Corporate "Social" Responsibility – #CSR #Sustainability #SocioEconomic #Community #Brands #Environment
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Corporate "Social" Responsibility – #CSR #Sustainability #SocioEconomic #Community #Brands #Environment
Corporations have a responsibility to be mindful of their impact on both environmental and human health
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In a New Era for Marketing, Parental Discretion Advised

In a New Era for Marketing, Parental Discretion Advised | Corporate "Social" Responsibility – #CSR #Sustainability #SocioEconomic #Community #Brands #Environment | Scoop.it
Every well trained manager knows about the "four P's" of marketing. To make a sale, a company must offer the right product to meet customers' needs, and at the right price.

New research however, suggests that another "P" is growing in importance. Customers also care who the parent of the product is.

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#CSR: Emotional Branding - Humanizing Brands through Social Voice

#CSR: Emotional Branding - Humanizing Brands through Social Voice | Corporate "Social" Responsibility – #CSR #Sustainability #SocioEconomic #Community #Brands #Environment | Scoop.it
A think tank consultancy helping brands humanize their social engagement and connect emotionally to...
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11 Powerful Environmental Ads - Planet in Peril

11 Powerful Environmental Ads - Planet in Peril | Corporate "Social" Responsibility – #CSR #Sustainability #SocioEconomic #Community #Brands #Environment | Scoop.it
These images from various ad campaigns around the globe remind us that the planet is in peril.
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