Emotional Design
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Emotional Design
Emotional Design
User Experience (UX), Emotional Design, Branding, NLP, User Interface (UI), Music, Psychology, Emotional Affects, Social Media, PET Design
Curated by Alexis Brantes
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It's not the price, stupid. It is the value (proposition)

It's not the price, stupid. It is the value (proposition) | Emotional Design | Scoop.it
Concentrate less on the product and more on the value you create for your customers. The customers care for the value proposition and how you fulfill it.

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Work Flexibility Is No Longer Just A Corporate Issue | How to be a leader in #service: #servicedesign and #designthinking

Work Flexibility Is No Longer Just A Corporate Issue | How to be a leader in #service: #servicedesign and #designthinking | Emotional Design | Scoop.it
Flexible jobs, or jobs that can be done remotely, are very common today. A recent Gallup survey found that 43% of American employees spend at least some time working remotely.The nearly half of jobs that can be done remote is no surprise to anyone who has been paying attention, as technology has paved the way…

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Customer Experience: Nine CX Trends to Watch

Customer Experience: Nine CX Trends to Watch | Emotional Design | Scoop.it


Via Fred Zimny
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How to Link the Customer Experience to Value

How to Link the Customer Experience to Value | Emotional Design | Scoop.it
A well executed customer experience program will bring value. Seeing this value isn't always intuitive. Join McKinsey & Company consultants, Alex Rawson and Joel Maynes as they show how to link value to customer experience to deliver stacked wins.

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When Machines Know How You're Feeling: The Rise Of Affective Computing

When Machines Know How You're Feeling: The Rise Of Affective Computing | Emotional Design | Scoop.it
Machines, including our smart phones, tablets and robots, are getting better at reading our emotions. So called 'Affective Computing' is making major strides forward and the possible applications are both fascinating as well as frightening.
Alexis Brantes's insight:
A little lecture about the present :)
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Welcome To The Emotion Economy, Where AI Responds To—And Predicts—Your Feelings | Fast Company

Welcome To The Emotion Economy, Where AI Responds To—And Predicts—Your Feelings | Fast Company | Emotional Design | Scoop.it
Technology is quickly gaining the ability to understand–and anticipate–human emotions. What happens when AI knows what you need before you do?
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Will AI ever understand human emotions?

Will AI ever understand human emotions? | Emotional Design | Scoop.it
AI is a hot topic right now. It is steadily becoming a part of everyday life for many and huge growth opportunities are seen in lots of fields AI threatens to replace humans in some areas but does …
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Jane-Anne Mennella: #Personas: A Lifestyle Change for a Healthier #CX

Jane-Anne Mennella: #Personas: A Lifestyle Change for a Healthier #CX | Emotional Design | Scoop.it
It occurred to me last night that, if Customer Experience was a human body, personas would be healthy eating. Just like we know we should have and need personas, we all know we should and need to eat healthy. But both can be hard to do and, like the debate I had with myself last…
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How artificial intelligence will save lives in the 21st century - Florida State University News

How artificial intelligence will save lives in the 21st century - Florida State University News | Emotional Design | Scoop.it
FSU Researcher Uses Machine Learning to Improve Suicide Prediction A groundbreaking project led by a Florida State University researcher makes an exponential advance in suicide prediction, potentially giving clinicians the ability to predict who will attempt suicide up to two years in advance with 80 percent accuracy. FSU Psychology researcher Jessica Ribeiro feels an urgency …
Alexis Brantes's insight:
Understanding the human behavior is a great help from AI to improve the bad experiences and prevent suicide. 
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UX Research Cheat Sheet

UX Research Cheat Sheet | Emotional Design | Scoop.it
User research can be done at any point in the design cycle. This list of methods and activities can help you decide which to use when.
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FORRESTER EXCLUSIVE: Human Emotion as a Driver for an Excellent Customer Experience | CX Network

FORRESTER EXCLUSIVE: Human Emotion as a Driver for an Excellent Customer Experience | CX Network | Emotional Design | Scoop.it
Human emotion is a primary driver of how people feel about brands and the extent to which those feelings — along with needs/wants — drive spend. This basic reality sits underneath customer experience (CX) initiatives, as one of CX’s core objectives is to design experiences that evoke emotions that drive affinity and spend.SEE ALSO: The Customer Experience Revenue Growth Equation Holds True In Europe Download this exclusive report from Forrester to learn about:
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Scott Davidson (sdavidsonuk@gmail.com)'s curator insight, November 24, 2016 4:15 AM

Figure 1 is interesting "Companies struggle to make customers feel good" ... I wonder if this is because of a focus on controlling (and reducing the probability of) negative emotions in any experience? Putting it in a complaints context, many firms are focused on reducing the volume of complaints (rightly so!) and negative complaints experiences, but sometimes lose sight of what drives a positive complaints handling experience and delivering more of that.

