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Rescooped by Hervé BEBIN from Public Relations & Social Media Insight
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20 Digital Marketing Experts to Follow on Twitter

20 Digital Marketing Experts to Follow on Twitter | Entreprise digitale | Scoop.it

I often go in search of interesting new people to follow, especially in digital marketing. I spend at least an hour every day reading and engaging communities — I consider it part of my lifelong education.

 

Relevance is important and so is overall reach, so one of the metrics I use as my yard stick for top digital marketing experts is Retweets, as measured by awesome influencer and content discovery tool BuzzSumo.

 

However, my completely unscientific method also includes checking out influencers on specific hashtags using TweetReach (which shows you how far tweets and topics travel), and even going back through the list of people I’ve followed lately to get to know them better. After all, if they said something to pique my interest in the first place, this could be someone worth connecting with on LinkedIn, as well....


Via Jeff Domansky
Hervé BEBIN's insight:

20 personnes à suivre en plus :)

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Jeff Domansky's curator insight, December 18, 2015 2:45 AM

Larry Kim shares his list of best social marketers to follow on Twitter.

Marco Favero's curator insight, December 18, 2015 4:23 AM

aggiungere la vostra comprensione ...

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10 Digital Transformation Predictions for 2016

10 Digital Transformation Predictions for 2016 | Entreprise digitale | Scoop.it
“Does your CEO have a bold goal for 2016? Does the goal include the word ‘digital’ or ‘transformation’ in the description? Well, if so, they’re not alone in their quest for a superior IT-­enabled compe”
Via Eric_Determined / Eric Silverstein
Hervé BEBIN's insight:
Une offre en mouvement (rachat, repositionnement) sur un marché en croissance. A lire avec recul comme toutes les prédictions.
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Eric_Determined / Eric Silverstein's curator insight, December 9, 2015 8:34 PM

“Digital transformation is not just a technology trend, it is at the center of business strategies across all industry segments and markets.


Enabled by the 3rd Platform technologies of social, mobile, analytics, and cloud, digital transformation represents an opportunity for companies to redefine their customers’ experience and achieve new levels of enterprise productivity", said Bob Parker, research vice president at IDC


Look no further than GE to validate that transformation. Looking to become the world's premier digital industrial company.

Raihan alhusain's curator insight, December 10, 2015 6:43 AM

Great #Post #DigitalMarketing 0 Digital Transformation Predictions for 2016

Rescooped by Hervé BEBIN from Storytelling en France
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L'avènement du mode collaboratif en 7 exemples à travers le monde dans le BtoB

L'avènement du mode collaboratif en 7 exemples à travers le monde dans le BtoB | Entreprise digitale | Scoop.it
S'inspirant des modèles de partage entre particuliers, les entreprises qui offrent des produits et services aux professionnels ont désormais leurs propres plateformes d'échanges de talents, produits et services.
Via Stéphane Dangel
Hervé BEBIN's insight:
Attention, métiers du conseil à bien créer de la valeur !
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Rescooped by Hervé BEBIN from Grands Risques d'Entreprise
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Recovery from Balkans floods will take billions

Recovery from Balkans floods will take billions | Entreprise digitale | Scoop.it
SARAJEVO, Bosnia-Herzegovina (AP) — Floodwaters receded Wednesday in Bosnia and Serbia, just enough to reveal the next shock: recovery from the historic flood will cost billions of euros that neither of the countries has.

Via Vincent Balouet
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Comment mesurer le ROI de vos opérations social media ? - Les Échos

Comment mesurer le ROI de vos opérations social media ? - Les Échos | Entreprise digitale | Scoop.it
Comment mesurer le ROI de vos opérations social media ? Les Échos ... vos opérations social media ? LE CERCLE.
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Rescooped by Hervé BEBIN from Social Media and Mobile Websites
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69 Experts Share 2016 Marketing Predictions

69 Experts Share 2016 Marketing Predictions | Entreprise digitale | Scoop.it
“ Here are 69 predictions about content, social and digital media marketing in 2016 with just 2 questions.”
Via Joan Stewart
Hervé BEBIN's insight:
Assez copieux à lire mais riche !
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Joan Stewart's curator insight, December 10, 2015 8:24 AM

Here comes the end of another year and predictions for 2016 via Bryan Kramer. Always good to have a finger on the pulse.

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RDV IT : Comment l'IOT et le Big Data vont bouleverser l'infrastructure IT et les réseaux

D'ici 10 ans, à quoi ressembleront les réseaux et l'infrastructure IT des entreprises ? Le Big Data et l'Internet des objets auront-ils amené une transformation en ...
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Le cloud qui permet à Adecco Medical de faire face à l'urgence. - YouTube

Le cloud qui permet à Adecco Medical de faire face à l'urgence. - YouTube | Entreprise digitale | Scoop.it
Découvrez comment Adecco Medical a optimisé le partage d'information entre ses équipes avec Yammer et a ainsi gagné en agilité et en flexibilité.
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Le futur des médias sociaux par l'analyse des acquisitions de ... - Webmarketing & co'm

Le futur des médias sociaux par l'analyse des acquisitions de ... - Webmarketing & co'm | Entreprise digitale | Scoop.it
Webmarketing & co'm Le futur des médias sociaux par l'analyse des acquisitions de ... Webmarketing & co'm La réunion de ces fonctions propulse le média social bien au-delà du simple flux de mise à jour de nos statuts.
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