Entrepreneurship material
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The Disciplined Pursuit of Less

The Disciplined Pursuit of Less | Entrepreneurship material | Scoop.it
Why don't successful people and organizations automatically become very successful?
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6 young female entrepreneurs on their experience

6 young female entrepreneurs on their experience | Entrepreneurship material | Scoop.it
If you're a young woman dreaming of leaning into the world of entrepreneurship, Sarah J. Robbins at Entrepreneur has some words of inspiration from six young women who have been there, done that, a...
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The Key Thing Entrepreneurs Need to Understand About Storytelling • Rude Baguette

The Key Thing Entrepreneurs Need to Understand About Storytelling • Rude Baguette | Entrepreneurship material | Scoop.it
France's Startup Blog - Covers Paris Tech, Mobile & Web entrepreneurs/investors, balancing breaking news with in-depth analysis.
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Beth Williams's curator insight, March 9, 2013 5:03 AM

Storytelling is key for digital marketing, especially in integrating social media. The consumer-brand relationship needs to be a 2-way street, a conversation. Storytelling is a classic and effective way of engaging individuals in a conversation.

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The Common Start-up Mistake You Don't Want to Make

The Common Start-up Mistake You Don't Want to Make | Entrepreneurship material | Scoop.it
Most start-up founders accurately predict how they'll make money, and how much it will cost. But there's one thing they almost always get wrong.
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It's a Marathon, Not a Sprint: The Real Reason Start-ups Fail

It's a Marathon, Not a Sprint: The Real Reason Start-ups Fail | Entrepreneurship material | Scoop.it
Ask 10 entrepreneurs why startups fail and you'll get 10 different answers. But there's just one simple cause underlying all of them.
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One of the Biggest Mistakes Enterprise Startups Make | TechCrunch

One of the Biggest Mistakes Enterprise Startups Make | TechCrunch | Entrepreneurship material | Scoop.it
The era of VCs investing in successful consumer Internet startups such as eBay led to a belief system that seemed to permeate many enterprise software startups that hiring sales or implementation people was a bad thing.
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