Digital Opinion Leaders in Diabetes is the largest behavioural study ever conducted into healthcare professionals’ views on the diagnosis and management of diabetes as expressed in their conversations in public social media. The study, which has analysed over 200,000 social media posts by healthcare professionals worldwide over a 1-year period between April 2013 and March 2014, includes contributions from professionals in a wide range of medical specialities as well as primary care physicians, nurses, and pharmacists, located in more than 120 countries.
Via Dominique Godefroy, Emmanuel Capitaine , Philippe Marchal
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