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Online Giving Study: The Digital Giving Index - Event Journal, Inc.

Online Giving Study: The Digital Giving Index - Event Journal, Inc. | ePhilanthropy | Scoop.it
The people over at Network for Good have created the following infographic “The Digital Giving Index” to provide insights on charitable giving for nonprofits.
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Rescooped by Norman Reiss from Facebook best practices and research
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Inside the Facebook News Feed: A List of Algorithm Factors

Inside the Facebook News Feed: A List of Algorithm Factors | ePhilanthropy | Scoop.it
A newly-updated collection of all the factors that go into the Facebook News Feed algorithm to determine whether or not your content gets seen.

Via Debra Askanase
Norman Reiss's insight:

Of course the algorithm changes almost daily, so what works today may not work tomorrow.

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Debra Askanase's curator insight, April 8, 5:49 PM

If there is one site to bookmark about the Facebook newsfeed, this is it! They update it regularly whenever new information arises about Facebook's newsfeed algorithm.

Rescooped by Norman Reiss from Content and Curation for Nonprofits
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A Complete Guide To The Best Times To Post On Social Media (And More!)

Do you know the most effective times to post on social media, send an email, or publish a blog? We've broken down the data behind the most effective times to p…

Via Beth Kanter
Norman Reiss's insight:

Great resource

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Ken Dickens's curator insight, March 24, 12:18 PM

A little long, but there are some clear directions in here. And it is not what you think!  Also, think about using this info to post at times when others are not posting. Less competition!  -Ken

 

www.2080nonprofits.org

Rescooped by Norman Reiss from Twitter best practices, engagement and research
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The Best Tool To Manage (And Grow) Your Twitter Audience Without Wasting Time

The Best Tool To Manage (And Grow) Your Twitter Audience Without Wasting Time | ePhilanthropy | Scoop.it

Via Debra Askanase
Norman Reiss's insight:

I've also used HootSuite for quite a while

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Debra Askanase's curator insight, February 8, 8:42 PM

She swears by Hootsuite (a great tool, one of many that are similar), and offers tips and advice on how to manage and grow your Twitter following and audience.

Rescooped by Norman Reiss from Measuring the Networked Nonprofit
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How to Improve Your Tweets Using Twitter Analytics

How to Improve Your Tweets Using Twitter Analytics | ePhilanthropy | Scoop.it
Want to get more engagement on Twitter? Did you know Twitter has a tool to help you analyze your tweets? Knowing which tweets have generated strong engagement in the past helps you craft better tweets. In this article I'll explain how to analyze your tweets' performance to improve your Twitter marketing. #1: Gather Twitter Activity You…

Via Beth Kanter
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Beth Kanter's curator insight, December 8, 2014 1:21 PM

Step-by-steps for analyzing your Twitter stream using Twitter analytics.

Rescooped by Norman Reiss from Measuring the Networked Nonprofit
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4 Ways Google Analytics Can Improve Your Social Media Strategy

4 Ways Google Analytics Can Improve Your Social Media Strategy | ePhilanthropy | Scoop.it
Developing a social media strategy is important. But beyond just implementing a plan, you’ll want to evaluate your social channel’s success in order to improve moving forward. Google Analytics is a valuable tool that can help you to analyze and enhance your social media strategy.

Via Beth Kanter
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Rescooped by Norman Reiss from Nonprofit Digital Engagement
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Why Your Website Needs a Final Decision-Maker

Why Your Website Needs a Final Decision-Maker | ePhilanthropy | Scoop.it
Often times, designing a website becomes more about personnel compromise to include a little bit of everyones’ suggestions all mashed together.

Via steve heye
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Rescooped by Norman Reiss from Facebook best practices and research
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18 Ways to Improve Your Facebook News Feed Performance |

18 Ways to Improve Your Facebook News Feed Performance | | ePhilanthropy | Scoop.it
Discover 18 tips and tactics to help you gain more visibility for your posts in the Facebook News Feed and boost your Facebook reach.

 


Via Debra Askanase
Norman Reiss's insight:

Always a continuing challenge to keep your content visible to your followers

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Debra Askanase's curator insight, July 27, 2014 10:35 AM

add your insight...

Chantel Lacy Vinish's curator insight, August 7, 2014 5:09 PM

This is a really great article. 

