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The 15-Minute Social Media Audit Everyone Can Do | Buffer

The 15-Minute Social Media Audit Everyone Can Do | Buffer | Entrepreneurship | Scoop.it
Examine what works and what doesn't with your social media marketing by performing a social media audit.

 

Social media audit checklist

OK, I promised this would be easier and more helpful than you think, right? Well, following the outline below could mean a social media audit in 15 minutes or less. All the basics are covered here, and you can dig as deep as you choose to improve your social media marketing. This is what the audit should cover....


Via Jeff Domansky
Sylvia Fondanèche's insight:

Very thorough and practical checklist for some 'spring cleaning'.

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Chris Bantock's curator insight, April 1, 2014 6:15 AM

Great article to audit your social media

Bart van Maanen's curator insight, April 1, 2014 6:52 AM

Dat van die 15 minuten klopt, zeker de eerste keer dat je dit doet, natuurlijk niet. Maar het is wel een handige checklist. ;-)

Laura Avila's curator insight, April 1, 2014 9:44 AM

Relevant to my Auditing for PR class. Important tips to improve one's social media presence.

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What Film and TV Adaptations Don’t Get About Wonder Woman

What Film and TV Adaptations Don’t Get About Wonder Woman | Entrepreneurship | Scoop.it
When William Moulton Marston created Wonder Woman, he wanted her to be something we don’t quite see in modern superheroes: an agent of change rather than a protector of the status quo.
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The Founder of TOMS on Reimagining the Company’s Mission

The Founder of TOMS on Reimagining the Company’s Mission | Entrepreneurship | Scoop.it
Mycoskie realized that a desire to sustain hypergrowth had pushed the company away from its mission. So he took a sabbatical to figure out the future of TOMS and his role in it. The improbable result was an expansion into coffee.
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Professional Women: Best Advice for Succeeding in Today's World

Professional Women: Best Advice for Succeeding in Today's World | Entrepreneurship | Scoop.it
Did you know that women hold just 5% of Fortune 1000 CEO positions?
Yet those same companies that have female CEOs tend to outperform the
S&P 500 index during their tenures. With all the strides women have
made in breaking the business world's glass ceiling, it’s clear barriers
still remain. Leaders
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Your Customer's Top 3 Priorities

Your Customer's Top 3 Priorities | Entrepreneurship | Scoop.it
Tomasz Tunguz is a venture capitalist at Redpoint and writes about startups, fund raising, SaaS companies, and best practices for founders.
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How Donald Trump Hurts All Women When He Calls Megyn Kelly 'Crazy'

How Donald Trump Hurts All Women When He Calls Megyn Kelly 'Crazy' | Entrepreneurship | Scoop.it
Women respond to Trump's latest sexist attack at the Fox anchor
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Don't Build When You Build-Measure-Learn

Don't Build When You Build-Measure-Learn | Entrepreneurship | Scoop.it
Entrepreneurs and intrapreneurs often start building early versions of
their products and services way too soon. They don't realize that the
search phase of building a new product or business is optimized for
learning. The goal early on is to create the most learning as quickly and
efficiently as possible. In this post we explain how to correctly build
"Minimum Viable Products" (MVPs) so that you can maximize learning.
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The 3 Personal Development Goals Successful People Pursue Habitually

The 3 Personal Development Goals Successful People Pursue Habitually | Entrepreneurship | Scoop.it
Understanding why extraordinary people develop particular habits is much more useful than simply imitating your heroes.
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Why is a lack of employee recognition becoming a management epidemic?

Why is a lack of employee recognition becoming a management epidemic? | Entrepreneurship | Scoop.it
Richard Branson said that if employees are showered with praise, they will flourish for the organization by increasing their productivity and maintaining a positive morale to the work that they are doing. The attitudes shaped at the management level will impact the leadership style that will further impact employees’ productivity.
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The Need For Speed: 7 Observations On The Impact Of Page Speed To The Future Of Local Mobile Search

The Need For Speed: 7 Observations On The Impact Of Page Speed To The Future Of Local Mobile Search | Entrepreneurship | Scoop.it
Having a mobile website may soon not be enough to get users to patronize your local business if it doesn’t deliver a fast and positive user experience.
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How to Successfully Design and Launch A Podcast

How to Successfully Design and Launch A Podcast | Entrepreneurship | Scoop.it
Before we get into the nitty-gritty of launching a podcast, ask yourself this: Why do you want to launch a podcast? If the answer to this question is listed below, go back and take a long, hard look at your content marketing strategy. We’re launching this podcast because our blog isn’t capturing our customers’ attention. …
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How to Get Buy-In to Drive Change - The Lean Startup Co.

