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Online Strategies for Nonprofit Organizations
Curated by Norman Reiss
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Three Simple Ways to Improve Your Online Fundraising | npENGAGE

Three Simple Ways to Improve Your Online Fundraising | npENGAGE | ePhilanthropy | Scoop.it
It’s 2013. As a nonprofit focused on online fundraising, you’ve likely started making resolutions to improve, diversify or broaden your fundraising

Via steve heye
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Rescooped by Norman Reiss from Nonprofit Digital Engagement
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How to Get a Transcript From a Twitter Hashtag

How to Get a Transcript From a Twitter Hashtag | ePhilanthropy | Scoop.it
During a current event, Twitter users often use hashtags -- keywords preceded by the pound symbol -- to mark keywords for faster searching. Because a popular hashtag can generate many posts quickly, ...

Via steve heye
Norman Reiss's insight:

Esp. useful for those of us who were at NTC last week

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3 Things You Need to Know about Facebook’s “New” News Feed

3 Things You Need to Know about Facebook’s “New” News Feed | ePhilanthropy | Scoop.it
Facebook's News Feed is changing, but what does it mean for your nonprofit page? Here's a quick run down of 3 things that are changing - and how you can adapt.

Via Debra Askanase
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Debra Askanase's curator insight, April 1, 2013 11:12 AM

Photos will become larger, with some captions over the photo, Page Like stories will show more of the "story," and Link previews expand. Small stuff, but stuff that will ideally increase interactivity.

Ryan Crowder's curator insight, April 2, 2013 2:03 PM

Helpful initial impressions and applications of the new nesfeed rollout.

Rescooped by Norman Reiss from Facebook best practices and research
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Building Your Presence with Facebook: a guide for causes and nonprofits


Via Debra Askanase
Norman Reiss's insight:

Best practices & tips for Facebook & Instagram

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Rescooped by Norman Reiss from Twitter best practices, engagement and research
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Twitter Killing TweetDeck for iPhone and Android

Twitter Killing TweetDeck for iPhone and Android | ePhilanthropy | Scoop.it
Twitter will shut down multiple TweetDeck apps to focus on the product's web-based version, the microblogging service announced Monday.

Via Debra Askanase
Norman Reiss's insight:

Fortunately, HootSuite is still available

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Debra Askanase's curator insight, March 10, 2013 9:53 AM

RIP TweetDeck AIR (the app so many of us use on our laptop), TweetDeck for Android and iPhone. It will move to an entirely web-based experience now. Time to shore up those Twitter lists and make sure they are feeding into the columns you want.

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Enterprise: List of 40 Social Media Staff Guidelines

Enterprise: List of 40 Social Media Staff Guidelines | ePhilanthropy | Scoop.it

Via steve heye
Norman Reiss's insight:

Great examples of social media policies by nonprofit & for profit organizations

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Rescooped by Norman Reiss from Facebook best practices and research
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Post Planner Review

Post Planner Review | ePhilanthropy | Scoop.it
You already know from my Twitter tools post what a big fan I am of social media tools. When it comes to Facebook, I’ve been playing around with lots of differ ...

Via Jimun Gimm, Debra Askanase
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Debra Askanase's curator insight, February 7, 2013 8:34 PM

All sorts of great posting customizations and plannig for posting to your Facebook page from Post Planner, free and paid version reviewed.

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Techcafeteria Blog » The Nonprofit Management Gap

Techcafeteria Blog » The Nonprofit Management Gap | ePhilanthropy | Scoop.it

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steve heye's curator insight, January 30, 2013 9:21 AM

The concept that the CIO and CTO are on the way out, replaced by chief digital or chief data officer is ridiculus. It illustrates the craziness of the importance being put on social media or that tech can be managed by anyone. These people have not managed a tech department or understand what business process management is all about.

steve heye's curator insight, January 30, 2013 9:22 AM

The concept that the CIO and CTO are on the way out, replaced by chief digital or chief data officer is ridiculus. It illustrates the craziness of the importance being put on social media or that tech can be managed by anyone. These people have not managed a tech department or understand what business process management is all about.

