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Enterprise Social Media
Enterprise social media means taking all social media has to offer and applying it everywhere in the enterprise. See out blog at http://smperformance.wordpress.com
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10 Awesome Free Tools To Make Infographics

10 Awesome Free Tools To Make Infographics | Enterprise Social Media | Scoop.it

Maybe you want create your own infographic, here 10 tools to support you to do it. [note mg]

 

Information graphics, visual representations of data known as infographics, keep the web going these days. Web users, with their diminishing attention spans, are inexorably drawn to these shiny, brightly coloured messages with small, relevant, clearly-displayed nuggets of information. They’re straight to the point, usually factually interesting and often give you a wake-up call as to what those statistics really mean.

 

Who can resist a colourful, thoughtful venn diagram anyway? In terms of blogging success, infographics are far more likely to be shared than your average blog post. This means more eyeballs on your important information, more people rallying for your cause, more backlinks and more visits to your blog. In short, a quality infographic done well could be what your blog needs right now.

 

Read more: http://bit.ly/K0s4LL


Via Martin Gysler, John van den Brink
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Rescooped by Mike Ellsworth from SM
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Without The Right Message, Twitter Is No Better For Your Brand Than A Fax Machine

Without The Right Message, Twitter Is No Better For Your Brand Than A Fax Machine | Enterprise Social Media | Scoop.it

"A great lesson in humility... I think this article touches the major problem of social media, too much blah blah and personal promotion and not enough real useful information for all. It's to each of us to finding the right ratio between the two... I have an idea about that, and you? [note mg]"

 

The best heading in this article: You're Not More Important Than Your Audience

 

True that. To be an effective social business, you need to turn around a few internal attitudes. You have a chance to know your customers and prospects as more than demographics or zip codes. How you seize this opportunity may determine your future success.

 

Agree? Disagree? Please comment below.


Via Martin Gysler, Khaled El Ahmad
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John van den Brink's comment, March 16, 2012 3:41 PM
Martin, thank you for this one! Great weekend
Martin Gysler's comment, March 16, 2012 5:31 PM
I'm glad you like it John!
Rescooped by Mike Ellsworth from How to - Marketing
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WordPress Tutorial: 12 Websites You Probably Didn’t Know You Can Build With WordPress

WordPress Tutorial: 12 Websites You Probably Didn’t Know You Can Build With WordPress | Enterprise Social Media | Scoop.it

"Discover these 12 *unusual* uses of the popular WordPress platform and build a plethora of creative websites using simple plugins.

 

"WordPress is the preferred blogging platform for over 35 million bloggers, and this WordPress Tutorial will show you some very interesting (yet uncommon) ways to use WordPress. Although the majority of users choose WordPress’ easy-to-use software for blogging, its power extends far beyond building blogs and static websites. In fact, with over 12,000 plugins available today, you can make your WordPress site do virtually anything you can imagine (well…. except for maybe cutting your grass)!

 

"Not only is it dynamic and capable of doing what you want, WordPress plugins do exactly what they are described to do and “plug right in to your WordPress blog”. This means that with simple configurations a world of opportunity is open to even the most basic user. To get your creative juices flowing, we’ve put together a list of our favorite uncommon uses of WordPress."

 

The one that surprised me was building a membership Website.


Via Martin Gysler, Anne Thomas
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109 Ways to Make Your Business Irresistible to the Media | Copyblogger

109 Ways to Make Your Business Irresistible to the Media | Copyblogger | Enterprise Social Media | Scoop.it

Ever wonder why some businesses get press and some don’t? Getting a mainstream media outlet to pay attention to your business seems like an impossible-to-solve mystery.


You might see your competitors spouting a diatribe that you know for a fact is wrong, or that you could explain better.

 

“Why did they interview that guy instead of me?” you wonder.

 

Actually, it’s not you. 99 times out of 100, it’s not your qualifications, your knowledge, or your ability.
It’s your approach.

