNet from Hightech, domotique, robotique et objets connectés sur le Net
Scoop.it!

Test du Myo : quand l'avant-bras contrôle ordinateur et smartphone

Test du Myo : quand l'avant-bras contrôle ordinateur et smartphone | EuroHealthNet | Scoop.it
Le Myo est un brassard qui interprète la gestuelle des doigts, des mains et même du bras en analysant l'activité électrique des muscles de l'avant-bras. Il s'agit donc d'une interface homme-machine d'un genre nouveau, qui ne nous a jamais autant rapprochés de l'esprit du film Minority Report. Mais n'est pas Tom Cruise qui veut...

Pour comprendre ce qu'est le Myo, il faut commencer par dire pourquoi il a été conçu. D'après les créateurs de la jeune start-up canadienne Thalmic Labs, ce brassard répond à la question fondamentale suivante : « Comment connecte-t-on le monde réel avec le numérique, alors que l'on se dirige vers une informatique omniprésente et revêtue » ? Autrement dit, à nouveaux schémas d'usages et de pratiques technologiques, il faut des nouveaux outils. Le Myo en est un, et son truc à lui, c'est les muscles.

Via Mau
more...
No comment yet.
Rescooped by EuroHealthNet from 5° Rencontres de la Recherche Clinique
Scoop.it!

Inscriptions ouvertes aux 5° Rencontres de la Recherche Clinique des ARCs et des TECs - 19 mars au CNIT

Inscriptions ouvertes aux 5° Rencontres de la Recherche Clinique des ARCs et des TECs - 19 mars au CNIT | EuroHealthNet | Scoop.it
Les Rencontres de la Recherche Clinique, des ARCs et TECs auront lieu le jeudi 19 MARS 2015 au CNIT  Paris-La Défense Tarifs disponibles : Tarif Normal ARCs & TECs : 75,00 € HT soit 90 euros TTC Tarif Industrie du Médicament & Devices : 125,00 € HT soit 150 euros TTC La Billeterie est ouverte Billetterie Weezevent Eligible au DIF, n° formateur professionnel : 1192 ...
more...
EuroHealthNet's curator insight, January 31, 2015 8:43 AM

La billeterie des 5° rencontres de la recherche clinique est ouverte au tarif Early Bird :-)

Scooped by EuroHealthNet
Scoop.it!

For clinicians, Google Glass isn't dead

For clinicians, Google Glass isn't dead | EuroHealthNet | Scoop.it
Even as Mountain View pulls back the reins on consumer-facing development, clinical applications of Google Glass are
more...
No comment yet.
Scooped by EuroHealthNet
Scoop.it!

New sensor may allow for better long-term monitoring of patients' vitals

New sensor may allow for better long-term monitoring of patients' vitals | EuroHealthNet | Scoop.it
Researchers have developed a silver nanowire sensor that has the potential to improve long-term patient health monitoring. The new sensor is as accurate as those used in hospitals, and thanks to i...
more...
No comment yet.
Rescooped by EuroHealthNet from Connected Health & e-Pharma
Scoop.it!

La "promotion de la santé" : un enjeu d’image et d’avenir pour le médicament et l’industrie pharmaceutique (1)

La "promotion de la santé" : un enjeu d’image et d’avenir pour le médicament et l’industrie pharmaceutique (1) | EuroHealthNet | Scoop.it
Répondre aux défis structurels du système de santé : tel est l’objectif stratégique du projet de loi de santé, présenté le 15 octobre en...

Via Antoine POIGNANT, MD
more...
No comment yet.
Rescooped by EuroHealthNet from 5° Rencontres de la Recherche Clinique
Scoop.it!

Le coup de gueule de notre médecin connecté !

Le coup de gueule de notre médecin connecté ! | EuroHealthNet | Scoop.it
SANTE  CONNECTEE  : Les fabricants doivent  connecter  les  médecins Coup de gueule de ma brousse connectée  Les objets  connectés  considérés  encore  comme  des gadgets curieux doivent être labél...
more...
No comment yet.
Rescooped by EuroHealthNet from Post-Sapiens, les êtres technologiques
Scoop.it!

Machine Learning Algorithm Ranks the World's Most Notable Authors | MIT Technology Review

Machine Learning Algorithm Ranks the World's Most Notable Authors | MIT Technology Review | EuroHealthNet | Scoop.it
Deciding which books to digitise when they enter the public domain is tricky; unless you have an independent ranking of the most notable authors.

Via Jean-Philippe BOCQUENET
more...
No comment yet.
Rescooped by EuroHealthNet from Modern Marketer
Scoop.it!

