The good news is that visual storytelling isn't a high-cost strategy. Consumers aren't looking for the highest-quality visual content. Consumers want stories told in a visual way that encourage, engage, enlighten and entertain.
Right now, you might be reading this blog while cooking dinner, watching the news on TV, and riding a stationary bicycle. You’re trying to save time by doing multiple things at once. Truth is, you’re actually wasting time.
For these Southington kids, storytelling goes beyond the bookMeriden Record-JournalTransmedia is storytelling by using more than just books. Children can combine platforms, such as iPads and video cameras, to tell a story.