Business 2 Community In 2014, More Inbound Marketers Should Be Asking 'Why?' Business 2 Community You have to ask yourself an important question: “Would I open that email or click that ad?” In other words, “What's in it for me?
Kar San's insight:
Being on the top of your inbox has become a challenge in itself for email markiting initiatives. The key is in the subjectline.
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