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Rescooped by Kim Pearlstein from Educational Technology News
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10 Social Media Mistakes You're Probably Making

Social media. Connecting teachers. Intriguing students Offering resources. Cataloguing information with hashtags. Streamlining information consumption. Awesome, right? All of this and more only happens, however, when you’re using social media effectively. That said, what does ‘effectively’ mean, anyway? How can you Tweet incorrectly? What constitutes a ‘bad’ social media profile? While much of that is …

Via EDTC@UTB
Kim Pearlstein's insight:

Are you using #SocialMedia effectively?

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Email Marketing and Social Media
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Rescooped by Kim Pearlstein from Business Improvement
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How to Ask for Referrals Without Actually Asking

How to Ask for Referrals Without Actually Asking | Email Marketing and Social Media | Scoop.it

Via Daniel Watson
Kim Pearlstein's insight:

Great ways to easily ask for referrals.

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Daniel Watson's curator insight, April 18, 4:15 AM


Many business owners are actually afraid to ask for referrals, recommendations and testimonials from their customers, yet referrals are the lifeblood of successful businesses, and every business owner needs to overcome their fear and make referrals happen.


To build up the courage to ask for referrals is never easy for those business owners lacking confidence in themselves or their products or services, but there are ways such people can  get referrals happening, without actually having to directly ask for them.


This excellent article suggests that the key to getting referrals is to know how, when, and where to ask, but for those who can't build up the necessary level of courage it offers five tips on how to get referrals without having to actually ask for them.

Angela Heath's curator insight, April 18, 3:36 PM

Referrals and repeat business can be up to 75 percent of your business.  Learn how to get referrals even if you are shy.

Rescooped by Kim Pearlstein from Business Improvement
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4 Key Strategies to ​Boost the Success of Your Communications

4 Key Strategies to ​Boost the Success of Your Communications | Email Marketing and Social Media | Scoop.it

Via Daniel Watson
Kim Pearlstein's insight:

Great article to help you improve communications - both listening and speaking.

 

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Thea Koren's curator insight, May 20, 1:31 PM

It is important that the listener and the speaker are both listening to each other, to avoid misunderstandings. 

John Louis's curator insight, May 21, 2:54 AM

A perfect communication matters a lot whenever you are on interview or communicating with any purpose. That was a great article

Coach Adrean's curator insight, May 21, 8:37 PM

Effective communication is key for your success!

Rescooped by Kim Pearlstein from Social Media
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Why and How you Should Publish and Share Content on LinkedIn -

Why and How you Should Publish and Share Content on LinkedIn - | Email Marketing and Social Media | Scoop.it

Recently, LinkedIn announced that all users can now post and share content on LinkedIn. This announcement took the site from a basic social networking site to a networking and publishing platform, meaning it becomes much more powerful for your business. The Perks of Publishing on LinkedIn Last month, LinkedIn announced that it boasts more than …


Via Naomi Assaraf
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aanve's curator insight, April 8, 8:33 PM

www.aanve.com

 

Nine0Media's curator insight, April 10, 4:35 PM

#SocialMediaTools

EJ Morris's curator insight, April 14, 1:59 PM

Get Your writers Perk today --- Publish some social content on my LinkedIn platform   ---  see you there

http://www.linkedin.com/in/ejmorris

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How to Do Calls to Action…..Wrong

How to Do Calls to Action…..Wrong | Email Marketing and Social Media | Scoop.it
10 ways that your calls to action (CTAs) can make or break a digital marketing campaign, no matter how compelling your content.
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Rescooped by Kim Pearlstein from Email Marketing and Social Media
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Top Tip: Fine-Tune Your Social Media Marketing

Top Tip: Fine-Tune Your Social Media Marketing | Email Marketing and Social Media | Scoop.it
Many small business owners fall into an avoidable trap when they start out in social media marketing. They mistakenly believe they should actively participate on every social media platform, all the time – 24/7/365. In case you don’t already know, then let me be the first to tell you (from personal experience): being everywhere online is an exhausting and inefficient use of your time. Rather than trying to be a social media marketing “rock star,” you should fine-tune your focus. That way, you’re performing for the right audience at the right time, rather than broadcasting to empty stadiums.