Why Marketers Struggle To Understand Analytics

Why Marketers Struggle To Understand Analytics | EuroHealthNet | Scoop.it
I want to understand why marketers struggle with digital analytics. I’ve spent close to a decade helping companies navigate digital technology; and at the heart of my work, there has been an emphasis to properly measure and account for my efforts. I’ve learned that it doesn’t matter what industry I’m working [...]

Via The Fish Firm
EuroHealthNet's insight:

:-))

more...
No comment yet.
Rescooped by EuroHealthNet from Connected Health & e-Pharma
Scoop.it!

Novartis named digital pharma company of the year - PMLiVE

Novartis named digital pharma company of the year - PMLiVE | EuroHealthNet | Scoop.it

Via Antoine POIGNANT, MD
more...
Antoine POIGNANT, MD's curator insight, September 26, 2014 11:55 AM

#digiitalpride #novartis

EuroHealthNet's curator insight, September 26, 2014 11:59 AM

#novartis #digitalpride #digital

Rescooped by EuroHealthNet from Healthcare and Technology news
Scoop.it!

Can data aggregation cure healthcare? | Healthcare IT News

Can data aggregation cure healthcare? | Healthcare IT News | EuroHealthNet | Scoop.it

There’s growing buzz around Apple’s HealthKit, billed as the latest and greatest in data aggregation. Rather than living in separate databases, information about blood pressure, sleep, fitness, nutrition and lab results will be funneled into HealthKit, providing a single health dashboard from which users, and hopefully clinicians, can make better decisions.

While solid information is sparse, it appears Apple is discussing this technology with Mayo Clinic, Kaiser and other healthcare organizations. In one scenario, data from HealthKit feeds into a patient’s electronic health record. Aberrant readings, such as dangerously high blood pressure, are flagged. Physicians are then encouraged to contact patients and discuss solutions. The hope is that real-time information will improve care.

First, let me applaud these efforts. Aggregating health data is a good first step towards proactively improving health. But the larger question is: How will this data advance society’s broader healthcare goals?

Let’s think through the high blood pressure scenario. A patient’s reading is digitally transferred to the health record and flagged. The physician contacts the patient with this information, but what would he or she say? There would be little time to discuss what it means, why it’s dangerous and what the patient should do next. Few physicians have the time to provide such comprehensive coaching.

But the real systemic flaw is even expecting a phone call. In 2012, there were 90 active primary care physicians for every 100,000 patients. Now, consider the millions of patients who need this level of care. How many physicians can promptly follow-up on non-emergency indicators?

Under the present system, case management is difficult to scale past a small percentage of high-risk patients. How do we translate digital health data into meaningful results?

A two-part solution
Aggregating health data is a great idea, but we need to do more. We are faced with an expensive and dauntingly complex healthcare crisis. Millions of people are dying from preventable chronic diseases. However, rather than finding better ways to prevent these conditions, we wait for disease to set in. We’re chasing the horse instead of locking the barn.

In that context, does data aggregation represent progress or simply the illusion of progress? The verdict is still out; however, as with all data, it’s not the information gathering that’s important, it’s what we do with it. We can outfit millions of people with apps and devices that count steps, calories, sleep, workouts, heart rates, ad infinitum. We can integrate information into one appealing dashboard. But can we give patients actionable information that will improve health outcomes? And can we build a scalable system that builds in accountability?

For that we need more than an app. We need better infrastructure.

Helping patients
Tracking health information is an evolutionary step when we need a revolution. America is buckling under the cost of healthcare. More than 115 million people have at least one chronic disease and these conditions account for 84 percent of healthcare spending.

This is both bad news and a tremendous opportunity. The World Health Organization estimates that 80 percent of heart disease, stroke and type 2 diabetes cases could be prevented if we simply tackled major risk factors. In addition, 40 percent of cancers could be prevented with the same approach.

However, we cannot generate these changes by grafting new technologies onto a broken system. We need to make prevention the centerpiece of a redesigned healthcare infrastructure. We need a system of physician extenders: nutritionists, fitness professionals, health coaches and nurses to interact frequently with patients.

By continuously engaging with patients, these professionals can interpret aggregated data (from HealthKit or any other source) and provide the personalized feedback so critical to motivate new behaviors and improve health. In addition, a “smart” clinical interface would sort the data to present the most relevant information—in other words, separating signal from noise.

