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Rescooped by Erika Navas from Facebook best practices and research
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What should I talk about on my Facebook page? Whatever your fans are interested in.

What should I talk about on my Facebook page? Whatever your fans are interested in. | Erika Social Media | Scoop.it
Nowadays everyone has a Facebook page. Most companies use Facebook as a bond with their consumers. But what am I going to talk about on my Facebook page?

Via Debra Askanase
Erika Navas's insight:

"Many businesses fail with their Facebook strategy because they think of what they want to communicate before thinking of what people want to read"

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Rescooped by Erika Navas from Facebook best practices and research
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This is What The Perfect Facebook Post Looks Like

This is What The Perfect Facebook Post Looks Like | Erika Social Media | Scoop.it
Many brands today are posting on Facebook as a means of connecting with their customers and prospects. However, very few have mastered the basics such as the ideal post length, use of imagery, use of color and linking.

Via Debra Askanase
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Debra Askanase's curator insight, April 26, 2013 12:39 PM

This is by no means a "perfect Facebook post," but it certainly offers things to consider and think about. Tips such as targeting posts, thinking about mobile viewers when uploading images, and increasing engagement by asking questions are good tips. Thanks to Julia Campbell for sharing this on Google Plus originally.