Storytelling is one of the most powerful ways to breathe life into your brand. Stories must be authentic, creative and inspirational.
Via Michael Cudahy
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Storytelling is one of the most powerful ways to breathe life into your brand. Stories must be authentic, creative and inspirational.
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"I like to call 2011 "The Year of Social Media." Small businesses, franchises, nonprofits and entrepreneurs all got into the social-media game -- throwing spaghetti against the wall to see what stuck. To many, it probably seemed a chaotic mess of apps and gadgets flooding the market. Businesses had a lot of options to try to connect with customers, and some clear lessons emerged from the chaos."
I particularly like the first lesson"
Loyal customers are your best channel to new business.
Via Martin Gysler, Johann Taljaard
Martin Gysler's comment,
December 18, 2011 3:13 PM
You're welcome. I'm glad that you find it useful for you. Cheers! Martin
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I like the equivalency of "Your Brand is Your Best Story." What stories are you telling on social media to build your brand? Please comment below.