Welcome to the HTML Email Boilerplate. This website and its sample code creates a template of sorts, absent of design or layout, that will help you avoid some of the major rendering problems with the most common email clients out there — Gmail, Outlook, Yahoo Mail, etc. While not plug and play (you know, you'll have to do some work ;-), it will provide some helpful examples and snippets that will keep your email design rendering as true-to-form as possible.
Email Direct Marketing Campaigns (EDMs) are becoming an increasingly popular method of communication and, assuming you are not a business selling male enhancement products, they can be very effective. But before you start coding an HTML email, there a few things you should be aware of.
Your newsletter design should be able to convey the information at the first glance without forcing the visitor to read till the last and explain your discounts, updates or any information u want to convey.
Around six months ago Mark Zuckerberg was misquoted as saying “email is dead”. At the time he was announcing Facebook’s new messaging system – a platform which collectively hosts texts, instant messages, social media activity and email, allowing users to communicate with each other by whichever means suits them best.
HTML emails is a great marketing tool, and if built good, they work great. In 2009 HTML email ROI was $43.52 for every dollar spent on it. If you are a freelancer be aware that sooner or later your clients will start asking for you to build HTML emails.
Designing an HTML email that renders consistently across the major email clients can be very time consuming. Support for even simple CSS varies considerably between clients, and even different versions of the same client.
We’ve put together this guide to save you the time and frustration of figuring it out for yourself. With 23 different email clients tested, we cover all the popular applications across desktop, web and mobile email.