Writing a book is easy…at least when compared to what we need to do after we finish. We had 50,000 to 100,000 words to write our novel, and now we have to condense that down into a couple of paragraphs for an agent pitch, query letter, Amazon description, or back cover copy.
It feels unfair. Mean really. After all, if we’d wanted to write something short, we would have written a short story.
But it’s not as scary as you might think if you break it down into a formula. If formula sounds too scientific, then think of it as baking cookies and this is your secret recipe to cookies a pitch that will make anyone’s mouth water.