 

After 10 years as a journalist, I’ve seen just about every bad pitch you can imagine. And I’ve also come up with 109 foolproof ways to entice the media in your city to highlight your business — approaches that make the mainstream media unable to resist you...


Via Martin Gysler, Pepe Crespo
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Rescooped by Mike Ellsworth from How to - Marketing
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6 Ways to Acquire New Customers via Social Media

6 Ways to Acquire New Customers via Social Media | Enterprise Social Media | Scoop.it

Facebook, Twitter and Instagram are great for building your brand -- but how do you find new customers? That's seems be the question from everyone in business! [note mg]

 

We all know social media is an important tool for brand awareness and customer acquisition — but how exactly are you supposed to convert random Twitter and Facebook users into real-life customers? Well, that depends.

 

 

Read more: http://mashable.com/2012/03/29/customer-acquisition-social/


Via Martin Gysler, Anne Thomas
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5 Ways to Kick Start Your Social Business

5 Ways to Kick Start Your Social Business | Enterprise Social Media | Scoop.it

"The line between marketing and HR appears to being redefined as we enter the era of the social business. Whilst a CEO will clearly be able to point to a set of strategic responsibilities for HR, the role of HR is evolving as employee engagement, branding and business strategies blend to create a broader social ecosystem.

 

"Businesses are becoming more open and transparent as the line between customers and employees becomes blurred, communications open and people can clearly identify the match of an organisational culture to the brand promise. Do people act pro-actively in customer service, are they really focused on employee development, corporate sustainability….does this organizational still make sense?"

 

Social will change corporate structures, as this article points out.


Via Martin Gysler, Anne Thomas
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How To Find Royalty Free Images That Haven’t Been Overused

How To Find Royalty Free Images That Haven’t Been Overused | Enterprise Social Media | Scoop.it

I don't know you, but for me, images are very important. A text without an image, is like a sky without stars. For this reason, I like this post with several ressources, maybe you too! [note Martin Gysler]

 

“Hey, I’ve seen that image before. Actually, I’ve seen it many times before.”


Images allow you to express what words can’t.

 

They draw the viewer in and elicit an emotional impact, providing your users with information while confirming that what your selling or promoting is real.

 

There are many affordable options available to purchase stock photography. This may be a blessing or a curse. Affordability often comes at the cost of originality.

 

It’s important to consider your ideals and the image’s ability to illustrate a concept perfectly. But consider originality as well. You wouldn’t want to fall into the trap of using cliche imagery because it’s easy and convenient.

 

Read more: http://bit.ly/Af9ZXX


Via Martin Gysler, Malhar Barai
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Martin Gysler's comment, February 9, 2012 3:44 PM
Great Katipsoi, I'm glad that you can use this information to improve your page.
Martin (Marty) Smith's comment, February 11, 2012 10:32 PM
So helpful and something that is a daily struggle o THANKS. Marty
Mike Ellsworth's comment, February 12, 2012 1:10 PM
Marty, thanks for the comment.

I just found another great way to search for Creative Commons images: http://search.creativecommons.org/

It automates a CC search on Google Images, Flickr and more. Wow!
Rescooped by Mike Ellsworth from How to - Marketing
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5 Techniques You Can Use to Take Your Internet Marketing Business to the Next Level in 2012

5 Techniques You Can Use to Take Your Internet Marketing Business to the Next Level in 2012 | Enterprise Social Media | Scoop.it

Well, friends, we are getting to that time of the year when it is time to start thinking about where we want our business to go in the upcoming year. 2012 is just around the corner. Do you have a plan yet?

 

The truth is that you can make a difference by setting goals or resolutions (or whatever you want to call them). But you can’t just set and forget. You need to have a plan. If you want to take your internet marketing efforts to the next level start thinking about how you are going to do that now.

 

These 5 marketing techniques can bring about change and more profit. Which one(s) will you implement this coming year?


Via Martin Gysler, Anne Thomas
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