Rescooped by Norman Reiss from Content and Curation for Nonprofits
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Content is king: easy & simple ways to curate relevant content

Content is king: easy & simple ways to curate relevant content | ePhilanthropy | Scoop.it
Content is King: we've heard this sentence so much that for a lot of us it can become a factor of stress and frustration. Are you suffering content FOMO? Relax…

Via Beth Kanter
Norman Reiss's insight:

Always best to add your own spin to whatever you curate (I sometimes forget this)

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Rescooped by Norman Reiss from Facebook best practices and research
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How to Get Ready for the New Facebook Page Design in 5 Steps

How to Get Ready for the New Facebook Page Design in 5 Steps | ePhilanthropy | Scoop.it
The new Facebook Page design: Learn about the changes, the implications and the adaptations you need to make to your design.

Via Debra Askanase
Norman Reiss's insight:

Yes, again...

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Debra Askanase's curator insight, June 5, 2014 10:31 PM

There's a lot in this blog post that's really worthwhile.

For social media folks, ideas to consider about how to think about the new page design for optimal use. Also: new sizing for images (implications for future infosnaps), and a nice cover photo template designer.

Jamie Tieche's comment, June 6, 2014 12:56 PM
Very helpful article with some great tips and explanations.
Debra Askanase's comment, June 8, 2014 10:24 PM
@Jamie Tieche Thanks! @Norman Reiss Yep...again...I know what you mean!
Rescooped by Norman Reiss from Facebook best practices and research
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Top 5 Questions about the Update to Pages

Top 5 Questions about the Update to Pages | ePhilanthropy | Scoop.it
Answers to the top FAQ’s regarding the updates to Pages.

Via Debra Askanase
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Debra Askanase's curator insight, March 29, 2014 9:53 PM

Facebook is rolling out a new look to Pages, and there are big changes coming. In preparation: be sure to update your cover image with text along the bottom, and have all your company information up to date.

Rescooped by Norman Reiss from Nonprofits In The Mobile Era
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How Nonprofits are Using Mobile Technology in Fund Accounting and Fundraising

How Nonprofits are Using Mobile Technology in Fund Accounting and Fundraising | ePhilanthropy | Scoop.it
Mobile technology is transforming the business and nonprofit world, and many nonprofits are using mobile to connect to their fund accounting and fundraising

Via Julia Campbell
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Rescooped by Norman Reiss from Measuring the Networked Nonprofit
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Here's a Quick Way to Find (and Follow) Top Influencers on Twitter

Here's a Quick Way to Find (and Follow) Top Influencers on Twitter | ePhilanthropy | Scoop.it
Want a quick & easy way to connect with influential people on Twitter? This blog shows you 2 easy ways to find top influencers on Twitter.

Via Beth Kanter
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Beth Kanter's curator insight, January 29, 2014 10:24 AM

A few good tips

Media Impact Funders's curator insight, January 30, 2014 9:54 AM

Really helpful and easy way to find and connect with influeners. Thanks for sharing Beth.

Rescooped by Norman Reiss from Twitter best practices, engagement and research
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5 Essential Insights You Can Uncover Using Twitter Analytics

5 Essential Insights You Can Uncover Using Twitter Analytics | ePhilanthropy | Scoop.it
Have you played around with Twitter Analytics yet? Here are some important things you can use it to find out.

Via Debra Askanase
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Rescooped by Norman Reiss from Facebook best practices and research
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Creative Ways to Get More Facebook Engagement in 2015

Creative Ways to Get More Facebook Engagement in 2015 | ePhilanthropy | Scoop.it
You see the potential that Facebook offers for engaging supporters and creating more exposure for your nonprofit. But with declining reach, and more competition in the newsfeed, reaching your supporters is more challenging than ever before.

This free webinar will show you innovative ways to get more engagement on Facebook, from high-quality fans.

**You will learn the following strategies:**

• How to quickly find the most engaging content for your Page.
• How to craft updates that get more likes, comments and shares.
• How to make your website more sharable on Facebook.
• How to be better organized about your posting strategy.

Via Debra Askanase
Norman Reiss's insight:

John always provides valuable insights

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Debra Askanase's curator insight, March 13, 9:12 AM

John Haydon's free webinar from 4good.org is now available as a PDF for download. Lots of great tips and suggestions for increasing Facebook engagement!

