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Survey: Email Is 40 Times More Effective Than Facebook and Twitter

Survey: Email Is 40 Times More Effective Than Facebook and Twitter | email | Scoop.it
Just when you thought you'd never have to spam a customer or an employee inbox again, a new article argues the power of email.

Via Charles Tiayon, paul babicki
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Charles Tiayon's curator insight, January 19, 5:37 PM

What? You've opened up that thing called "Outlook Express," and you're writing an email?

Surely you know that this form of marketing and communications is as pass? as floppy disks and cell phones the size of Shaquille O'Neal's shoe.

 

Or is it? Now comes a McKinsey & Co. survey stating that email is a far more effective way to acquire customers than all that tweeting and posting and "liking" you're doing on social media--nearly 40 times more than Facebook and Twitter combined.

"If you're wondering why marketers seem intent on e-mailing you more and more," McKinsey states, "there's a simple explanation: it works."



Read more: http://www.entrepreneur.com/article/230949#ixzz2qt2L13Dg

Rescooped by paul babicki from Effective Resumes
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Crafting The Perfect Modern Resume (Infographic)

Crafting The Perfect Modern Resume (Infographic) | email | Scoop.it
This infographic 'Crafting The Perfect Modern Resume'  is presented by Colorado Technical University and offers  tips and guidelines for how you can put together the best online resume you can poss...

Via Patricia D. Sadar - Career and Leadership Acceleration Coach
paul babicki's insight:

http://netiquetteiq.blogspot.com #netiquette

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Patricia D. Sadar - Career and Leadership Acceleration Coach's curator insight, April 5, 2013 9:22 AM

Did you know that Times New Roman font is not ideal for online resumes?  Georgia is made for the screen view! 

 

Take a minute to read these excellent tips!

Anthony Alume's comment, April 21, 2013 4:47 PM
I like how he turned an article into a large picture. I was expecting text at the bottom page before I understood that was the article. I'm applying the font Georgia on my resume and learning about line spacing online. I just began the article
Rescooped by paul babicki from Metaglossia: The Translation World
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Survey: Email Is 40 Times More Effective Than Facebook and Twitter

Survey: Email Is 40 Times More Effective Than Facebook and Twitter | email | Scoop.it
Just when you thought you'd never have to spam a customer or an employee inbox again, a new article argues the power of email.

Via Charles Tiayon
more...
Charles Tiayon's curator insight, January 19, 5:37 PM

What? You've opened up that thing called "Outlook Express," and you're writing an email?

Surely you know that this form of marketing and communications is as pass? as floppy disks and cell phones the size of Shaquille O'Neal's shoe.

 

Or is it? Now comes a McKinsey & Co. survey stating that email is a far more effective way to acquire customers than all that tweeting and posting and "liking" you're doing on social media--nearly 40 times more than Facebook and Twitter combined.

"If you're wondering why marketers seem intent on e-mailing you more and more," McKinsey states, "there's a simple explanation: it works."



Read more: http://www.entrepreneur.com/article/230949#ixzz2qt2L13Dg