Enterprise Social Media
15.0K views | +0 today
Follow
Enterprise Social Media
Enterprise social media means taking all social media has to offer and applying it everywhere in the enterprise. See out blog at http://smperformance.wordpress.com
Curated by Mike Ellsworth
Your new post is loading...
Your new post is loading...
Rescooped by Mike Ellsworth from Curation Revolution
Scoop.it!

10 Social Media Mistakes to Fix NOW

10 Social Media Mistakes to Fix NOW | Enterprise Social Media | Scoop.it

See if you're making one of the 10 sloppiest social media mistakes anyone can make.

 

Perhaps the most urgent to correct: Not having staked out your name on popular social media accounts.


Via Ken Horst, Martin (Marty) Smith
more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

5 Tips to Manage Your Social Media Efforts | Business 2 Community

5 Tips to Manage Your Social Media Efforts | Business 2 Community | Enterprise Social Media | Scoop.it

“How do you effectively manage your social media outlets?"

 

This article has five quick tips that should serve as reminders for those who really know how to use social media, and as a primer for those who are just beginning.

 

Via @lucentmediallc

more...
No comment yet.
Rescooped by Mike Ellsworth from information analyst
Scoop.it!

34 Stunning Infographics To Understand The World Of Social Media

34 Stunning Infographics To Understand The World Of Social Media | Enterprise Social Media | Scoop.it
Infographics is a new way of showing information through graphical representation. We recently posted some interesting posts on infographics that you can also find on the net.

 

If you like infographics, here's some. ;=}

 

Read more: http://www.smashingapps.com/2011/11/24/34-stunning-infographics-to-understand-the-world-of-social-media.html#ixzz1fOMWi7VI


Via janlgordon, michel verstrepen
more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

How to Give a Gift of Emotionally Engaging Content | Business 2 Community

How to Give a Gift of Emotionally Engaging Content | Business 2 Community | Enterprise Social Media | Scoop.it

"Many companies have no clue what the difference is between good and boring content."

 

This is a good examination of what you can do do engage your audience.

 

 

more...
No comment yet.
Rescooped by Mike Ellsworth from Social Media Optimization & Search Engine Optimization
Scoop.it!

Who’s Using Google +?

Who’s Using Google +? | Enterprise Social Media | Scoop.it

We all know about the high profile Google+ users such as Mark Zuckerberg or Sergey Brin, but what about the average user?

 

This is a cool infographic with demographic info on Google+ users.


Via myriam, Anise Smith
more...
Tom George's comment, December 2, 2011 11:00 AM
Hey Mike,
Wondering what the Scoop.it business plan will do for us. Wow though traffic is up on IB we will surpass 100,000 unique visits this month. Better curator bio now available for all your social links on the site. I may only be able to have four curators using Scoop.it not sure waiting to find out the details.
Rescooped by Mike Ellsworth from Curation Revolution
Scoop.it!

Content curation and the power of collective intelligence

Content curation and the power of collective intelligence | Enterprise Social Media | Scoop.it

I have been exploring this topic as part of the subject INF506 Social Networking for Information Professionals that I am teaching this summer (it's an elective in our MEdTL amd MIS courses at CSU)....

 

This is a really good overview of curation and its importance although it gets a little academic.


Via Martin (Marty) Smith
more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

3 Ways Social Media Affects Brands

3 Ways Social Media Affects Brands | Enterprise Social Media | Scoop.it

"According to an October study from The Nielsen Company and its social media affiliate, NM Incite, “60 percent of consumers researching products though multiple online sources learned about a specific brand or retailer through social networking sites” in the third quarter of 2011. What's more, social networking sites — like Facebook or Google+ — and blogs reach some 80 percent of American Internet users."

 

A heading from the article says it all: "Customer Experiences Become Public"

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

8 Million Americans Found Their Current Job On Twitter [INFOGRAPHIC]

"A heady 8 million Americans say that they used Twitter to find their current job.

 

That number is impressive enough, but it pales in comparison to LinkedIn, where 10.2 million Americans say that they found work, and especially Facebook, which accounted for a staggering 18.4 million of successful hires."

 

So if you think Twitter is just about vapid posts about some idiot's waking life, think again.