Rescooped by Norman Reiss from Facebook best practices and research
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Facebook Page Reach : there’s hope and here is a trick to increase your posts’ reach

Facebook Page Reach : there’s hope and here is a trick to increase your posts’ reach | ePhilanthropy | Scoop.it
Facebook's pages reach has been going down... a lot. This it not news and we wanted to have a clear view about how much worse things got. In this blog post, we're confirming the hard truth (with some hope). And we're also trying to answer this question: what if I were to post twice more, would I double my reach? Does 1% reach on 2 posts give me 2% reach or do I still get 1%?

Via Debra Askanase
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Debra Askanase's curator insight, January 16, 8:48 AM

Data shows that one way to combat decreasing page reach is to repeat messages periodically. This is interesting data, so the real question is: will this annoy your fans?

Rescooped by Norman Reiss from Nonprofit Digital Engagement
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10 Ways Nonprofits Can Make the Most Out of Google Grants [SlideShare]

10 Ways Nonprofits Can Make the Most Out of Google Grants [SlideShare] | ePhilanthropy | Scoop.it
Learn how nonprofits can use their Google Grants money wisely with these PPC best practices.

Via steve heye
Norman Reiss's insight:

If your org is not yet taking full advantage of Google Grants, read Steve's tips

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Rescooped by Norman Reiss from Measuring the Networked Nonprofit
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Clear Measurement Counts (SSIR)

Clear Measurement Counts (SSIR) | ePhilanthropy | Scoop.it
A commitment to impact evaluation is the mark of a nonprofit organization that takes its work seriously.

Via Beth Kanter
Norman Reiss's insight:
Does your nonprofit measure its results?
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Beth Kanter's curator insight, September 15, 2014 1:11 PM

When nonprofits do attempt to measure performance, they tend to become preoccupied with metrics that demonstrate how busy their staff members are (the number of activities conducted, the number of people reached, and so on), and they give short shrift to more relevant metrics that indicate whether their programs are actually improving people’s lives. 

Rescooped by Norman Reiss from Measuring the Networked Nonprofit
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How to Use Twitter Analytics to Find Important Data |

How to Use Twitter Analytics to Find Important Data | | ePhilanthropy | Scoop.it
Are you looking for new ways to measure success on Twitter? Get access to Twitter Analytics and find the data you need to track your campaign success.

Via Beth Kanter
Norman Reiss's insight:

Have you used this tool yet?

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Beth Kanter's curator insight, August 4, 2014 10:28 PM

Do you use Twitter’s built-in analytics tool?

Are you looking for new ways to measure success on Twitter?

Twitter’s Analytics tool is the social network’s best-kept secret and gives you access to data that other third-party services can’t.

In this article I’ll show you how to get access to Twitter Analytics and find the data you need to track your campaign success.

donhornsby's curator insight, August 5, 2014 8:00 AM

Like Facebook and LinkedIn, Twitter’s analytics feature is designed to be used by the company’s potential paying customers. In other words, only accounts with Advertiser status can access Twitter analytics data.

Rescooped by Norman Reiss from Better know and better use Social Media today (facebook, twitter...)
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How To Track Your Social Media Data And Measure ROI [INFOGRAPHIC] - AllTwitter

How To Track Your Social Media Data And Measure ROI [INFOGRAPHIC] - AllTwitter | ePhilanthropy | Scoop.it

You’ve setup your brand’s Twitter account, launched your business page on Facebook and fashioned a company profile on LinkedIn. You’re uploading content, sharing links to your products and services and engaging with fans.

Now, if only you could figure out your return on investment


Via Mau
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Sybille Pierru's curator insight, June 28, 2014 1:29 PM

Vous êtes présents sur les réseaux sociaux ? Cette infographie vous guide pour mesurer l'efficacité de votre stratégie et votre ROI.

Ken Dickens's curator insight, June 30, 2014 4:27 PM

Nice info graphic about tracking impact of Social Media. -Ken

Neil Ferree's curator insight, July 4, 2014 2:22 PM

Some of these social media monitoring methods are more obvious than others. Depending which social network your target audience is most active on, will probably determine where you should spend your time to track your social media ROI.


The next step is to come up with a game plan and define your strategy on how to manage your social media presence.


If you'd like to discuss your social content marketing campaigns you can click here to schedule a 30 minute Hangout with Neil Ferree

Rescooped by Norman Reiss from Facebook best practices and research
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Why Aren't My Facebook Fans Seeing My Posts Anymore?

Why Aren't My Facebook Fans Seeing My Posts Anymore? | ePhilanthropy | Scoop.it
Learn why Facebook's organic reach has been declining and what you can do about it.