How to Get Buy-In to Drive Change - The Lean Startup Co. | Entrepreneurship | Scoop.it

"Getting people—much less companies—to change can be a complex task. But it doesn’t have to be so challenging, as Cindy Alvarez knows. Alvarez drives entrepreneurial change at Microsoft, and before that, she spent more than a decade leading design, product management, user research, and customer development for startups."

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Disruption in Business… and Life – Andreessen Horowitz

Disruption in Business… and Life – Andreessen Horowitz | Entrepreneurship | Scoop.it
It’s not incompetence, but competence, that causes companies to be disrupted. That applies to big companies and small, as well as people too.
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The New Way Women Are Dressing for Work

The New Way Women Are Dressing for Work | Entrepreneurship | Scoop.it
In buzzy, communal spaces, such as WeWork, women entrepreneurs are redefining “dress for success.”
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5 Fresh Content Marketing Ideas for Presentations

5 Fresh Content Marketing Ideas for Presentations | Entrepreneurship | Scoop.it

It’s no secret that presentations are a powerful content format that can significantly enhance any content marketing strategy: They are
media-rich, simple to share on social media, easy to embed in articles, and SEO-driving powerhouses that make mere blogging look like a Stone Age technique."

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Can Vida Health Founder Stephanie Tilenius Transform Healthcare?

Can Vida Health Founder Stephanie Tilenius Transform Healthcare? | Entrepreneurship | Scoop.it
Stephanie Tilenius talks about her latest venture, Vida Health.
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Here's Ex-Lehman CFO Erin Callan's Stunning New Memoir

Here's Ex-Lehman CFO Erin Callan's Stunning New Memoir | Entrepreneurship | Scoop.it
The evasive former Wall Street highflier tells her own story, revealing she tried to kill herself and is now living a very different life.
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8 Tips For Conducting Interviews That Deliver Relevant Customer Insights

8 Tips For Conducting Interviews That Deliver Relevant Customer Insights | Entrepreneurship | Scoop.it
It’s very easy for entrepreneurs and intrapreneurs to create poor
interviews and surveys. What occurs is a line of questioning that is flawed
by design and only captures your customers opinions and good intentions. 
These responses may not give you the hard insights needed to tweak your
value proposition. The good news is that these mistakes can be avoided. In
this post we explain how to properly interview your target customers to
uncover relevant, insightful information about their attitudes and
behaviors. 
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3 Habits of Remarkably Focused People

3 Habits of Remarkably Focused People | Entrepreneurship | Scoop.it
Want to have an edge over others and get more effective? Do these 3 things every day.
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How to Increase Website Traffic by 250k+ Monthly Visits

How to Increase Website Traffic by 250k+ Monthly Visits | Entrepreneurship | Scoop.it
If you want big search growth, you need content that ties back to top and middle-funnel consumer demand. This guide walks you through the process of utilizing that demand to skyrocket your search traffic.
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Positive Thinking Is Powerful But Delusion Is Fatal

Positive Thinking Is Powerful But Delusion Is Fatal | Entrepreneurship | Scoop.it
You have to be optimistic to take on the challenges of entrepreneurship but you need to stay real to succeed at it.
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Six Growth Hacking Techniques For Your Startup

Six Growth Hacking Techniques For Your Startup | Entrepreneurship | Scoop.it
Growth hacking can be a great way to grow your startup or small business. Learn six techniques that can help you get sustainable growth. 
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Innovation Excellence | The Why, What, and How of Rapid Innovation Centers

Innovation Excellence | The Why, What, and How of Rapid Innovation Centers | Entrepreneurship | Scoop.it
One key goal for the recent innovation units settled by large companies is to accelerate the speed of innovation. But why do we need to fasten innovation? What principles should an innovation center embody? And how can it be implemented?
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