Est ce que la publicité aurait un meilleur impact si le consommateur était réellement intérressé?
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Course: Advertising and Integrated Marketing Communication (Year 3)

This ad was designed in order to help MGTO promote tourism and MICE industry in Macau to business clients in China Mainland. You may find it a little bit lon...
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Scooped by Nicolas Saugnac
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Thomas Vogel, Global Marketing Communication and Advertising, Courses

Graduate Program Director of Global Marketing Communication and Advertising Thomas Vogel describes the digital revolution and how companies communicate has c...
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