Via Debra Askanase
Norman Reiss's insight:

Frustrating to spend time developing great content which few constituents actually see

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Debra Askanase's curator insight, June 23, 2014 9:54 AM

Interesting discussion on page reach, whether advertising is worth it, and tips to get fans to see your page posts.

Rescooped by Norman Reiss from Scoop.it on the Web
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In-Depth Guide to Content Curation

In-Depth Guide to Content Curation | ePhilanthropy | Scoop.it
Whether you are short on time or want to boost your popularity by sharing lots of content that your audience will love, content creation is a great thing to implement in your digital marketing strategy.

Via Ally Greer
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Ally Greer's curator insight, May 30, 2014 8:31 PM

Great, informative post by Navneet Kaushal on the do's and don'ts of content curation & some of the best tools out there to curate content to your website and social networks.

NOTRE DAME SCHOOL's curator insight, May 31, 2014 9:06 AM

Be brave and do it yourself!

Rescooped by Norman Reiss from Twitter best practices, engagement and research
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27 Resources for Nonprofits on Twitter - Media Cause

27 Resources for Nonprofits on Twitter - Media Cause | ePhilanthropy | Scoop.it
It can be hard to sift through all of the noise to find useful resources for nonprofits on Twitter. We're here to help.

Via Debra Askanase
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Rescooped by Norman Reiss from Social Media Content Curation
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7 Qualities of Highly Effective Content Curators

7 Qualities of Highly Effective Content Curators | ePhilanthropy | Scoop.it

Excerpt from article written by Dennis Shiao and published on Scoop.it Blog:
"Every time I visit the Museum of Modern Art (MoMA) in New York City, I see something I’ve never seen before.
Wouldn’t it be great if our content collections drew as much interest, respect and admiration as the collections at MoMA? In order to achieve this feat, we need to become highly effective content curators.
Let’s consider seven habits:


1. Focus on Goals

What are your goals around content curation? If you can’t answer that question, stop right now. Stop reading this post, too. Go answer the question, then return when you’re done.


2. Have Empathy

You’ll need to have empathy for your target audience. In other words, the better you understand their thoughts, interests and challenges, the more effective you’ll be at content curation.

3. Be Careful, Cautious and Selective
Make sure you read (and digest) every piece of content you curate. Curate high quality content only, leaving the marginal pieces to the proverbial cutting room floor.

4. Editorialize
Don’t just share content, tell us why you like (or dislike) the piece. What can your target audience learn from reading it and what are the key takeaways? In a sense, editorializing creates a nice blend of creation and curation.

5. Provide Attribution
Providing attribution shows respect and helps drive visibility and awareness to content authors. As you curate, look up the author of the article (or blog post) and explicitly acknowledge them.

6. Understand What’s Timely and Trending
Sharing fresh milk is good. Sharing spoiled milk is rotten.
If you find content that is time sensitive, consider whether the “sharing window” has already passed.

7. Have an Eye for a Great Title
Not everyone will be as thorough as you when reviewing content. A lot of people will click on a link solely because of a compelling title. As you sharpen your curating skills, you’ll begin to figure out what separates great titles from good titles. If you come across a great article that has just a good title, consider changing the title text when you curate..."

Read full original article here:
http://blog.scoop.it/2014/02/13/7-qualities-of-highly-effective-content-curators/


Via Giuseppe Mauriello
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Randi Thompson's curator insight, February 18, 2014 7:16 PM

The content you share (the articles or what ever) is how you attract the people who are interested in what you have to offer.  What do you need to do to get their attention?

Therese Torris's curator insight, February 19, 2014 4:29 AM

There are 100s of very similar lists of basic advice. I scoop one every now and then because, at the end of the day, it's the basic priorities that cost us most when we  fail to meet them. Thus, this is good advice for beginners as well as other content curators

eProAgi Anderson's curator insight, April 28, 2014 8:50 AM

Scoop.It is ideal for curating on specific topics! I enjoy sharing on a variety of subjects ~ invite you to follow me!

Rescooped by Norman Reiss from Measuring the Networked Nonprofit
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Free Twitter Analytics: The Ultimate Guide to Twitter analytic tools

Free Twitter Analytics: The Ultimate Guide to Twitter analytic tools | ePhilanthropy | Scoop.it
Free Twitter analytics: This is a comprehensive guide to the best free twitter analytic tools that are available. Check it out now.

Via Beth Kanter
Norman Reiss's insight:

Great list of resources

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