Email selling for client acquisition and retention
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Email selling for client acquisition and retention
How to use email to retain exisiting customers and find new customers
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2030: have email and social destroyed the art of letter writing?

2030: have email and social destroyed the art of letter writing? | Email selling for client acquisition and retention | Scoop.it
Imagine it’s 2030, that’s 16 years from now, not half past eight in the evening, clever guy.
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Email marketing: what makes people unsubscribe?

Email marketing: what makes people unsubscribe? | Email selling for client acquisition and retention | Scoop.it
The start of the New Year always sees a raft of unsubscribes terrorize email marketers around the globe, as users attempt to clear the slate for the year ahead.
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What is price discrimination and is it ethical?

What is price discrimination and is it ethical? | Email selling for client acquisition and retention | Scoop.it
Ecommerce is growing and information technology is becoming more robust. As a result, some innovative pricing strategies have come into play.
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The Email Marketer's Guide to Looking Like a Total Jerk

The Email Marketer's Guide to Looking Like a Total Jerk | Email selling for client acquisition and retention | Scoop.it
These are several of the biggest no-nos email marketers need to avoid.
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Battle of the Inbox! 5 Ways to Win at Email Marketing

Battle of the Inbox! 5 Ways to Win at Email Marketing | Email selling for client acquisition and retention | Scoop.it
Your target audience is particular about what they choose to open and what gets sent to junk mail. Learn 5 ways to boost your email marketing efforts.
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7 Ways To Run An Unsuccessful Mobile Email Campaign -

7 Ways To Run An Unsuccessful Mobile Email Campaign - | Email selling for client acquisition and retention | Scoop.it
Mobile email marketing campaigns fail all the time.  Not all business owners take the time to figure out why their campaign failed or have the foresight to avoid common mistakes before their mobile email marketing campaigns hit the ground running. ...
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Andrew Nathan's comment, December 16, 2013 7:49 AM
appreciate the share!
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How One Company Increased Email Clicks by 718% Using Targeted Lists

How One Company Increased Email Clicks by 718% Using Targeted Lists | Email selling for client acquisition and retention | Scoop.it
See how one ecommerce company was able to boost email clicks considerably by educating its email recipients.
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Gmail Breaks Email Marketing? | EmailExpert

Gmail Breaks Email Marketing? | EmailExpert | Email selling for client acquisition and retention | Scoop.it
Has Google moved the email marketing cheese yet again? No we are not talking Gmail Tabs. If you keep a close eye on the industry and have your finger on the
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Integrate search and email for smart personalisation | The Direct Marketing Association (UK) Ltd

Click and transactional behaviour can take email personalistion to a new level, says Plan to Engage Founder Kath Pay.
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Email marketing: why you need to review and improve

Email marketing: why you need to review and improve | Email selling for client acquisition and retention | Scoop.it
Email marketing is the communication glue within your digital marketing and all of this communication is trackable.
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What Makes Good Copywriting? 6 Characteristics of Top-Notch Copy

What Makes Good Copywriting? 6 Characteristics of Top-Notch Copy | Email selling for client acquisition and retention | Scoop.it
Check out these six traits of quality copywriting to figure out how you can better your own marketing copy.
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Google will add more mobile priority to its update menagerie

Google will add more mobile priority to its update menagerie | Email selling for client acquisition and retention | Scoop.it
Pretty sounding search algorithm updates (Hummingbird, Panda, Penguin...) have plunged many digital publishers into peril as their content plummets out of search engine results pages in consequence.
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15 excellent responsive email templates for small businesses

15 excellent responsive email templates for small businesses | Email selling for client acquisition and retention | Scoop.it
The consumer shift towards mobile devices means that businesses should have a strategy in place to optimise their email marketing for smaller screens.
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New Gmail Update: Google+ Users Can Now Send Unsolicited Emails

New Gmail Update: Google+ Users Can Now Send Unsolicited Emails | Email selling for client acquisition and retention | Scoop.it
Learn how to prevent other Google+ users from sending you unsolicited emails.
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How small copywriting changes can lead to big increases in conversions

How small copywriting changes can lead to big increases in conversions | Email selling for client acquisition and retention | Scoop.it
It’s easy to overlook the value of copywriting in web design as there are so many other factors to take into account, many of which have a more obvious impact on the user experience.
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B2B Businesses Are Adopting a B2C Sales Approach

B2B Businesses Are Adopting a B2C Sales Approach | Email selling for client acquisition and retention | Scoop.it
See where B2B and B2C sales are converging.
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7 Tips to Make Your Email Marketing More Mobile-Friendly

7 Tips to Make Your Email Marketing More Mobile-Friendly | Email selling for client acquisition and retention | Scoop.it
As more people go mobile, consider these important suggestions to make sure people are opening your emails on their smartphones.
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Spam Act needs to keep pace with marketing campaigns: Industry - CMO

Spam Act needs to keep pace with marketing campaigns: Industry - CMO | Email selling for client acquisition and retention | Scoop.it
CMO
Spam Act needs to keep pace with marketing campaigns: Industry
CMO
The Spam Act came into law on 12 December 2003 and regulates the sending of marketing emails, SMS and instant messages.
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How to Optimize Your Emails for Mobile Devices

How to Optimize Your Emails for Mobile Devices | Email selling for client acquisition and retention | Scoop.it
Nearly half of all emails are opened on mobile devices. Stop missing opportunities with these tips for optimizing your email marketing.
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Gmail Tracking Changes: The Fix! | What You Need to Know | EmailExpert

Gmail Tracking Changes: The Fix! | What You Need to Know | EmailExpert | Email selling for client acquisition and retention | Scoop.it
The challenge for email marketers, especially ones that are looking to push the envelope is that technology changes all the time, and what is often a 'hack'
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18 Email Marketing Stats That'll Make You Better at Your Job

18 Email Marketing Stats That'll Make You Better at Your Job | Email selling for client acquisition and retention | Scoop.it
Want to know the big stats about email marketing to help your campaigns? Check out this post and you'll find out.
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‘Strictly’ tips to use dynamic content to improve conversion

‘Strictly’ tips to use dynamic content to improve conversion | Email selling for client acquisition and retention | Scoop.it
Dynamic messaging has been with us for some time (as has Strictly Come Dancing), but very few people realise the benefits preferring to simply batch it and blast it! Dynamic messaging isn’t just another marketing buzzword.
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10 Techniques for More Precise Writing

10 Techniques for More Precise Writing | Email selling for client acquisition and retention | Scoop.it
Here are ten ways to produce more vivid, direct, concise prose by replacing wordy phrases with fewer words and reorganizing sentences.
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How you can boost your email re-activation campaign’s response rate

How you can boost your email re-activation campaign’s response rate | Email selling for client acquisition and retention | Scoop.it
Depressingly, the life of an email marketer is one of minorities, even the best email campaigns are opened by just a tiny minority of people.
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10 things to avoid using in your email subject lines

10 things to avoid using in your email subject lines | Email selling for client acquisition and retention | Scoop.it
Writing an email subject line is a fine art that requires a high level of creativity as well as careful analysis of what customers respond to.
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