Via Brian Yanish - MarketingHits.com, Kim Pearlstein
Kim Pearlstein's insight:

Choose one or two social media platforms where your customers hang out and focus on those.

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Rescooped by Kim Pearlstein from MarketingHits
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Top Tip: Fine-Tune Your Social Media Marketing

Top Tip: Fine-Tune Your Social Media Marketing | Email Marketing and Social Media | Scoop.it
Many small business owners fall into an avoidable trap when they start out in social media marketing. They mistakenly believe they should actively participate on every social media platform, all the time – 24/7/365. In case you don’t already know, then let me be the first to tell you (from personal experience): being everywhere online is an exhausting and inefficient use of your time. Rather than trying to be a social media marketing “rock star,” you should fine-tune your focus. That way, you’re performing for the right audience at the right time, rather than broadcasting to empty stadiums.

Via Brian Yanish - MarketingHits.com
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Kim Pearlstein's curator insight, April 1, 6:02 PM

Choose one or two social media platforms where your customers hang out and focus on those.

Rescooped by Kim Pearlstein from Content Marketing & Content Strategy
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6 Ways to Create Great Content in Only 15 Minutes a Day

Business owners and marketers are under such time pressure. How can they have an effective web presence and keep the business going at the same time? 


Via Stefano Principato
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Stefano Principato's curator insight, February 17, 12:57 AM

This guide provides helpful tips to keep the content flowing when time is short.

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How To Make Awesome Social Media Content | Social Media Today (great infographic)

How To Make Awesome Social Media Content | Social Media Today (great infographic) | Email Marketing and Social Media | Scoop.it
Want to know how to be a successful social media superstar? Well, all you need is - a simple content strategy, content that your followers want to consume and share.
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How To Cope With Your Email Overload | Mike's Life

How To Cope With Your Email Overload | Mike's Life | Email Marketing and Social Media | Scoop.it
Mike share his process to cope with massive amounts of email. (Good advice!
Kim Pearlstein's insight:

Quick and easy tips for managing your email

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Rescooped by Kim Pearlstein from Business Improvement
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6 Marketing Tips for Small Business Owners

6 Marketing Tips for Small Business Owners | Email Marketing and Social Media | Scoop.it

Via Daniel Watson
Kim Pearlstein's insight:

Great tips.  I like the one on Networking...Who is better placed to talk about your business than you?

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BSN's curator insight, May 16, 1:24 PM

6 Marketing Tips for Small Business Owners.

#smallbusiness #marketing #business

Ravi Bhatia's curator insight, May 17, 2:21 AM

6 Marketing Tips for Small Business Owners

Angela Heath's curator insight, May 18, 3:52 PM

Yes, marketing if important.  Here are some good tips.

Rescooped by Kim Pearlstein from Educational Technology News
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10 Social Media Mistakes You're Probably Making

Social media. Connecting teachers. Intriguing students Offering resources. Cataloguing information with hashtags. Streamlining information consumption. Awesome, right? All of this and more only happens, however, when you’re using social media effectively. That said, what does ‘effectively’ mean, anyway? How can you Tweet incorrectly? What constitutes a ‘bad’ social media profile? While much of that is …

Via EDTC@UTB
Kim Pearlstein's insight:

Are you using #SocialMedia effectively?

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Rescooped by Kim Pearlstein from The Social Media Slant Magazine
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20+ ideas for your next post

20+ ideas for your next post | Email Marketing and Social Media | Scoop.it
All bloggers have to deal with lack of inspiration once in a while. Actually, if you are reading this post, you are probably going through a bout of writer's block right now.

Via Cendrine Marrouat - www.socialmediaslant.com
Kim Pearlstein's insight:

Great ideas for blog posts...