 

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

Here’s How People Look at Your Facebook Profile — Literally

Here’s How People Look at Your Facebook Profile — Literally | Enterprise Social Media | Scoop.it

Wow. EyeTrackShop used people's Webcams to do eye tracking studies of various social media sites. The results are interesting: people look at pictures more than text (my interpretation). Very cool.

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

Social network users don't want to engage with brands online

Social network users don't want to engage with brands online | Enterprise Social Media | Scoop.it

"Almost 60% of social network users in the U.S. do not want to engage with brands online, according to the “Digital Life” study by Kantar Media's TNS."

 

To which we say, "Duh!" It's *social* networking, not corporation networking.

 

See our Be a Person books for more info: http://bit.ly/OrderBeAPerson

 

 

Via @DanSchwabel

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

Raising the (SEO) Bar in Video Marketing

Raising the (SEO) Bar in Video Marketing | Enterprise Social Media | Scoop.it

Tier10 Marketing: Video marketing is not a new topic, but is still vital when expanding business. Online video marketing is an area that’s always evolving.

 

A good overview of the current state of video, now that YouTube is the second most popular search engine.

 

Via @Tier10Marketing

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

Five Questions Klout Can't Answer | Social Media Today

Five Questions Klout Can't Answer | Social Media Today | Enterprise Social Media | Scoop.it

Before moving on to more pressing issues in social media—like Google+, Facebook and the emerging Social Enterprise, to name a few—let me nail to the wall this one final post about the disaster called Klout.

 

You know I'm no fan of Klout. But this article's author REALLY doesn't like them, especially their secret algorithm.

 

Via @MrCollaborative

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

Facebook settles privacy complaint, agrees to ask permission for privacy changes

Facebook settles privacy complaint, agrees to ask permission for privacy changes | Enterprise Social Media | Scoop.it

Facebook has settled a privacy complaint filed by the  Federal Trade Commission that the company deceived consumers by making consumer information more public, according to an announcement by the FTC.

 

It's about time! This is a victory for user privacy and control.

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

Become A Social Business - Forbes

Become A Social Business - Forbes | Enterprise Social Media | Scoop.it

"With newspaper circulations down, television commercials easily skipped and social media the number one activity on the web, brands are naturally following the crowd by going ‘social’ and joining millions of people online.

 

Whilst this is all worthwhile, many brands are still getting it completely wrong. They’re trying to integrate social media into their old ‘marketing mix’ rather than understanding the whole purpose of social media."

 

It's interesting that Forbes gets social media, but so many of the businesses that read it (and follow its advice in other areas) don't.

 

Does your business get it? Comment below.

 

Via @AndyBlacz

more...
No comment yet.
Rescooped by Mike Ellsworth from CoCreation & Social Product Development
Scoop.it!

Will co-creative strategies lead to greater good?

Will co-creative strategies lead to greater good? | Enterprise Social Media | Scoop.it
Co-creation, which can be defined as the active, creative and social process of collaboration between producers and consumers,  is definitely a trend. What started with pioneering initiatives in I...

 

Interesting article on an evolving concept.


Via WendySoucie
more...
No comment yet.
Rescooped by Mike Ellsworth from Curation Revolution
Scoop.it!

YouTube reinvents itself with massive relaunch focusing more on filtering and curation | GigaOM

YouTube reinvents itself with massive relaunch focusing more on filtering and curation | GigaOM | Enterprise Social Media | Scoop.it

YouTube is rolling out one of its most ambitious redesigns since its launch in 2006 this Thursday afternoon, putting channels front and center in an attempt to become the Internet’s answer to cable TV.

 

The new design features a completely revamped home page that focuses on a user’s video subscriptions and pulls in video recommendations from social networks like Facebook and Google+.

 

The pages of video publishers are also getting a significant face lift, emphasizing the notion of subscribing to channels and focusing more on filtering and curation. “Curators are going to be be really great for organizing this massive amount of content that YouTube has”.

 

Some of the highlights of the new design include:

- The overall design is closely aligned with the visual changes on other Google properties, including Google+ and GMail.
- The home page features a kind of activity stream that includes video uploads, likes and favorites, comments as well as announcements for upcoming live events.
- Users can pin up to ten of their favorite channels on YouTube’s homepage...

- Registered users will be able to choose from four default templates for their own channel pages...

