eTools

Now here is a very powerful article about how a story, once it leaves our lips, can be co-opted, changed, and used to divide -- all counter to the original message of the story.

Truly there are significant ethics involved in story sharing -- especially for nonprofits, and with for-profit businesses also. 

Many social issues are emotionally charged. That's the case here where the topic is abortion. Same with guns, drugs, violence, hunger, etc.

Look beyond the abortion topic here and really hear the message about story sharing ethics.

When nonprofits share the stories of those they serve -- or highlight a social problem -- ethics become critically important.

When businesses share employee or customer stories and do not pay attention to the ethics of story sharing, they are in for a backlash.

To download a free ethical guide for storytelling, go to my website at http://www.juststoryit.com/story-resources.htm and scroll down the page to download #5

Be an ethical story sharer. Do the right thing.

This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it 

Sharing stories, listening, while allowing others to express how they see things is a powerfully connective tool we so often forget.