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5 Resolutions to Amplify Your Nonprofit’s 2013 Fundraising Strategy

5 Resolutions to Amplify Your Nonprofit’s 2013 Fundraising Strategy | ePhilanthropy | Scoop.it
The new year means a clean slate for your organization’s fundraising strategy. Here are 5 resolutions you should consider keeping in 2013.
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Sang Hoon Moon's comment, February 11, 2013 10:32 PM
세계물의날을 맞이하여 ( 대체수자원 서비스: oecd193개 회원국 삶의질향상 / 과학기술 지식서비스 ) 기후변화 지구환경복원 지식 서비스를 제공합니다.
To celebrate World Water Day (Alternative water oecd193 life-member of the science and technology improving the quality / knowledge services), climate change, global environmental services restored knowledge.
Greg Jordan's curator insight, February 16, 2013 3:55 PM

In addition to this great article, my nonprofit clients have gotten funds in a unique way: http://youtu.be/zQOmAbwDL_0

JoAnn Smith Quarles's comment, April 20, 2013 2:20 PM
I've started my non-profit and I'm open for funding! Any and all suggestions are open and welcome.
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Set Your Communications Agenda with LightBox Collaborative’s 2013 Editorial Calendar « LightBox Collaborative

Set Your Communications Agenda with LightBox Collaborative’s 2013 Editorial Calendar « LightBox Collaborative | ePhilanthropy | Scoop.it

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Rescooped by Norman Reiss from Twitter best practices, engagement and research
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10 Mistakes People Make With Twitter

A solidly good list to start with...what would you add?


Via Debra Askanase
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Rescooped by Norman Reiss from Measuring the Networked Nonprofit
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Nonprofits collect data but do they use it? NTEN and Idealware report looks at the state of nonprofit data

Nonprofits collect data but do they use it? NTEN and Idealware report looks at the state of nonprofit data | ePhilanthropy | Scoop.it
Between the 2012 U.S. election, Big Data, and online listening, data is the topic of the moment in nonprofits and business. Today, we take a look at "The State of Nonprofit Data" - a new report from NTEN and Idealware.

Via Beth Kanter
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Rescooped by Norman Reiss from Twitter best practices, engagement and research
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10 Easy Ways To Optimize Your Twitter Strategy

10 Easy Ways To Optimize Your Twitter Strategy | ePhilanthropy | Scoop.it

What if we were to tell you there’s a free method of connecting with over 500 million internet users, 140 million of whom live in the United States? With no cost other than your time, you can define your brand, gain customers, scope out your competitions’ leads and even perform market research.


Twitter is among the most powerful tools for growing and defining your brand. The micro-blogging platform has grown into an international wealth of user-generated content that could offer insight into what your clients really want or help you connect with industry thought-leaders.

 

We’ve compiled 10 of the most effective ways to get started on Twitter.

 


Via MordecaiHoltz, Debra Askanase
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Rescooped by Norman Reiss from Twitter best practices, engagement and research
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Facebook Graph Search – Five Things Nonprofits Need to Know

Facebook Graph Search – Five Things Nonprofits Need to Know | ePhilanthropy | Scoop.it
Facebook Graph Search is very different from Google search. With Graph Search, you combine a keyword search with friends who've shared content on Facebook related to that search.

Via Debra Askanase
Norman Reiss's insight:

Great insights from Debra

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Debra Askanase's curator insight, April 22, 2013 2:45 PM

Five simple things to remember and know moving forward with your Facebook strategy, via @johnhaydon.

Rescooped by Norman Reiss from Facebook best practices and research
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Some of Your Facebook Fans Will Never See Your Posts Again

Some of Your Facebook Fans Will Never See Your Posts Again | ePhilanthropy | Scoop.it
Some of your Fans are active on Facebook and will never see a post of your again. And it's not Facebook's fault. How many do you have?