We know this approach can work because it has been proven, over and over. The University of Pittsburgh’s SMART Trial measured activity in three groups. One used a paper nutrition/activity diary; one received a personal digital assistant (PDA) and tracking software; and one received daily feedback from trained coaches to complement their PDAs. Not unexpectedly, the third group had better results—adhering to their goals, increasing their activity and losing weight.

Another study, conducted by Partners Center for Connected Health, compared participants who were given a pedometer with those who received both a pedometer and coaching. Again, the second group increased their activity significantly compared to those who received no coaching.

What this tells us is the human interaction is central to any successful long-term intervention.

Bucking tradition
Healthcare must be personalized, preventive, and most importantly continuous. Our current episodic approach, in which patients get occasional feedback from physicians, fails everyone. We need to use what we know about sustaining behavior change and build that into new healthcare delivery models.

Quite simply, we need a re-engineering of our current care model, rather than a slow iterative approach to innovation. That means creating a network of physician extenders to help patients increase awareness of their own health issues. But we also need to increase accountability through highly personalized coaching and a prescriptive care plan. 

Technology will be an important component of both increasing awareness and accountability. If leveraged properly, apps, wearable technologies, genomic testing, wireless medical devices and other emerging technologies can help millions improve their health.

But information is worthless without accurate interpretation and, even more importantly, an action plan. At present, we simply don’t have the infrastructure to provide these for patients. Given this confluence of impressive technologies, we have a once-in-a-generation opportunity to make radical improvements in our nation’s health. We just need to remind ourselves, gadgets and data aggregation can only do so much. For real change, we need people.




Via Technical Dr. Inc.
more...
No comment yet.
Rescooped by EuroHealthNet from Social Media and Healthcare
Scoop.it!

What is appropriate online interaction with patients online?

What is appropriate online interaction with patients online? | EuroHealthNet | Scoop.it
Being accessible online is important for medical professionals, but there can be a fine line in balancing accessibility with appropriate engagement with patients.

Via Plus91
more...
No comment yet.
Scooped by EuroHealthNet
Scoop.it!

Santé connectée, marketing digital : quelles évolutions pour la Pharma ? Les Echos Formation #hcsmeufr

Santé connectée, marketing digital : quelles évolutions pour la Pharma ? Les Echos Formation #hcsmeufr | EuroHealthNet | Scoop.it
La formation Quels nouveaux services proposer aux professionnels de la santé et aux patients ?, réalisable aussi en intra-entreprise , vous permettra de - Optimiser sa stratégie digitale et déterminer les facteurs clés de succès : e-patients, promotion, datas, ROI...
- Connaître les meilleures pratiques de e-detailing et de marketing multicanal avec des...
more...
No comment yet.
Rescooped by EuroHealthNet from 5° Rencontres de la Recherche Clinique
Scoop.it!

Inscriptions ouvertes aux 5° Rencontres de la Recherche Clinique des ARCs et des TECs - 19 mars au CNIT

Inscriptions ouvertes aux 5° Rencontres de la Recherche Clinique des ARCs et des TECs - 19 mars au CNIT | EuroHealthNet | Scoop.it
Les Rencontres de la Recherche Clinique, des ARCs et TECs auront lieu le jeudi 19 MARS 2015 au CNIT  Paris-La Défense Tarifs disponibles : Tarif Normal ARCs & TECs : 75,00 € HT soit 90 euros TTC Tarif Industrie du Médicament & Devices : 125,00 € HT soit 150 euros TTC La Billeterie est ouverte Billetterie Weezevent Eligible au DIF, n° formateur professionnel : 1192 ...
more...
EuroHealthNet's curator insight, January 31, 2015 8:43 AM

La billeterie des 5° rencontres de la recherche clinique est ouverte au tarif Early Bird :-)

Rescooped by EuroHealthNet from The MarTech Digest
Scoop.it!

How Marketing Technologists are Intersecting All Areas of Business

How Marketing Technologists are Intersecting All Areas of Business | EuroHealthNet | Scoop.it
Marketing technology is changing entire marketing departments, but the action is also happening at other business intersections.

Via marketingIO
more...
marketingIO's curator insight, January 22, 2015 7:32 PM

It's a given, and it's now. How many Marketing Techies do you have onboard?

Tdutec Innovación Educativa's curator insight, January 25, 2015 11:46 AM

añada su visión ...

Rescooped by EuroHealthNet from Social Media and Healthcare
Scoop.it!

Social Media And Its Impact on Medical Research

Social Media And Its Impact on Medical Research | EuroHealthNet | Scoop.it
A social media campaign may have little (if any) effect on article readership, a recent study reports.

