Facebook just announced its new Graph Search feature and while we still have to fully digest the impact of this, it's pretty obvious that its foray into search clearly outranks the very limited search capabilities of Google+.
If you've been sitting on the sidelines expecting Google+ to fade away, forget it. No serious marketer can afford to ignore the implications of Google+ and authorship. This guide will help you navigate the often confusing landscape that is Google+.
Google says automatic sign-in for on Android, iOS, or the web will accelerate online registration and conversion, increase engagement among users, and, most key, give companies access to data on downloads, signed-in users, and their activity.
The top 100 brands on Google+ now boast 20.9 million fans - up from 222,000 in 2011. Of these, the top 10 account for four out of five followers. Additionally, the auto industry accounts for 40 percent of the top 10 spots for followers on Google.