eTourism Trends and News
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eTourism Trends and News
Social media, mobile Internet, online distribution, online communication in tourism (French-English-German) Web: www.hevs.ch / www.tourobs.ch / www.etourism-monitor.ch
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Are there too many players in the online travel industry value chain?

Are there too many players in the online travel industry value chain? | eTourism Trends and News | Scoop.it

The lack of standards, a push towards virtual cards to simplify the payment process and the role of technology in reducing complexity are among the challenges facing the global travel industry.

Many would argue that the systems and methods online travel businesses use to sell travel services have become too convoluted. Technology companies can play a role within this space to reduce the levels of complexity that have complicated purchasing within the sector.

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Après les téléphones et les tablettes, Google préparerait une carte de crédit

Après les téléphones et les tablettes, Google préparerait une carte de crédit | eTourism Trends and News | Scoop.it

Plusieurs fuites sur internet laissent penser que Google serait sur le point de dévoiler sa propre carte de crédit physique. Ainsi, le site Androidpolice dévoile des captures d’écran de l’application Google Wallet qui explique le fonctionnement de la «Google Wallet card». D’après ces images, cette carte plastique fonctionnerait comme une carte de crédit ordinaire et serait la carte sélectionnée par défaut sur l’application Google Wallet. Elle devrait fonctionner partout où les cartes de crédit sont acceptées....

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Luxury brands resort to using online retail as distribution channel

Luxury brands resort to using online retail as distribution channel | eTourism Trends and News | Scoop.it
Luxury brands resort to using online retail as distribution channels http://t.co/xcsDRwry...
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3 strategies to capture flash-sale guests

3 strategies to capture flash-sale guests | eTourism Trends and News | Scoop.it
While many debate whether flash-sale sites create enough of a return for hotels, successful operators are focused on capturing value-driven customers and ensuring they return. It’s a bonus if the repeat customer books direct the second time around.

In a recent survey commissioned by LivingSocial Escapes, 70% of customers responded that before seeing a LivingSocial Escapes promotion they didn’t intend to travel. More than 80% who purchased a roomnight from Living Social had not been to that specific property before.

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Skipässe für den digitalen Vertrieb aufbereiten

Skipässe für den digitalen Vertrieb aufbereiten | eTourism Trends and News | Scoop.it
Genau diesem Thema hat sich Snowbon, der diesjährige Gewinner des VIR Sprungbretts, verschrieben. Noch in der Testphase wird gerade ein System entwickelt, um Skipässe digital vertreiben zu können. Über diese Lösung lassen sich ganz neue Vertriebskanäle für Skipässe aufstellen und auch für Veranstalter bzw. Reseller ergeben sich neue Möglichkeiten, Skipässe als Teilleistung eines Pakets zu verk
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