Enterprise software marketing
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Because Enterprise Software Marketing is the most awesome job there is!
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10 marketing and advertising trends to focus on in 2013 , Advertising

10 marketing and advertising trends to focus on in 2013 , Advertising | Enterprise software marketing | Scoop.it
There is, and always will be, a time for direct mail and trade shows and I believe they should still form part of multi-channel marketing strategy, but there needs to be more than just traditional at play.
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13 Mind-Blowing Lead Generation Statistics

13 Mind-Blowing Lead Generation Statistics | Enterprise software marketing | Scoop.it
Check out this list of 13 mind-blowing lead generation statistics! They're sure to convince you to step up your game and get more leads. (RT @Impactbnd: @LinkedIn is 277% more effective for lead generation than Facebook & Twitter.
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IBM Tealeaf is now part of IBM Enterprise Marketing Management - United States

IBM Tealeaf is now part of IBM Enterprise Marketing Management - United States | Enterprise software marketing | Scoop.it
IBM announces intent to acquire Tealeaf Technologies, Inc.
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The Contentious State of B2B Content Marketing [Infographic]

The Contentious State of B2B Content Marketing [Infographic] | Enterprise software marketing | Scoop.it
Content - A recent content marketing study from MarketingProfs and the Content Marketing Institute found that B2B marketers are uncertain about whether they are effectively using content marketing tactics.
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The 10 most important B2B marketing trends from 2012

The 10 most important B2B marketing trends from 2012 | Enterprise software marketing | Scoop.it
The 10 most important B2B marketing trends from 2012 http://t.co/JSDrgcN5
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2012 Social Media Trends, Opportunities & Strategies

2012 Social Media Trends, Opportunities & Strategies | Enterprise software marketing | Scoop.it
Written by: Dan McDade   As B2B social and new media go mainstream, questions arise. What trends are driving this surge? Where are the opportunities?
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Top B2B Marketing Developments for 2013 | B2B Insights Blog

Top B2B Marketing Developments for 2013 | B2B Insights Blog | Enterprise software marketing | Scoop.it
We have a pretty good idea about what what's changing in marketing in 2013, and how to take full advantage of the opportunities these changes present.
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10 of the Best B2B Internet Marketing Infographics of 2012

10 of the Best B2B Internet Marketing Infographics of 2012 | Enterprise software marketing | Scoop.it
This year, there has been a tremendous amount of visual information presented on internet marketing, SEO, and B2B-related marketing initiatives.
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