Via Debra Askanase
Norman Reiss's insight:

Have you ever checked who's intentionally hiding your posts?

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Debra Askanase's curator insight, April 2, 2013 4:29 PM

How to search for the fans that have hidden your Facebook Page in their newsfeeds.

Thomas Wooldridge's comment, April 5, 2013 10:39 AM
maybe they are tired of seeing your cat pictures
Debra Askanase's comment, April 25, 2013 9:32 PM
@thomas - ha! @Norman, no, I haven't ever checked to see who's intentionally hiding the posts. How can you find them?
Rescooped by Norman Reiss from Twitter best practices, engagement and research
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Five Types of Tweets Nonprofits Should Never Post on Twitter

Five Types of Tweets Nonprofits Should Never Post on Twitter | ePhilanthropy | Scoop.it
If your nonprofit is not getting retweeted on Twitter, then you haven't yet found your Twitter voice. Retweets ensure increased exposure of your nonprofit's avatar which ultimately results in more ...

Via Debra Askanase
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Debra Askanase's curator insight, March 30, 2013 7:49 PM

Did you know that tweets with semicolons are rarely retweeted? Five good practices for tweeting from @nonprofitorgs

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The WordPress Handbook - 55 Resources For First Time WordPress Users

The WordPress Handbook - 55 Resources For First Time WordPress Users | ePhilanthropy | Scoop.it
WordPress is become very popular over the past couple years and today it powers more then 20% of sites on the Internet; no other content management system comes close to its widespread usage.

Via steve heye
Norman Reiss's insight:

Many great resources here

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Rescooped by Norman Reiss from Content Curation World
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A Great Platform for Curating and Publishing On Any Topic: RebelMouse

A Great Platform for Curating and Publishing On Any Topic: RebelMouse | ePhilanthropy | Scoop.it

Via Robin Good
Norman Reiss's insight:

Interesting way to consolidate your social media activity online and help with content curation

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Robin Good's comment, November 12, 2013 9:03 AM
RebelMouse was born to build a social media hub, but it does have strong aggregation, filtering and curation capabilities. SEO-wise it is not a great choice, but also Scoop.it has quite a few limits on this front. <br><br>Rebelmouse doesn't offer all of the extras Scoop.it has, from scheduling, to sharing to an extended number of social networks, to integration with newsletter and to the backend dashboard. <br><br>Scoop.it has also a better, cleaner and more legible format, that better lends itself to more in-depth reading than just browsing titles, images and tweets.
Stan Smith's comment, November 12, 2013 9:22 AM
While I still use RebelMouse I have disconnected all inbound links because it posts it wacky and I was always having to go back and edit stuff. Now that I post stuff manually with their applet it isn't so bad. I still prefer Scoop.it though.
Terheck's comment, November 12, 2013 4:12 PM
I use Rebelmouse for a while now, and I like it as a complementary tool to other Social Media tools. You can have a look at it on https://www.rebelmouse.com/Terheck/
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What is the Best Time to Post in Social Media?

What is the Best Time to Post in Social Media? | ePhilanthropy | Scoop.it
Social Media - But is there an ultimate answer the perfect time to post? Time may or may not be on your side, but it is at your disposal and direction.

Via Debra Askanase
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Debra Askanase's curator insight, February 14, 2013 2:27 PM

Pick a slow time with user vigilence. Some times are suggested but the most definitive answer is to look at your own followers and content.

Rescooped by Norman Reiss from Content and Curation for Nonprofits
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How to Write Better Posts By Uncovering Reader Needs

How to Write Better Posts By Uncovering Reader Needs | ePhilanthropy | Scoop.it
Are people coming to your blog and leaving within a few seconds?If so, you have a “relevance” problem.  You can publish well-written, literary masterpieces

Via Beth Kanter
Norman Reiss's insight:

Great advice

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Beth Kanter's curator insight, February 1, 2013 10:41 AM

Are people coming to your blog and leaving within a few seconds?