 

[read full article http://j.mp/vzb8U5]


Via Giuseppe Mauriello, Martin (Marty) Smith
more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

Here’s How People Look at Your Facebook Profile — Literally

Wow. EyeTrackShop used people's Webcams to do eye tracking studies of various social media sites. The results are interesting: people look at pictures more than text (my interpretation). Very cool.

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

5 Ways to Turn Social Customers Into Brand Ambassadors

5 Ways to Turn Social Customers Into Brand Ambassadors | Enterprise Social Media | Scoop.it

"Smart businesses will leverage their social channels to spread a positive brand reputation. Here are five ways to turn customers into brand ambassadors through customer service."

 

What this article calls brand ambassadors (a rather grand title, we feel) we call evangelists. We're in the middle of a series of posts on finding and supporting evangelists on our blog: http://wp.me/pYKPc-9q

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

Tech Firm Implements Employee 'Zero Email' Policy

Tech Firm Implements Employee 'Zero Email' Policy | Enterprise Social Media | Scoop.it

"You’ve got mail–not. Employees of tech company Atos will be banned from sending emails under the company’s new “zero email” policy."

 

Settle down. They're talking about internal emails only, but there are some very interesting points made in this article. For example, "Middle managers spend more than 25 percent of their time searching for information, according to the company."

 

Is that what you're experiencing in your company? Respond below.

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

5 Key Questions on Social Media, Content & SEO

SEO Guru Lee Odden did a recent Q & A via hashtag on Twitter. "According to Hashtracking, that #socialchat was quite active, with 523 tweets, 76 contributors, a reach of 291,000 and 3.2 million impressions. It’s amazing how much potential reach is possible through a well attended chat on Twitter."

 

Not only is the rest of the article answer all sorts of questions about SEO and Social, Odden has a killer picture using a peanut butter sandwich as a metaphor: Content is the bread (possibly also the butter - that's the way I rock a PBJ sammy), SEO is the peanut butter, and social media is the jelly. 

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

Facebook Extends Maximum Status Update 12-Fold

Facebook Extends Maximum Status Update 12-Fold | Enterprise Social Media | Scoop.it

"Facebook has extended the maximum length of status updates to 60,000 characters, 12 times what it used to be."

 

This is a pretty significant change. For example, if you were to want to post a job listing to Facebook, you used to have to make it a note. Now, you can just post it to your status. Cool beans.

 

Via @summify from @writer_sheri, and @hani_ezz

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

Facebook IPO Before Christmas? Uh, I Don't Think So - Forbes

Facebook IPO Before Christmas? Uh, I Don't Think So - Forbes | Enterprise Social Media | Scoop.it

"One of the most popular posts on Forbes.com today asserts that Facebook could actually come public before Christmas. This is so wrong-headed I barely know where to begin."

 

 I never thought the chatter of a quick IPO made much sense, and Eric Savitz of Forbes points out why.

 

Via @QuantumMarketer

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

Social Job Seekers Getting Ahead: Jobvite Survey Reveals One in Six Workers Successfully Used Social Networks to Get Hired

Social Job Seekers Getting Ahead: Jobvite Survey Reveals One in Six Workers Successfully Used Social Networks to Get Hired | Enterprise Social Media | Scoop.it

"A new national survey from Jobvite reveals more than 22 million Americans used social networks to find their most recent job opportunity -- up 7.7 million from last year's survey."

 

Via @DanSchwabel

more...
No comment yet.
Scooped by Mike Ellsworth
Scoop.it!

5 Companies That Are Rocking Social Media [INFOGRAPHIC] - AllTwitter

5 Companies That Are Rocking Social Media [INFOGRAPHIC] - AllTwitter | Enterprise Social Media | Scoop.it

5 Companies That Are Rocking Social Media [INFOGRAPHIC]...

 

A couple of the companies may surprise you: Unisys? KLM?

more...
Tom George's comment, December 1, 2011 10:35 AM
Hey Mike just wanted to let you know I upgraded IB to the Scoop.it business plan waiting to hear back why our Wordpress is not sharing. In the meantime check the site and look at what I was able to do with curate.us
Scooped by Mike Ellsworth
Scoop.it!

Social Business Success in 2012: Simplicity is the Key

As we head into the home stretch of 2011, business leaders and analysts are beginning to think about how to successfully navigate Enterprise 2.0 initiatives in 2012.

 

My favorite headline in this article "Communities Collapse Under the Weight of Features." Facebook much?

 

Via @Nowspeed

more...
No comment yet.