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Enterprise social media means taking all social media has to offer and applying it everywhere in the enterprise. See out blog at http://smperformance.wordpress.com
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Curators' Key Requirement: Critical Thinking

Robin Good: Critical thinking is a key strategic skill needed by any serious professional curator. 

 

"Critical thinking provides the keys for our own intellectual independence..." and it helps to move away from "rashy conclusions, mystification and reluctance to question received wisdom, authority and tradition" while learning how to adopt "intellectual discipline" and a way to express clearly ideas while taking personal responsibility for them.

 

Key takeaways from this video:

 

Critical thinking refers to a diverse range of intellectual skills and activities concerned with "evaluating information" as well as our own thought in a disciplined way.
  Critical thinking is not just thinking a lot. To be an effective critical thinker you need to seek out and be guided by "knowledge" and "evidence" that fits with reality even if it refutes what the general consensus may want to believe.
  Critical thinkers cultivate an attitude of curiosity and they are willing to do the work required to keep themselves informed about a subject.
  Critical thinkers do not take claims at face value but utilize scepticism and doubt to suspend judgement and objectively evaluate with facts the claims being made.
  Critical thinkers should evaluate information on the basis of reasoning and not by relying on emotions as claims the factuality of a claim cannot be solely based on the level of emotion that accompanies them or the fact that they may be believed by certain groups.

 

Highly recommended for all curators. 9/10

Video: http://www.youtube.com/watch?v=6OLPL5p0fMg 

 


Via Robin Good, Miguel Higa, Pepe Crespo
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Beth Kanter's comment, February 21, 2012 11:56 PM
Thank you for sharing this video and the importance of critical thinking. It is so easy to get into the mindless consumption trap and making ourselves slow down, read, think, question, and seek is so important. It is all about the resisting the urge to click, but to hit the pause button and make yourself think
Mayra Aixa Villar's comment, February 22, 2012 10:14 AM
Grazie come sempre, Robin! You always share valuable information and this video is a great source to reflect on the importance of critical thinking to refine thought processes when curating content. Content curation certainly requires and develops "better thinking".
Gregory Thackston's curator insight, March 17, 2013 4:54 PM

Critical thinking is a key component in addressing autonomous adversity and the need to collaborate in decision making.

Rescooped by Mike Ellsworth from Social Media Optimization & Search Engine Optimization
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How B2B Content Curation Can Skyrocket Your Business

How B2B Content Curation Can Skyrocket Your Business | Enterprise Social Media | Scoop.it

If you're still on the fence about the signifigance of content curation and how it can propel your business, this piece from Search Engine People addresses the 7 most common B2B content curation myths and offers bulletproof answers to them.

 

Intro:

 

B2B content curation is not a fad! It's a fact. According to a recent study conducted by MarketingSherpa:

 

**84% of the surveyed B2B buyers indicated that they are very likely to click through industry news and articles from vendor sources.

 

 

****Still, many B2B businesses fall prey to some ethical and SEO related myths that force some of them to avoid content curation altogether!

 

Here is one myth and the real truth that caught my attention:

 

B2B Content Curation Myth 2: Content Curation Is Unethical

 

****There is a huge difference between curating content and "pirating" content!

 

****Here are some ethical guidelines to help you out:

 

**Give tribute to the original content owners by mentioning their names linking to their content sources

 

**Do not republish an entire third party story and make it your own. Simply quote few paragraphs or summarize parts of the content, making a clear reference to the content owners

 

****ALWAYS create DO FOLLOW links to their content and rest assured that your SEO will remain intact 

 

****Intelligently building on curated content makes your final output authentically yours. I love that thought!

 

Key Takeaways:

 

****More B2B businesses are starting to realize the questionable significance of content curation to their overall marketing strategy.

 

****If done right, content curation can create massive branding and SEO rewards for your business.

 

Curated by Jan Gordon covering "Content Curation, Social Media and Beyond"

 

Read full article here: [http://bit.ly/rrE3VO]


Via janlgordon, Anise Smith
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