Enterprise Social Media
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Enterprise social media means taking all social media has to offer and applying it everywhere in the enterprise. See out blog at http://smperformance.wordpress.com
Curated by Mike Ellsworth
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Rescooped by Mike Ellsworth from Big Brand Boost onto Enterprise Social Media
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Using Storytelling to Strengthen Your Brand

Using Storytelling to Strengthen Your Brand | Enterprise Social Media | Scoop.it
Storytelling is one of the most powerful ways to breathe life into your brand. Stories must be authentic, creative and inspirational.

Via Michael Cudahy
Mike Ellsworth's insight:

I like the equivalency of "Your Brand is Your Best Story." What stories are you telling on social media to build your brand? Please comment below.

Mike Ellsworth's comment, February 23, 6:19 PM
Thanks for the reScoop, Firas!
Mike Ellsworth's comment, February 23, 6:24 PM
Thanks for the reScoop, Jekaterina!
Mike Ellsworth's comment, March 5, 10:08 AM
Thanks for the reScoop, Benjami!
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Rescooped by Mike Ellsworth from Social Media Chatter
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Social Networking Lessons of 2011

Social Networking Lessons of 2011 | Enterprise Social Media | Scoop.it

"I like to call 2011 "The Year of Social Media." Small businesses, franchises, nonprofits and entrepreneurs all got into the social-media game -- throwing spaghetti against the wall to see what stuck. To many, it probably seemed a chaotic mess of apps and gadgets flooding the market. Businesses had a lot of options to try to connect with customers, and some clear lessons emerged from the chaos."

 

I particularly like the first lesson"

 

Loyal customers are your best channel to new business.


See our blog series on creating social media evangelists at http://bit.ly/vVABRc


Via Martin Gysler, Johann Taljaard
Audrey Johnson's comment, December 18, 2011 2:19 PM
Thanks Martin!
Martin Gysler's comment, December 18, 2011 3:13 PM
You're welcome. I'm glad that you find it useful for you. Cheers! Martin