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emotive and Novo Nordisk win Special Judges’ Award for Innovation in Healthcare Communications at Communiqué 2014 | emotive

emotive and Novo Nordisk win Special Judges’ Award for Innovation in Healthcare Communications at Communiqué 2014 | emotive | emotive | digital health | Scoop.it
Interactive patient case-study workshop Decisions in Time, developed for Novo Nordisk, won prestigious Judges’ Award at Communiqué 2014
emotive's insight:

We are immensely proud to announce that interactive patient case-study workshop, Decisions in Time (DIT), developed for Novo Nordisk, won the Judges' Special Award for Innovation in Healthcare communications at the Communiqué Awards!

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emotive client Adam Boucher of Novo Nordisk announced as a finalist for Digital Pioneer at the 2014 PM Digital Awards | emotive

emotive client Adam Boucher of Novo Nordisk announced as a finalist for Digital Pioneer at the 2014 PM Digital Awards | emotive | emotive | digital health | Scoop.it
emotive is delighted to announce that our client Adam Boucher, our nomination for the 2014 Digital Pioneer award at the PM Digital Awards has been shortlisted
emotive's insight:

In addition to our successful nomination of Adam, we are excited to announce that emotive is up for a total of six Awards at this year’s PM Digital Awards:

  • Diabetes Voyager (DV) has been nominated in the Craft Award – Gamification and Innovation Award ‘pushing boundaries’ categories
  • Decisions in Time (DiT) has been nominated in the Healthcare professional educational programme and Digital solution congress/symposium categories
  • OAB Health Economics app has been nominated in the Craft Award – Mobile category
  • Neil Kumar, Senior Account Manager at emotive has been nominated for the Account Manager of the Year
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Why Digital Health Education is Needed in our Schools: Lode Dewulf at TEDxBritishSchoolofBrussels

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live...
emotive's insight:

Why Digital Health Education is Essential and Needed in our Schools

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emotive is glad to announce an official collaboration with Packer Forbes. | emotive

emotive is glad to announce an official collaboration with Packer Forbes. | emotive | emotive | digital health | Scoop.it
emotive is pleased to announce an official collaboration with specialist healthcare communications company, Packer Forbes.
emotive's insight:
emotive is pleased to announce an official collaboration with specialist healthcare communications company, Packer Forbes. This collaboration enables Packer Forbes to expand its offering to its impressive list of leading pharma clients around the world by partnering with emotive to deliver digital healthcare expertise and integrated solutions.
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emotive and Novo Nordisk driving innovation in healthcare comms | emotive

emotive and Novo Nordisk driving innovation in healthcare comms | emotive | emotive | digital health | Scoop.it

Decisions in Time announced as a finalist in ‘The Judges’ Special Award for Innovation in Healthcare Communications’ for prestigious Communiqué Awards.

emotive's insight:
emotive are glad to announce that #DecisionsInTime is now finalist in 'The Judges Special Award for Innovation in Healthcare Comms'.
We are excited to be nominated in three categories at this year’s #CommuniquéAwards!

#digitalhealth #medcomms #digitalpharma #CXHealth
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Medical education campaign with a difference, Decisions in Time, announced as finalist for two Communiqué Awards

Medical education campaign with a difference, Decisions in Time, announced as finalist for two Communiqué Awards | emotive | digital health | Scoop.it

emotive are pleased to announce that our interactive patient case-study workshop, Decisions in Time (DiT), has been selected as a finalist in the ‘Excellence in Digital Communications’ and ‘Excellence in Communications via Meetings’ categories for the Communiqué Awards 2014.

emotive's insight:
We are very proud to announce that medical education campaign, Decisions in Time, has been announced as finalist for two Communiqué Awards!
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Asthma report highlights the importance of renewed efforts in asthma management | emotive

Asthma report highlights the importance of renewed efforts in asthma management | emotive | emotive | digital health | Scoop.it

The recently published ‘National Review of Asthma Deaths’ has highlighted the danger of apathy in the context of this potentially deadly condition.

With 5.5 million asthmatics in the UK, asthma is a well-known and dangerously underestimated condition. The report identifies 1,242 asthma deaths in the UK throughout 2012 – one of the highest rates is Europe. The majority of these deaths were potentially avoidable and the authors identify healthcare professionals and the health system for providing a substandard level of care.

emotive's insight:

MyAsthma - patient support programmes can play a role in understanding the risks of asthma death in the UK.