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The UX Design Success Ladder

The UX Design Success Ladder | Emotional Design | Scoop.it
The Design Success Ladder is the secret to meaningful product development. Learn how to use it to assess your product design now, plus ways to improve it.
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The path to UX automation

The path to UX automation | Emotional Design | Scoop.it
Investing in ux automation software may be the best way to demonstrate that we know how to benefit the company by automating processes.
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52 Research Terms you need to know as a UX Designer

52 Research Terms you need to know as a UX Designer | Emotional Design | Scoop.it

Having written the article it made sense to add research terms into the mix. I’ve put together an A-Z list of research words with explanations in plain…

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Megan Miller // A Journey to Service Design // Service Experience Conference 2015

One year ago I set out on a path to become a service designer. In my journey from pixels to product to service, I have developed a deeper understanding of what it…
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Megan Miller // A Journey to Service Design // Service Experience Conference 2015
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Forrester's Indicators of an Effective Customer-Centric Culture Transformation

Forrester's Indicators of an Effective Customer-Centric Culture Transformation | Emotional Design | Scoop.it
A customer-centric culture is a system of shared values and behaviours that focus employees’ activity on improving the customer experience in order to win, serve, and retain customers. Everyone knows that embedding customer obsession into an organisation’s culture matters. Ninety-seven percent of respondents to a Forrester survey said that their company talks about the importance of customer experience to employees and other stakeholders at least some of the time.
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Forrester's Indicators of an Effective Customer-Centric Culture Transformation | @scoopit http://sco.lt/...
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Centric #Digital: Understanding the differences between customer experience and user experience #cx 

Centric #Digital: Understanding the differences between customer experience and user experience #cx  | Emotional Design | Scoop.it
Do you know the differences between CX and UX? If not, it could be damaging the way you do business. There’s a lot of confusion when people and companies talk about customer experience (CX) and user experience (UX). Some think they are the same discipline, and use the terms interchangeably. Others assume they serve the…

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AI engineer builds and marries his robot wife

AI engineer builds and marries his robot wife | Emotional Design | Scoop.it
Finding love in unlikely places.
Alexis Brantes's insight:
Is time to make a reflection about where we are going to live in the next 5 years
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Stanford Seminar: Buildings Machines That Understand and Shape Human Emotion

CS547: Human-Computer Interaction Seminar AI's Final Frontier? Buildings Machines That Understand and Shape Human Emotion Speaker: Jonathan Gratch, US

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The Economist’s Transformation in store  #IoT #Retail

The Economist’s Transformation in store  #IoT #Retail | Emotional Design | Scoop.it
Visit the post for more.
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DNA could be the future of data storage

DNA could be the future of data storage | Emotional Design | Scoop.it
A full operating system and film stored on DNA were recovered with no errors. The world is churning out so much data that hard drives may not be abl
Alexis Brantes's insight:
Very interesting technology to help us to remember those special experiences in the near future. 
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UX is too important to be left to UX designers

UX is too important to be left to UX designers | Emotional Design | Scoop.it
UX only works when everyone in your team is onboard. Here's how to rethink your job description with best practice user experience design in mind.

Via Jean-Luc Le Moal, Michael Allenberg
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The Autism Solutions bot helps autistic kids

The Autism Solutions bot helps autistic kids | Emotional Design | Scoop.it
With one out of every 64 American children being affected by Autism Spectrum Disorder, it's a huge problem worth working on. Shriya Sreeju (aged 6
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Intersubject variability and induced gamma in the visual cortex: DCM with empirical Bayes and neural fields - Pinotsis - 2016 - Human Brain Mapping - Wiley Online Library

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How trees talk to each other

How trees talk to each other | Emotional Design | Scoop.it
"A forest is much more than what you see," says ecologist Suzanne Simard. Her 30 years of research in Canadian forests have led to an astounding discovery -- trees talk, often and over vast distances.
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Ginger Jewell's curator insight, September 11, 2016 9:21 AM
This is so interesting.