Via Plus91
more...
Andrew Bateman's curator insight, January 23, 2015 4:18 AM

i would be interested to ssee replications  of thsi study in our field. my impression is that psychologists, physios and other rehab researchers are more connected to twitter and other social media

Dr Martin Wale's curator insight, February 1, 2015 8:58 PM
This is an important finding which requires confirmation, given the amount of effort and scarce resource being put into establishing a social media presence for reputable research. It raises a question about the role of marketing focused on reputable research.
Rescooped by EuroHealthNet from healthcare technology
Scoop.it!

Most Patients Willing To Have Online Video Doctor Visits, Survey Finds - iHealthBeat

Most Patients Willing To Have Online Video Doctor Visits, Survey Finds - iHealthBeat | EuroHealthNet | Scoop.it
A Harris Poll survey finds that 64% of patients are willing to use an online video to consult with a physician.

Via nrip
more...
Rebecca Burge Cooper's curator insight, January 23, 2015 6:31 PM
I wonder how this will work for Behavioral Health.
Rescooped by EuroHealthNet from Connected Health & e-Pharma
Scoop.it!

La "promotion de la santé" : un enjeu d’image et d’avenir pour le médicament et l’industrie pharmaceutique (2)

La "promotion de la santé" : un enjeu d’image et d’avenir pour le médicament et l’industrie pharmaceutique (2) | EuroHealthNet | Scoop.it
La santé connectée : de nouveaux territoires d’innovation
À l’heure du débat sur l’économie des soins, de la publication de rapports...

Via Antoine POIGNANT, MD
more...
Antoine POIGNANT, MD's curator insight, December 18, 2014 12:48 AM

C'est le suite du précédent. Partie 2 sur le digital. Article Co-écrit avec Julia BOUET

Rescooped by EuroHealthNet from Santé-pharma : digital, mobile & réseaux sociaux
Scoop.it!

UK unveils digital health strategy - PMLiVE

UK unveils digital health strategy - PMLiVE | EuroHealthNet | Scoop.it
unveils

Via Isabelle Delignière-Léglise
more...
No comment yet.
Rescooped by EuroHealthNet from Social Media and Healthcare
Scoop.it!

Making the Case for Social Media in Health Care

Slides from my presentation on Nov. 7, 2014 to the Healthcare Communicators of Oregon.

Via Plus91
more...
No comment yet.
Rescooped by EuroHealthNet from Surfing the Broadband Bit Stream
Scoop.it!

Protesters Are Using FireChat's Mesh Networks To Organize in Hong Kong | Kate Knibbs | Gizmodo.com

Protesters Are Using FireChat's Mesh Networks To Organize in Hong Kong | Kate Knibbs | Gizmodo.com | EuroHealthNet | Scoop.it

Protesters in Hong Kong have started communicating via FireChat, an app that lets people send messages without cell reception.


Tens of thousands of protestors are gathering in Hong Kong's financial district to protest changes to election policy that would let a mainland Chinese committee vet the city's political candidates, and many use their phones to organize. There's a live feed of the protest you can watch on YouTube.


College students spearheaded the initial meetup, and this protest is appropriately tech-savvy. In addition to mainstream social networks like Facebook and Twitter, Hong Kong's activists are using iOS and Android app FireChat.

Activist Joshua Wong advised his fellow student protestors to download the app, which helped spread the word.

FireChat's parent company Open Garden reports 100,000 new users from Hong Kong within 22 hours, and 33,000 users on the app at once. While that's nothing for big networks like Twitter, FireChat is still a small, new, underused app. This surge in use highlights its value as a tool for political organizers.

FireChat helps people create what are known as "mesh networks." These connections go between devices, using a phone's hardware to link people in a daisy chain. Right now, FireChat can connect devices up to 200 feet apart. The geographic limit means the app is really only useful in crowds... but that's exactly what the Occupy Central protests have drawn. Since the crowd is so dense, many people are able to create a large mesh network to spread updates.


Click headline to read more and watch the YouTube live feed of the protest--


Via Chuck Sherwood, Senior Associate, TeleDimensions, Inc
more...
No comment yet.
Scooped by EuroHealthNet
Scoop.it!

Meditailing : Formation Marketing santé à l'heure du digital -DIF- Les Echos Formation via @apw http://t.co/MIU7DYfx

Meditailing : Formation Marketing santé à l'heure du digital -DIF- Les Echos Formation via @apw http://t.co/MIU7DYfx | EuroHealthNet | Scoop.it
more...
No comment yet.