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Award-winning emotive project, Decisions in Time, nominated as a finalist in yet more pharmaceutical awards

Award-winning emotive project, Decisions in Time, nominated as a finalist in yet more pharmaceutical awards | emotive | digital health | Scoop.it

emotive is delighted to announce that Decisions in Time has been judged a finalist in three categories at the prestigious Pharmaceutical Marketing Effectiveness Awards 2014.

emotive's insight:

emotive is thrilled to announce that Decisions in Time, a Med Ed interactive case studies programme for Novo Nordisk, has just been judged as a finalist in three categories at the Pharmaceutical Market Excellence Awards 2014.

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emotive expands senior management team | emotive

emotive expands senior management team | emotive | emotive | digital health | Scoop.it
emotive is proud to announce the appointments of Francesco Raimo as Development Director and Andy Hastie to the new role of Experience Director
emotive's insight:

emotive is proud to announce the arrival of Francesco Raimo, who will be leading the technical and project management teams.  Andy Hastie is moving to the newly created position of Experience Director, heading up the strategic planning and creative teams. 

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Packer Forbes and emotive agree collaborative tie-up @PMLiVE

Packer Forbes and emotive agree collaborative tie-up @PMLiVE | emotive | digital health | Scoop.it

Healthcare communications agencies Packer Forbes Communications and emotive have formed a new collaboration that will see them provide integrated marketing services on a project-by-project basis.

emotive's insight:

Packer Forbes and emotive agree collaborative tie-up and will work together on project-by-project basis to offer integrated comms support

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Infographic: Insights from #ASCO14 | emotive

Infographic: Insights from #ASCO14 | emotive | emotive | digital health | Scoop.it

The American Society of Clinical Oncology (ASCO) Annual Meeting recently took place in Chicago, from 30th May-3rd June 2014.

More than 25,000 oncology professionals from various specialties took part in the conference, with the vast majority engaging on social media throughout. Delegates shared comments, pictures and videos, joined peer discussions and Tweet chats across a wide range of truly ground breaking therapy areas – clearly illustrating the power of social media in healthcare.

emotive's insight:

As shown in this infographic, there is a huge diversity of conversation about the ASCO’s 50th Annual Meeting. Social media is here to stay - read more for an insight into the power of social conversations for fostering discussion in healthcare.

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Oculus VR + Kinect + NovoNordisk = A diabetes education game set in a virtual patient's body

Oculus VR + Kinect + NovoNordisk = A diabetes education game set in a virtual patient's body | emotive | digital health | Scoop.it
Using Oculus VR and Kinect, Novo Nordisk developed a diabetes education game that could eventually be used to encourage medication adherence in diabetes.
emotive's insight:
Diabetes Voyager featured in MedCity NewsOculus + Kinect + Novo Nordisk = A diabetes education game set in a virtual patient's body.#digitalhealth #virtualreality #oculusvr
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emotive's curator insight, May 14, 2014 7:27 AM
Diabetes Voyager featured in MedCity NewsOculus + Kinect + Novo Nordisk = A diabetes education game set in a virtual patient's body.#digitalhealth #virtualreality #oculusvr
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Decisions in Time | emotive

Decisions in Time | emotive | emotive | digital health | Scoop.it

Decisions in Time is an innovative workshop created to bring patient case studies to life. The event follows significant time points in the progression of diabetes in two virtual patient case studies. Virtual patients, timeline displays and use of iPad and Prezi apps have been involved to form the basis of interactive and lively discussions conferences.

emotive's insight:

Want to know more about interactive workshops?

Decisions in Time are innovative workshops created to bring patient case studies to life. They facilitate debate and give attendees the ability to interact with one another while collecting metrics that provide an understanding of patient management behaviour in diabetes.

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Science communication? Do it digital. | emotive

Science communication? Do it digital. | emotive | emotive | digital health | Scoop.it

 

emotive | "Science is rarely simple. As such, the simplification of science is wrought with difficulty and frequently runs the risk of becoming patronising.."

emotive's insight:

Science is rarely simple. This creates a challenge, but where challenges can be found so can opportunity, so what makes an innovative and effective digital communication initiative?

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