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Nine0Media's curator insight, March 31, 11:12 AM

#Nine0Media

Cendrine Marrouat - www.socialmediaslant.com's comment, April 1, 9:09 PM
@Hector Ariceaga would you mind expanding on your idea a bit?
Hector Ariceaga's comment, April 22, 12:08 PM
@Cendrine Marrouat - www.socialmediaslant.com I was thinking something like this http://unbounce.com/content-marketing/how-to-create-a-successful-editorial-calendar/
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SageVoice: Three Easy Tips For Effective Social Media Marketing

SageVoice: Three Easy Tips For Effective Social Media Marketing | Email Marketing and Social Media | Scoop.it
Effective social media marketing requires a great deal of effort, but there are some simple solutions that can make a difference in reaching and connecting with your audience.
Kim Pearlstein's insight:

Great tips for connecting with your audience on social media.

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Rescooped by Kim Pearlstein from MarketingHits
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Anatomy of an Awesome Blog Post #Infographic

Anatomy of an Awesome Blog Post #Infographic | Email Marketing and Social Media | Scoop.it
Keeping top-of-mind with customers, providing updated content that search engines love and showcasing your company’s particular expertise and knowledge with helpful, relevant information…these results are what a business blog is all about.

Via Brian Yanish - MarketingHits.com
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Rescooped by Kim Pearlstein from MarketingHits
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3 Goals Every Facebook Manager Should Obsess Over

3 Goals Every Facebook Manager Should Obsess Over | Email Marketing and Social Media | Scoop.it
In order for a Facebook page to provide a meaningful return on investment, Facebook page managers need to do 3 things: reach a meaningful number of the right people, engage with them in meaningful ways that deepen your relationship, and capture data...

Via Brian Yanish - MarketingHits.com
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Romain DEFOY's curator insight, March 11, 9:57 AM

1. Reach

2. Engagement

3. Capturing Data

Rescooped by Kim Pearlstein from Content Marketing & Content Strategy
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10 Free Twitter Tools You Might Not Know about but Should Probably Be Using

10 Free Twitter Tools You Might Not Know about but Should Probably Be Using | Email Marketing and Social Media | Scoop.it
There are tons of apps and online tools available that can turn you into a Twitter rockstar. But with so many choices, it can be tough to know which tool is the best one to use to meet your particular needs. I've been there and done that myself. I've poked around, searching for different metrics…

Via Stefano Principato
Kim Pearlstein's insight:

For all you Twitter users, check this out...

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Stefano Principato's curator insight, February 15, 6:34 AM

So here are 10 common questions that come up when managing Twitter accounts accompanied by 10 great, completely free online tools that can help answer these questions. While most of the tools offer premium features, every feature I present here is free.

dan's curator insight, February 16, 9:55 AM

#twitter

Sharla Shults's curator insight, February 22, 5:55 PM

Check it out...you never know what might be just the right outlet for you!

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Which Social Media Channels Are Best for Your Small Business? - Business 2 Community

Which Social Media Channels Are Best for Your Small Business? - Business 2 Community | Email Marketing and Social Media | Scoop.it
Which Social Media Channels Are Best for Your Small Business? by @emmafayes http://t.co/PHbeXUnVM7 via @B2Community #socialmedia
Kim Pearlstein's insight:

Great summary to learn which Social Media platforms are right for you and your business.

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Rescooped by Kim Pearlstein from Email Marketing Tips
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10 Reasons That Prove Email Marketing Should Be Your Top Priority

10 Reasons That Prove Email Marketing Should Be Your Top Priority | Email Marketing and Social Media | Scoop.it
People tend to think email marketing does not get the same attention as social media.However, what people don’t realize is it proves to be one of the most effective direct means of growing your business.

Via Peg Corwin
Kim Pearlstein's insight:

Why email marketing is important for growing your business..

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Peg Corwin's curator insight, January 25, 12:43 PM

The arguments for EMAIL MARKETING are widespread email usage, reach, life span, ROI, analytics, engagement, integration, promotion, mobility, personalization.


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