Corporate "Social" Responsibility – #CSR #Sustainability #SocioEconomic #Community #Brands #Environment
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Corporate "Social" Responsibility – #CSR #Sustainability #SocioEconomic #Community #Brands #Environment
Corporations have a responsibility to be mindful of their impact on both environmental and human health
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FearLess Revolution - Fearless Brands: Patagonia

FearLess Revolution -  Fearless Brands: Patagonia | Corporate "Social" Responsibility – #CSR #Sustainability #SocioEconomic #Community #Brands #Environment | Scoop.it

Fearless Brands is a new weekly column dedicated to identifying and celebrating brands that are taking a stand, challenging the status quo, and working to build a better future. In other words, brands acting fearlessly. This is not a sponsored column, and brands do not pay to appear here. Do you know a fearless brand? Send submissions to rcangie@gmail.com.

http://fearlessrevolution.com/blog/fearless-brands-patagonia.html

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In a New Era for Marketing, Parental Discretion Advised

In a New Era for Marketing, Parental Discretion Advised | Corporate "Social" Responsibility – #CSR #Sustainability #SocioEconomic #Community #Brands #Environment | Scoop.it
Every well trained manager knows about the "four P's" of marketing. To make a sale, a company must offer the right product to meet customers' needs, and at the right price.

New research however, suggests that another "P" is growing in importance. Customers also care who the parent of the product is.

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