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Scooped by Angela Sanchez-Cantu
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How to Develop a Content Marketing Rhythm: A Guide For Creating Consistently ... - Business 2 Community

How to Develop a Content Marketing Rhythm: A Guide For Creating Consistently ... - Business 2 Community | ESOL | Scoop.it
“For those in the marketing industry, there’s very little doubt. Content marketing works. While there’s no debating that content marketing works, it only works if it’s done right; and one of the…”
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Rescooped by Angela Sanchez-Cantu from The Perfect Storm Team
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How to: Create a Content Strategy (only 652 steps!)

How to: Create a Content Strategy (only 652 steps!) | ESOL | Scoop.it
“ Content strategies are complicated, and hard to make. But they're powerful tools that marketers have used for decades. Learn how to create one with this detailed walkthrough by Ian Lurie.”
Via Pedro Da Silva, Stan Smith
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Marco Favero's curator insight, April 14, 2015 2:01 AM

aggiungi la tua intuizione ...

Rescooped by Angela Sanchez-Cantu from SEO and Social Media Marketing
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Old SEO vs New SEO: The New Way Must Replace the Old Way

Old SEO vs New SEO: The New Way Must Replace the Old Way | ESOL | Scoop.it
We live in a much-changed SEO landscape. There is no long such a thing as the #1 keyword result – results vary based on a number of factors, including geographic location of the searcher, search history, and a variety of other things. As such, keyword stuffing, dubious back-linking and “black-hat” tactics are no longer effective – yet we still run across them being sold to unsuspecting customers on a regular basis. So, how do you know what to do when it comes to search engine optimization? You don’t have to be an SEO expert to understand the basics, so start there. Read more at: http://www.business2community.com/seo/seo-new-way-must-replace-old-way-01204417
Via Antonino Militello
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Sylvie Bédard's curator insight, April 15, 2015 9:28 AM

Voilà qui est bien résumé!

Patrick Findlay's curator insight, April 15, 2015 9:50 AM

Why yesterday's #SEO has to be replaced by a newer and more optimized version today. 

Nomad Communications's curator insight, April 15, 2015 3:29 PM

Getting harder and harder to break through the clutter. Google is moving the goal posts.

Rescooped by Angela Sanchez-Cantu from Google Plus and Social SEO
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Digital Diagnostic - Test Your Digital Marketing Skills Today

Digital Diagnostic - Test Your Digital Marketing Skills Today | ESOL | Scoop.it
“How strong are your digital marketing skills? Take our 15 minute FREE Digital Diagnostic and benchmark your skills against your professional competition.”
Via Neil Ferree
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Neil Ferree's curator insight, April 15, 2015 10:56 AM

Some of these Digital Marketing questions are easy, some aren't. Either way, test yourself and see how you compare to other professions. It's free and its interesting to see how well you score.

Rescooped by Angela Sanchez-Cantu from Sales Success
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The Fascinating Psychology Behind Word-of-Mouth Marketing

The Fascinating Psychology Behind Word-of-Mouth Marketing | ESOL | Scoop.it
“ At SXSW, Wharton professor and author Jonah Berger shared what 10 years of research taught him about word of mouth.”
Via Greg Ferguson
Angela Sanchez-Cantu's insight:
Time to get strategic about running my mouth, Contagious is next on my to-read list.
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Rescooped by Angela Sanchez-Cantu from EdTech Tools
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Why and how you should get your students to collaborate and communicate? | The Edynco blog

Why and how you should get your students to collaborate and communicate? | The Edynco blog | ESOL | Scoop.it

Via Patty Ball
Angela Sanchez-Cantu's insight:
Definitely a great tool to incorporate. I would find it quite interesting and useful to be able to follow the tangents which a discussion may lead.
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Rescooped by Angela Sanchez-Cantu from Translation & Interpreting
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What Does It Take to be a Conference Interpreter?

What Does It Take to be a Conference Interpreter? | ESOL | Scoop.it
“ You might have encountered the term “conference interpreter.” However, you might only have a vague idea of what the job entails. Are you curious? Do you”
Via Curri Barcelo
Angela Sanchez-Cantu's insight:
Hmmm....
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Rescooped by Angela Sanchez-Cantu from New Customer - Passenger Experience
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Analytics & Metrics: Related but Not the Same

Analytics & Metrics: Related but Not the Same | ESOL | Scoop.it
“Metrics & ROI - Though marketers use metrics and analytics to prove and improve marketing's value, the two are not the same. We explain each and offer a checklist to help you determine your ...”
Via Eric_Determined / Eric Silverstein
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Eric_Determined / Eric Silverstein's curator insight, April 15, 2015 12:37 AM

With #Data playing a critical role for every business, do you feel your company is leveraging the right #metrics and #analytical tools?





Rescooped by Angela Sanchez-Cantu from The Perfect Storm Team
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20 Ways to Write a Call to Action

20 Ways to Write a Call to Action | ESOL | Scoop.it
Does your call to action need a face lift? We've compiled a list of 20 different types of calls to action to help bring some variety to your sales pitch.
Via Pedro Da Silva, Stan Smith
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Rescooped by Angela Sanchez-Cantu from Social Media Marketing Company India
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App Store Optimization FAQs, Best Practices and Ranking Strategy

App Store Optimization FAQs, Best Practices and Ranking Strategy | ESOL | Scoop.it
“ App Store Optimization – A Crucial Piece to Mobile App Discovery Puzzle to enhance the reach of application in the app store”
Via Attu Gautam
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Rescooped by Angela Sanchez-Cantu from Applied Corpus Linguistics to Education
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Ten Common Misused English Words Among English Language Learners

Ten Common Misused English Words Among English Language Learners | ESOL | Scoop.it
“ For today, I've made a list of the ten most common misused words in English by English language learners. I came up with this list based on the English language learners I've tutored who are unawar...”
Via Jersus Colmenares
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Rescooped by Angela Sanchez-Cantu from The Making of The 21st Century Salesperson
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Use Social Media Engagement to Drive Sales

Use Social Media Engagement to Drive Sales | ESOL | Scoop.it
Although most consumers aren't buying from social media platforms, they're actively engaging with marketers there. Take advantage to promote your brand.
Via Daniel J Smith
Angela Sanchez-Cantu's insight:
If your business doesn't have a Facebook page at this point in time, you're probably not doing as well as you could be doing.
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Rescooped by Angela Sanchez-Cantu from Applied linguistics and knowledge engineering
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Corpus linguistics: method, analysis, interpretation MOOC starts January 27

Corpus linguistics: method, analysis, interpretation MOOC starts January 27 | ESOL | Scoop.it

Via Pascual Pérez-Paredes
Angela Sanchez-Cantu's insight:
There is a bit of magic in all that Corpora show.
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Scooped by Angela Sanchez-Cantu
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Common Core and ELLs Are Focus of New Online Course ... - Blogs

Common Core and ELLs Are Focus of New Online Course ... - Blogs | ESOL | Scoop.it
The Stanford University Understanding Language initiative will offer a free, massive online open course, or MOOC, to educators who work with English-learners.
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