If so, you have a “relevance” problem.  You can publish well-written, literary masterpieces, but readers will still ignore them if they aren’t relevant to their immediate needs.

Solving the relevance problem comes down to good old-fashioned research with an online twist.

Stanford Smith's comment, February 1, 2013 1:00 PM
Thank you for the mention Beth! We should do a webinar about this....
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An Organizational Structure That Supports Your Digital Presence | Smashing Magazine

An Organizational Structure That Supports Your Digital Presence | Smashing Magazine | ePhilanthropy | Scoop.it
This article looks at how organizational structure and responsibilites and policies can support our digital presence and the beautiful websites we create.

Via steve heye
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Rescooped by Norman Reiss from Nonprofit Online Tools
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85 Low-Cost or Free Web-Based Tools for Nonprofits

85 Low-Cost or Free Web-Based Tools for Nonprofits | ePhilanthropy | Scoop.it
The number of low-cost or free, web-based resources and tools available to nonprofits today is astounding. Many nonprofit professionals are overwhelmed by the all choices – and as the Mobile Web an...

Via Ash Shepherd
Norman Reiss's insight:

Many of these sites are new to me.

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Ash Shepherd's curator insight, December 28, 2012 5:55 PM

Great list of a wide varity of tools for that are useful for nonprofits.

Rescooped by Norman Reiss from Content and Curation for Nonprofits
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Why You Need To Curate Content and How To Be A Master At It

Why You Need To Curate Content and How To Be A Master At It | ePhilanthropy | Scoop.it

 

This is a great piece by Heidi Cohen on why your marketing needs content curation and 12 attributes of a successful curation strategy.  This is one of the best articles I've seen on this topic in a very long time.

 

As I said, I've seen many pieces on curation but if you're like me, everytime I read about this, I always find something new or am reminded of ways I can polish what I'm doing.

 

Here are some of the highlights.........

 

Intro:

 

Why Your Marketing Needs Content Curation

 

At its core, content curation is like a great editor or blogger who brings his unique taste and understanding of his target audience to his selection of the best content for his readers.


**He provides context for the content so that it's more than a collection of information


3 Reasons your content marketing strategy needs content curation:


1. Offering your audience a combination of original and third party content provides a branded context for your work


2. Curating other people's content positions you and/or your organization as a tastemaker in your field


3. Creating sufficient content is a marketing and business challenge


12 Attributes of a successful content curation strategy:


Here are a few things that caught my attention:


 *Has defined measurable goals


As part of your content marketing strategy and by extension

your marketing plan, content curation needs objectives that

are associated with your business.


**Targets a specific audience


. *Content curation like other forms of content marketing requires

understanding your readers' marketing persona

 

** Involves a community

 

*As with any social media or content marketing, your

audience should be at the heart of your content efforts.

 

**Clay Shirky says it best:

 

"Curation comes up when people

realize that it isn't just about information seeking, it's also

about synchronizing a community"


Selected and reviewed by Jan Gordon covering "Curation, Social Business and Beyond"


Read full article here: [http://bit.ly/SpJEfQ}


Via janlgordon, Beth Kanter
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Joe Winpisinger's comment, January 26, 2013 11:31 PM
I see that you are making some of these into almost like blog posts too. Jan Gordon does the same thing. I think I am going to try it out...
Christian Forthomme's curator insight, June 20, 2013 12:32 AM

Very good summary of what's needed in content curation. 

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What Content Marketers Need to Know About Responsive Web Design

What Content Marketers Need to Know About Responsive Web Design | ePhilanthropy | Scoop.it
This tutorial provides a fundamental understanding of the technical concepts involved in responsive web design, so you can make informed content decisions.

Via steve heye
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Does Your Nonprofit Have A Social Media Work Flow?

Does Your Nonprofit Have A Social Media Work Flow? | ePhilanthropy | Scoop.it
Jeremiah Owyang's post,  "Social Media Work Flow," offers a good taxonomy for a social media work flow, triage, or process.

Via steve heye
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