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Mashup these 4 content marketing posts and your Internet marketing wins in 2013.
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http://www.scoop.it/t/web-content-digital-curation/p/3887156139/trends-be-discovered-in-2013-via-content-curation-and-the-interest-graph Great article from the Scoop.it team's Ally Greer (@allygreer) on why content marketing is the much needed LION. http://contentmarketinginstitute.com/2012/12/why-blog-isnt-generating-leads/ Great article from Marcus Sheridan aka The Sales Lion (@TheSalesLion) about the content saturation index or the ROAR of the lion. Ally is right content marketing is the only marketing left and she is right. Marcus is also right. Everyone knows the importance of content now so the amount of DREK content being loaded up as I type this is staggering. "We create as much digital content very 2 days now as from the dawn of man up until 2003." Former Google CEO Eric Schmidt If Ally's excellent article is (A) and Marcus' is (B) here is (C): Why Your Internet Marketing Must Disrupt http://scenttrail.blogspot.com/2012/12/why-your-internet-marketing-must.html
If you must play in a crowded field NEVER do so like anyone else. You and your company are unique so DISRUPT to win. And here is (D) also from @ScentTrail (my alter ego LOL): Imagination, Money and Internet Marketing http://scenttrail.blogspot.com/2012/12/imagination-money-and-internet-marketing.html
Ally - Content marketing = NET so throw as much as possible.
Sales Lion - Already a lot of fishermen throwing lots of net, great tips on throwing yours better.
ScentTrail - Disruption Cuts through clutter.
ScentTrail - Find and live in Greatness, win hearts and minds.
Mashing those 4 posts together can help any Internet marketing team in 2013. What other posts should be mash into the MUST READ mix for 2013? Share your favorites and we will curate them in.
A great analysis of 4 posts you should read before starting your online marketing plan for 2013. Thanks for including mine, Marty!
I like Ally Greer's post.